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About this Sales Operations and Effectiveness Manager CEE (f/m/x) role at Mars

Mars · Onsite · ROU-Ilfov-Bucharest

Job Description:

Sales Operations and Effectiveness Manager CEE (f/m/x)

Royal Canin, Sales Operations Department

Location: Bucharest or any CEE cluster site

***Hybrid working model with up to 50% remote work***

Are you passionate about improving sales performance through data, technology, and process excellence? Do you enjoy turning insights into action and helping teams work more effectively? Join us as a Sales Operations & Effectiveness Manager and help shape the tools, processes, and capabilities that drive commercial success across Europe.


What will be your key responsibilities?

  • Develop and continuously improve sales effectiveness frameworks, processes, and operating standards across the region.
  • Optimize sales call plans, territory coverage, and route planning to maximize field force productivity and return on investment.
  • Monitor performance metrics and sales effectiveness indicators, identifying opportunities for improvement and growth.
  • Act as the subject matter expert and primary point of contact for sales systems, tools, and operational processes.
  • Lead the adoption and implementation of new technologies, automation solutions, and AI-enabled tools to increase efficiency.
  • Partner with regional stakeholders, IT teams, and external providers to deliver system enhancements and new capabilities.
  • Serve as a key user and business owner for Salesforce CRM and related sales systems, ensuring an excellent user experience and effective system utilization.
  • Drive cross-functional projects focused on process optimization, operational excellence, and business transformation.

What are we looking for?

  • Degree in Business, Economics, Sales, or a related field.
  • Experience in sales operations, sales effectiveness, business operations, commercial excellence, or a similar area.
  • Strong analytical and problem-solving skills with the ability to translate data into actionable business insights.
  • Hands-on experience with CRM platforms such as Salesforce or comparable sales management systems.
  • Experience leading or supporting system implementations, process improvements, or digital transformation initiatives.
  • Excellent communication and stakeholder management skills, with the ability to build effective partnerships across teams and functions.
  • Fluent English; knowledge of an additional European language would be an advantage.
  • Strong project management, planning, and organizational skills, with the ability to manage multiple priorities in a dynamic environment.

What can you expect from Mars?

Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.


#LI-MS1

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About Mars

Mars is a family-owned business with more than $35 billion in global sales. We produce some of the world’s best-loved brands: M&M’s®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, BEN’S ORIGINAL®, and COCOAVIA®. Alongside our consumer brands, we proudly take care of half of the world’s pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™. Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our 140,000 Associates into taking action e

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