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About this Sales Director (Streaming) role at Two Circles

Two Circles · Onsite · London, England, United Kingdom

Two Circles

We are Two Circles. We are a Sports & Entertainment Marketing business. We grow audiences and revenues. We do that by knowing fans best. We work with clients to help them understand & influence what their fans are doing – the way fans spend their money, the events that fans attend, the channels fans respond to, the content fans watch and more. And we use the understanding this gives us to help our clients grow. Grow their audiences and grow their revenues - both direct to consumer and business to business revenues. Our platforms and services are trusted by over 1000 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike and Amazon. We are over 1000 people, based out of 15 offices, and we deliver work for sports and entertainment businesses of all shapes and sizes all over the world.

Staylive

New Business is a key horizon of growth for Staylive within the Two Circles business.  Reporting to the Commercial Director, the successful candidate will execute against an aggressive growth strategy, accelerating a proven combination of industry expanding ‘Net-New’ programmes, and competitor limiting ‘Take Share’ initiatives.  The Two Circles Staylive platform has, for 4 consecutive years, outperformed the broader industry and our intent is to continue strongly on this trajectory.

Assuming immediate responsibility for an established team of high performing Sales Leads, the Sales Director/Head of Sales will lead and nurture this team to ensure the continued delivery of individual and combined revenue targets through new business success during an ambitious growth phase.

In addition, they will deliver against an individual new business sales objective linked squarely to high yield/complex accounts.

 The role will operate internationally with an expectation of travel to client meetings and industry events where required. Liaising with client side decision makers and client leads within the broader Two Circles organisation, the Sales Director/Head of Sales will be highly personable, confident and an effective team leader.  

 They must be comfortable with working in a collaborative, multi solution sales environment whereby the client facing proposal often goes beyond the boundaries of their individual scope of input, ownership and influence.

The Sales Director will have strong and established connections at a decision-making level within sports digital and commercial environments.

Responsibilities

  • New sales against an individual set of targets and objectives
  • New sales management across a team of 5, each with individual targets and objectives
  • Ability to work with Client Leads elsewhere in the business, inputting value add sales methodologies specific to the Staylive solution/offering when needed
  • Management of the sale process from lead qualification (SQL) through to close
  • Management of personal and team sales funnel and pipeline
  • Use of the CRM (salesforce) for accurate recording of funnel and pipeline activity and status
  • Accuracy in revenue projection and revenue commit on a project-by-project basis
  • Manage handover process of new clients to the Project Office and where necessary, Client Services
  • Ensuring the sales process is strictly adhered to, following the full sales lifecycle
  • Ensuring that all new business opportunity is accurately scoped and sized, obtaining necessary approvals from Commercial Director when required
  • Schedule and conduct new business meetings with prospects (with broader subject matter experts in attendance where brief exceeds DTC/OTT)

Benefits

We offer a benefits package to suit you and your lifestyle! Out of a core monthly budget, you can choose your own comprehensive benefits package: 

  • Renowned Team Days often throughout the year  
  • Summer Away Days  
  • 23 standard days of holiday (+ 1 Birthday, +2 for a ‘Big Life Event’ and +1 Admin Day), closure of office over Christmas (plus Bank Holidays)
  • Discretionary Bonus based on company performance  
  • Performance Reviews every 6 months with discretionary salary increases
  • Private healthcare (Vitality) and/or Health Care Plan (Medicash)
  • Mobile phone contribution  
  • Sport Challenge contribution 
  • Gym membership contribution 
  • 2x annual kit drops
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About Two Circles

Two Circles is a data-driven sports agency that helps sports organisations grow direct relationships between sports and fans. We use data to help our clients understand their customers and act on this insight. We help them improve customer experience, increase revenue and enhance their partner proposition. We have offices in the UK (London), North America (New York and Los Angeles) and mainland Europe (Paris and Bern), and have been named Sport Industry Agency of the Year four times.

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