About this Sales Director, Greater China role at Bio-Techne
By joining Bio-Techne, you’ll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne, and all of its brands, provides tools for researchers to further treat and prevent disease worldwide.
Location: Shanghai (or Beijing)
Reports to: Vice President, Asia-Pacific
Mission: Drive Bio-Techne’s leadership in China’s market
Position Overview
Lead the comprehensive commercial strategy for Bio-Techne’s all portfolio across Greater China, focusing on Protein Science, Cell & Gene Therapy (CGT), Spatial Multi-Omics, and Diagnostic Development. Integrate high-value reagents (e.g., ELISA/antibodies/recombinant proteins), precision instruments (e.g., automation platforms, spatial biology systems), and raw materials to establish end-to-end customer value chain. Lead Key Account and Industrial sales teams to deeply engage in strategic accounts’ R&D pipelines, ensuring sustainable growth.
Key Responsibilities (Fit in Bio-Techne business model)
1. Strategic Growth & Portfolio Leadership
Solution Selling: based on the business development needs of Chinese customers, champion integrated platform solutions (e.g., antibody development + automated detection systems, spatial transcriptomics reagents + imaging platforms) targeting leading enterprises and related fast-growing enterprises (ie: CGT companies, CXO and IVD developers).
Emerging Market Capture and Development: Execute Go-to-Market (GTM) strategies for Spatial Biology and Organoid/Cell Therapy segments, establishing KOL-driven lighthouse accounts to further establish business growth engines.
Diagnostics Expansion: Collaborate with Diagnostics Division to support IVD business penetration in local pharma/related diagnostic firms, supporting domestic regulatory needs.
2. Account Management
Strategic Account Ownership:
Guide the KA team to manage Top 30 accounts, addressing customer R&D pain points (e.g., target validation, process QC) with tailored reagent-instrument bundles.
Provide polynomial support (e.g., custom protein development, application training) for key accounts.
3. Cross-Functional Collaboration
R&D and Technical Alignment: Capture China-specific needs for the adaptation of local reagents/instrument (e.g., target-specific antibodies, NMPA-compliant raw materials and instrument) to strengthen the bond between customers and our brand for long term cooperation.
Marketing Synergy:
Lead advanced technical workshops (e.g., protein quantification, spatial single-cell analysis) to strengthen technical branding.
Develop vertical-focused case studies for local market (e.g., CAR-T QC solutions, CDx antibody development), expand our coverage.
Foster collaboration with pre-sales / post-sales team to ensure instrument customer success.
Qualifications (Fit-in Bio-Techne business scenario)
Mandatory Requirements
Experience:
Must have experience in managing direct sales and leading the national sales team across the country.
Must have experience in managing key accounts and major project funnels, being familiar with the top-level personnel of key accounts (the decision-making chain) and is able to maintain good cooperation relationship.
Have a certain level of understanding and in-depth research on certain specialized industries (such as CGT, antibody drugs, CDMO).
Education: BS degree with 10+ years of industry experience is a must.
Quantitative KPI Experiences:
Had led the team to achieve a year-on-year growth of ≥30% for a single product line of high-end scientific research instrument.
Had led the successful signing of platform-level solutions with ≥3 multinational pharmaceutical companies/CXO enterprises (with a single order amount ≥5 million RMB).
Core Competencies (is a plus)
In-depth Technical Understanding:
Ability to interpret experimental data (e.g., WB/IHC results) and propose optimization solutions.
Familiar with the key reagents/instrument requirements in the biopharmaceutical development process (such as cell line screening, process quality control, and release testing).
Preferred Qualifications
Experience commercializing Spatial Biology technologies (Visium, Xenium, MERFISH).
Familiarity with cell therapy QC workflows (viability, vector titer, residual testing).
Native Mandarin fluency + workable English.
Why Join Bio-Techne:
We offer competitive wages along with extensive benefits for employees and their families.
We invest in our employees’ financial futures through retirement programs and an employee stock purchase plan.
We help our employees develop their careers through mentorship, promotional opportunities, training and development, internship programs, and more.
We offer an international and diverse working environment, enriched by employee resource groups; volunteer and charity events; and employee events that build a culture of caring and belonging.
We foster a culture of empowerment and innovation, where employees feel valued and encouraged to bring their new ideas to the table.
Bio-Techne is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
To protect the interests of all, Bio-Techne will not accept unsolicited resumes from any source other than a candidate application. Any unsolicited resumes sent to Bio-Techne will be considered Bio-Techne property.