About this Senior Copywriter role at Bitpanda
Who we are
We simplify wealth creation. Founded in 2014 in Vienna, Austria by Eric Demuth, Paul Klanschek and Christian Trummer, we’re here to help people trust themselves enough to build their financial freedom — for now and the future. Our user-friendly, trade-everything platform empowers both first-time investors and seasoned experts to invest in the cryptocurrencies, crypto indices, stocks*, precious metals and commodities* they want — with any sized budget, 24/7. Our global team works across different cultures and time zones, bringing our products to more than 7 million customers, making us one of Europe’s safest and most secure platforms that powers modern investing.
Headquartered in Austria but operating across Europe, our products are built by fast-moving, talented, “roll-up-your-sleeves-and-make-it-happen” kind of people. It’s these diverse perspectives and innovative minds operating as ONE TEAM that keep Bitpanda at the cutting edge of our industry. So if you’re someone who thinks big, moves fast and wants to make an impact right from day one, then get ready to join our industry-changing team. Let’s go!
Your mission
The Global Creative Studio is the creative engine behind all internal and external brand communications spanning 360° marketing campaigns, product launches, performance ads and brand storytelling.
We are seeking a Senior Creative Copywriter (Native German) to join our cross-functional team of designers, 3D artists, and AI-savvy art directors. In this role, you will define the voice of Bitpanda across our different markets and translate complex financial concepts into bold, clear, and high-converting creative concepts.
If you are an agency-seasoned wordsmith looking to trade client decks for true brand ownership, cutting-edge AI tools, and high-visibility campaigns, this is your next step.
What you'll do
- Own and Lead the Brand Voice: Lead copy strategy and conceptual execution across all channels for our primary DACH audience, ensuring localized resonance, nuance, and impact.
- 360° Campaign Ideation: Partner directly with Art Directors, 3D Artists, and Designers to conceptualize integrated campaigns: from high-level campaign hooks and video scripts to OOH, landing pages, and performance ads.
- Translate Complexity into Simplicity: Demystify crypto, stocks, ETFs, and digital assets into engaging, accessible, and compliant copy without losing the creative edge.
- Leverage AI & Modern Workflows: Work alongside an AI-integrated studio team, using modern tools and LLMs to accelerate ideation, test messaging variations, and optimize copy workflows.
- Maintain Consistency & Scale: Develop and maintain Bitpanda’s German tone-of-voice guidelines across external campaigns and internal communications.
Who you are
- Native-Level German & Business-Fluent English: Exceptional command of written and spoken German (idiomatic, culturally current, and precise), with high proficiency in English as our global company language.
- 3+ Years of Creative Agency or Brand Experience: Proven track record at a top advertising/creative agency or a high-growth tech/fintech brand, managing multi-channel campaigns.
- 360° Portfolio: A portfolio showcasing conceptual campaign work, short-form copy (OOH, social, performance ads), long-form narrative (video scripts, editorial), and clear brand messaging.
- Tech & AI Curiosity: Familiarity with AI tools and an eager, collaborative attitude toward evolving creative workflows.
- Understanding of Financial Tech: Passion for or familiarity with fintech, crypto, trading, or modern finance is a strong plus.
What’s in it for you
- Flexibility to work where you thrive – Enjoy the freedom of our Hybrid working model, combining onsite collaboration and remote work, with an additional 25 days per year to work from a city or country of your choice.
- Reward for your impact – Receive a competitive total compensation package aligned with Bitpanda’s pay-for-impact policy, including participation in our stock option plan.
- Support for your mental wellbeing – Access confidential coaching, counselling, and mental health resources whenever you need them through OpenUP.
- Time to recharge – On top of your standard annual leave, prioritise your wellbeing in 2027 with 3 additional days of paid time off to rest, reset, and recharge, available once you’ve been with us for 6 months.
- Continuous learning and growth – Grow your skills and stay ahead in your career with unlimited access to Udemy’s library of online courses at your own pace.
- Exclusive perks and rewards – Enjoy discounts, rewards, and perks from partners worldwide across lifestyle, wellness, tech, and travel.
- Support during life milestones – Take advantage of up to 8 additional weeks of gender-neutral new parent leave to welcome and bond with your new addition to the family.
- Fuel and focus on-site – Pandas in Vienna, Bucharest, Barcelona, and Berlin can enjoy free onsite dining, with freshly prepared lunches and snacks to keep you fueled and focused all day long.
- Recognition for your contributions – Celebrate milestones and achievements with recognition and rewards for your Tenure at Bitpanda.
- Show your Bitpanda pride – Access exclusive Bitpanda-branded merchandise and gear to represent.
- Connect and celebrate with your team – Join unforgettable company events, from our Winter Party in Vienna to gatherings worldwide, fostering fun, connection, and celebration
.…and even more location-specific benefits designed to make life at Bitpanda even more rewarding wherever you are.
Above all, you will have the opportunity to learn and grow as part of Bitpanda’s incredible journey towards being Europe’s future #1 investment platform.
Bitpanda is committed to fostering a fair and equal environment based on trust and mutual respect. We believe that a diverse and inclusive workplace is paramount to our success and we are committed to building a team that represents a wide variety of backgrounds, perspectives, and skills.
* These benefits may be adjusted at Bitpanda’s discretion and do not apply to our internships and exceptions to our Hybrid Working policy apply to teams with shift schedules or for folks whose roles require them to be in-office (think: Workplaces team or IT).
