About this Sales and Marketing Coordinator role at Bfsaulhotels
B. F. Saul Company Hospitality Group invites you to take your career to the next level! As a leading Owner and Management Company in the Hospitality Industry, our commitment to our team is in our “One Team!” values.
POSITION PURPOSE
This position is responsible for supporting the hotel’s rooms, catering, and marketing efforts. Focus on championing customer and owner objectives in support of Our Quality Pledge and Standards of Service. The hotel's and the company's Mission Statement are of paramount importance. This position requires support of the direct sales and marketing efforts. This is a position requiring direct customer focus and ability to support the selling and marketing of our products and services to a wide range of market segments. This position is also responsible for supporting client/corporate accounts.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Support Sales & Revenue Maximization: Provides administrative and general support to the sales team in a variety of activities including serving as a secondary contact for groups, meetings, and banquet-related functions; booking and managing groups and catering accounts as needed; supporting individual reservations and events; qualifying opportunities for additional business; and assisting with lead tracking, proposals, contracts, and customer follow-up activities.
- Marketing Coordination & Promotion Execution: Supports the execution of marketing initiatives designed to drive awareness, revenue, and guest engagement. Maintains marketing calendars and promotional schedules, assists with the implementation of seasonal campaigns and special offers, and supports marketing efforts for hotel outlets, restaurants, golf, entertainment venues, and special events as applicable.
- Digital Marketing & Brand Support: Assists with website content updates, organizes and maintains marketing assets including photography, logos, creative files, and collateral, monitors social media channels and guest inquiries, and supports online reputation management through review monitoring and response coordination in accordance with brand standards.
- Event & Community Engagement Support: Assists with the planning and execution of property events, client functions, community partnerships, sponsorships, and promotional activations. Coordinates event logistics, marketing materials, signage, promotional giveaways, and other event-related needs.
- Guest Service: Supports client satisfaction by ensuring sales and marketing service standards are met and guest and client needs are responded to in a timely manner. Ensures effective communication of client requirements to operational departments. Resolves client concerns in a courteous and friendly manner and focuses on service recovery when applicable.
- Technical Acumen: Responsible for utilizing sales, catering, and marketing tools and systems. Ensures the integrity of sales and marketing data through accurate and timely documentation in applicable systems, including Delphi, Opera, Meta, OpenTable, Toast, etc. Utilizes available sales tools, marketing platforms, reporting systems, and market intelligence resources to support departmental objectives.
- Safety/Risk Management: Supports sales and marketing operations in accordance with company, brand, local, state, and federal regulations. Ensures a clean and safe work environment and follows all company procedures related to guest and team member incidents.
- Self/Workload Management: Responsible for effective workload management and prioritization of sales and marketing activities. Demonstrates strong written and verbal communication skills. Promotes collaboration and a positive, professional work environment. Attends all applicable daily, weekly, and monthly department and hotel meetings to ensure effective communication and proactive planning. Adheres to all Standard Operating Procedures.
EDUCATION, SKILLS, AND EXPERIENCE
Education: High school diploma or GED required.
Experience/Knowledge/Skills/Abilities: Basic Microsoft Office experience required. Opera experience is required. Delphi experience desired.
POSITION COMPETENCIES
