Jobs Companies Patient First Search Visibility and Digital Reputation Specialist

About this Search Visibility and Digital Reputation Specialist role at Patient First

Patient First · Onsite · Glen Allen, VA

Patient First is seeking a detail-oriented and digitally savvy Search Visibility and Digital Reputation Specialist to help patients find and trust our brand online. In this highly visible role, you will manage and optimize our presence across Google Business Profiles, online directories, AI-powered search platforms, review sites, and social media channels. You will play a key role in improving local search visibility, protecting and enhancing the organization's online reputation, and ensuring patients have accurate, up-to-date information wherever they encounter the Patient First brand.


The ideal candidate has experience with local SEO, online reputation management, and multi-location businesses, along with strong organizational and communication skills. This position offers the opportunity to work closely with internal Marketing, Operations, clinical teams, and external SEO partners to drive measurable results across 80+ locations. Responsibilities include but are not limited to:

  • Managing business listings;
  • Responding to online reviews and social engagement;
  • Supporting search engine and AI search optimization initiatives;
  • Developing local search content; and
  • Identifying opportunities to improve the patient experience through online feedback and insights.

Healthcare marketing experience is a plus. Candidates with a strong background in local SEO and digital reputation management are encouraged to apply.


Salary Range: $51,000-$55,000 annually, depending on experience.


Benefits and Other Compensation:

  • Health, Dental and Vision insurance for employees and dependents
  • Disability, Life and Long Term care insurance
  • Employee Assistance Program, Flexible Spending accounts, 401(k) Retirement Plan (with employer match)
  • Paid Annual Leave, Volunteer Time Off Pay, Bereavement Leave, Emergency Leave Bank
  • Overtime Pay, Holiday Pay, Double time compensation for all holidays worked
  • Discounted medical treatment at any Patient First location for employees and immediate family
  • Bonuses include:
    – Recruitment bonus   
     
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About Patient First

Since opening our first medical center in 1981, Patient First's vision remains the same: making access to quality medical care as convenient and cost-effective as possible. To achieve this objective, we have adopted and continue to embrace many innovative operating systems and practices. All 78 Patient First centers in the mid-Atlantic region are open every day of the year- including weekends and holidays. Patient First provides both primary and urgent care services as well as a broad range of Occupational Health services. X -rays, lab tests, and prescription drugs are available on-site to save time and reduce the need for extra trips. Patient First offers excellent benefits packages, flexib

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