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About this Senior Digital Product Designer role at HCF

HCF · Onsite · Sydney CBD
We’re looking for a Senior Product Designer to join our Digital Enterprise team and help shape how design is practised across HCF.

Senior Product Designer (Design System)

Sydney | Hybrid | HCF

Help shape the future of design at HCF


This role has a strong focus on design systems, with a unique opportunity to take a fresh, clean-slate approach to how we build and scale design across our digital experiences. You’ll help define our approach to components, Figma libraries, documentation, governance and ways of working — working closely with designers, product teams and engineers to create a system that enables better, more consistent member experiences.


You’ll also lead the design of complex digital products, using research and user-centred design to simplify complex insurance journeys and create accessible, intuitive experiences.


What you’ll bring


  • Strong experience in UX/UI and digital product design across web and mobile.
  • Advanced Figma and design tooling skills.
  • Experience working with design systems, libraries, components or scalable design practices.
  • Strong understanding of user research, usability and accessibility standards such as WCAG.
  • Experience collaborating with product, engineering and diverse business stakeholders.
  • A strong understanding of Agile ways of working.
  • Excellent communication skills and the ability to influence and build alignment.
  • A bias towards action — you like testing ideas, solving problems and creating momentum.

Experience in healthcare, insurance or another regulated industry is desirable, as is experience with emerging AI and agentic design tools.


This is an opportunity to build something meaningful from the ground up, with the autonomy and trust to help define what great design looks like at HCF.


If you’re excited by design systems, solving complex problems and creating better digital experiences for customers, we’d love to hear from you.





About HCF


At HCF, our purpose is to bring our human touch to healthcare. Since 1932 we’ve been putting our members and their health first. As Australia’s largest not-for-profit health fund, we cover 2 million members with health, life, travel and pet insurance and our vision is to make healthcare understandable, affordable, high quality and member centric.

We want to be true health partners to our members, easily guiding the healthcare choices that are right for them. At HCF, our values are the way we do things and create the necessary culture to help us realise our purpose and deliver our  Strategy. Living our values in action we step forward, walk in their shoes, stay human, make it better and get there together.
 

Culture & Benefits 

Purpose-driven passion
We’re united by a common purpose: to make healthcare affordable, understandable, high quality and member-focused.

Wellness and work-life balance
We’ll empower you with the necessary skills and tools to support your personal wellbeing journey, ensuring you perform at your best. Our offerings include:

  • Flexible working arrangements
  • 50% subsidy on HCF hospital and/or extras cover
  • Family-friendly certified employer
  • 18 weeks of parental leave for all new parents
  • Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
  • Discounts on HCF’s products, including life, pet and travel Insurance, as well as discounts at Fitness First gyms and on our eyecare products.


Collaboration and inclusivity
We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace is welcoming and safe for all our employees, irrespective of their unique characteristics including age, ethnicity, cultural or spiritual background, gender identity, disability, education and socio-economic status.

Continuous learning and growth
We believe in lifelong learning. HCF provides opportunities for personal and professional development. From workshops to mentorship programs, we encourage your growth and curiosity.


Next steps

If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition – [email protected] to discuss or call 02 9290 0464.

We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted, and may have filled the role prior to the job closing date.


Please be aware of recruitment scams, phishing, and impersonation attempts. HCF will never request payment or sensitive financial information at any stage of the recruitment process. If you receive suspicious communications claiming to be from HCF, please verify them through our Careers page or contact us directly.

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About HCF

At HCF, we want our people to feel supported and empowered to be their best self at work. We create a flexible, inclusive, family-friendly culture so our employees are inspired and motivated to achieve the best for themselves and our members. Our purpose is to bring a human touch to every part of the healthcare system, in big ways and small. Our values inform the way we do things. They help us build the culture we need to realise our purpose. Our values are to: Step Forward Get There Together Make it Better Stay Human Walk in Their Shoes. We’ve invested in our people and teams to ensure they’re equipped to reach their career goals. We help team members expand their skill sets and develop per

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