About this Regional Group Brand Director — Latin America (Mexico City) role at Deseret Book
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Contract Work: Regional Group Brand Direction — Latin America (Mexico City)
Location: Mexico City, Mexico
Role Type: Contract Worker
Position Summary
Boncom is seeking a contractor who has experience with regional group brand direction, including client relationships leadership, business development, and strategic growth initiatives across Latin America. Services for this role will have a primary focus on establishing and expanding Boncom's presence in Mexico City.
This contractor will be responsible for building strategic partnerships, identifying new business opportunities, and supporting regional growth objectives. The successful candidate will work closely with regional and global leadership to strengthen Boncom's market presence while delivering exceptional client service and driving long-term organizational growth.
Because this role operates across multiple countries, cultures, and organizations, the successful candidate must demonstrate strong cultural awareness, relationship-building skills, and the ability to work effectively with stakeholders throughout Latin America, the United States, and other global markets. This individual should approach cross-cultural collaboration with humility, curiosity, and a commitment to understanding local perspectives.
Duties
CLIENT LEADERSHIP
- Lead strategic relationships for key clients throughout Latin America.
- Serve as a senior advisor to client and organizational stakeholders.
- Identify opportunities to expand existing partnerships and account value.
- Ensure high-quality client service and strategic support across engagements.
BUSINESS DEVELOPMENT & MARKET EXPANSION
- Establish and strengthen Boncom's presence in Mexico City as a strategic hub for Latin American operations.
- Generate qualified business opportunities through networking, referrals, and relationship-building.
- Develop relationships with leaders across nonprofit, government, education, faith-based, corporate, and community organizations.
- Represent Boncom at industry events, conferences, and strategic meetings throughout the region.
- Contribute to the development of new business opportunities both within and beyond religious initiatives.
REGIONAL LEADERSHIP
- Partner with regional and global leadership to support growth and expansion initiatives.
- Provide market insights and strategic recommendations.
- Foster collaboration among Area Offices, headquarters teams, clients, and external partners.
- Support regional planning, forecasting, and long-term business development efforts.
Deliverables
- Growth of Boncom's presence and reputation in Mexico City and throughout Latin America.
- Development of strategic partnerships and new client relationships.
- Expansion and retention of key accounts.
- Generation of qualified business opportunities that contribute to regional growth objectives.
Qualifications
REQUIRED
- Bachelor's degree in Marketing, Communications, Business, Advertising, Public Relations, or a related field.
- 15+ years of experience in marketing, brand management, account leadership, agency management, business development, or related disciplines.
- Demonstrated success building executive-level relationships and driving business growth.
- Strong communication, presentation, negotiation, and relationship-management skills.
- Experience leading initiatives across multiple stakeholders, markets, and cultures.
- Professional fluency in Spanish and English.
PREFERRED
- Experience working with multinational, nonprofit, or mission-driven organizations.
- Understanding of the culture, organizational structure, and mission of The Church of Jesus Christ of Latter-day Saints.
- Familiarity with Church Area Office operations and regional leadership structures of The Church of Jesus Christ of Latter-day Saints.
- Existing professional network within Mexico and broader Latin American markets.
- Master's degree in Business Administration, Marketing, Communications, or a related field.
