Regional Sales Manager - National Broadband Ireland (NBI)

Overview

At CPM Ireland, we are passionate about developing talented people and delivering exceptional results for our clients. We are currently seeking an experienced and driven Regional Sales Manager (RSM) to lead a team of Field Sales Representatives across the National Broadband Ireland (NBI) programme.

This is an exciting opportunity for a results-focused sales leader who thrives in a fast-paced environment and is passionate about coaching, developing and inspiring teams to achieve their full potential.

As a CPM Regional Sales Manager, you will embody our DNA:

We Care, We're Curious, We Achieve Together, We're People People.

About the Role

The Regional Sales Manager will be responsible for leading and developing a team of Residential Field Sales Representatives across an assigned territory, ensuring the successful delivery of sales targets, recruitment objectives, compliance standards and customer experience metrics.

This is a field-based leadership role requiring a hands-on approach. You will spend significant time in the field coaching, mentoring and supporting your team while working closely with internal stakeholders to drive performance and growth.

You will play a key role in supporting NBI's mission of bringing high-speed fibre broadband to homes and communities throughout Ireland.

What's In It For You?

Salary & Benefits

• Basic Salary from €40,000 - €50,000
• Commission: €12,000 OTE with additional performance incentives
• Company Vehicle or Car Allowance
• Fuel Card
• Daily Lunch Allowance
• Mobile Phone & Laptop
• Paid Business Expenses
• Ongoing Leadership Development Programmes
• Employee Recognition & Reward Schemes
• Career Progression Opportunities

Key Responsibilities

Sales Leadership & Performance

• Deliver regional sales targets and KPIs consistently.
• Lead, coach and motivate a team of Residential Field Sales Representatives.
• Conduct regular field accompaniment days to support, develop and mentor team members.
• Monitor individual and team performance through effective KPI management and reporting.
• Drive a high-performance culture focused on accountability, customer experience and results.
• Develop action plans to improve individual and team performance where required.
• Support the implementation of sales strategies and campaigns across the region.

Recruitment & People Management

• Own regional headcount targets through active recruitment and talent pipelining.
• Support onboarding and induction of new team members.
• Deliver ongoing coaching, performance reviews and development plans.
• Manage attendance, performance and employee engagement in line with CPM policies.
• Identify high-potential individuals and support their career progression.

Field Excellence & Compliance

• Lead from the front by demonstrating best-in-class sales execution.
• Ensure adherence to all client, regulatory and CPM compliance standards.
• Conduct regular field audits and quality checks.
• Maintain high standards of professionalism, customer engagement and brand representation.

Planning & Reporting

• Effectively manage territory planning and resource deployment.
• Analyse performance metrics and sales reports to identify trends and opportunities.
• Maintain accurate reporting across sales activity, recruitment and compliance measures.
• Provide regular updates and insights to senior leadership and client stakeholders.

Market Intelligence

• Gather and share competitor activity, customer insights and market intelligence.
• Identify opportunities to increase market penetration within assigned regions.
• Provide feedback to improve sales processes and customer acquisition strategies.

Requirements

Essential Experience

• Previous experience managing Direct Sales or Door-to-Door Sales Teams.
• Proven track record of delivering sales targets through field-based teams.
• Experience recruiting, onboarding and developing high-performing sales professionals.
• Strong coaching and people leadership capability.
• Experience managing performance, quality and compliance standards.
• Strong commercial awareness and ability to analyse sales performance data.

Essential Skills & Competencies

• Exceptional leadership and motivational skills.
• Strong coaching and mentoring ability.
• Excellent communication and interpersonal skills.
• Results-driven with a strong focus on achieving targets.
• Ability to influence and inspire teams.
• Strong organisational and time management skills.
• Analytical mindset with the ability to interpret performance metrics.
• Self-motivated, proactive and solution-oriented.
• Ability to work effectively in a fast-paced field environment.
• Competent Microsoft Office and CRM skills.

Qualifications & Requirements

• Full clean Irish driving licence.
• Fluent English.
• Strong understanding of direct sales and customer acquisition channels.
• Flexibility to travel extensively within assigned regions.

Why Join CPM & NBI?

This is an opportunity to lead one of Ireland's most important sales programmes, helping communities gain access to world-class broadband infrastructure while developing and growing a high-performing field sales team.

If you're passionate about sales leadership, people development and delivering results, we'd love to hear from you.

Lead from the front. Inspire your team. Grow your career. Apply today.