About this Programmatic Ad Ops Lead role at dunnhumby
About dunnhumby
Tesco Media
Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it’s a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase.
About the Role
What You'll Be Doing
- Own yield, pricing and revenue optimisation across channels, using inventory, demand and campaign performance to identify opportunities that improve revenue and advertiser returns.
- Analyse traffic, sell-through, inventory capacity, pricing and key advertising metrics such as CPM and CTR, translating trends into clear commercial recommendations.
- Provide inventory and revenue forecasts, identifying future capacity, opportunities and risks and supporting annual and longer-term planning.
- Build a strong understanding of digital advertising and ad-serving dynamics, including targeting, frequency, placement, delivery and auctions, and use this knowledge to strengthen monetization.
- Partner across Sales, Product and other teams to improve our advertising portfolio, while using AI and automation to streamline recurring reporting and make insights easier to access.
What We're Looking For
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Proven experience in yield management, inventory optimisation, programmatic advertising or ad monetisation within a media owner, publisher, retail media, AdTech or comparable advertising environment.
- Strong understanding of the digital advertising ecosystem, including ad networks, ad exchanges, DSPs, SSPs, publishers and ad serving.
- Strong quantitative and qualitative problem-solving skills, with experience in sales analysis, forecasting, modelling and financial or commercial analysis.
- Experience working with advertising sales and cross-functional teams, with the ability to manage multiple priorities and communicate complex findings clearly.
- Experience with Google Ad Manager or similar platforms; familiarity with tools such as MicroStrategy, Tableau, MySQL, CitrusAd or Criteo is beneficial.
What You Can Expect From Us
India Benefits
- Healthcare & Family Cover: Group Medical Insurance of INR 500,000 for employees and dependents, plus dental and vision cover up to INR 5,000.
- Protection: Group Term Life Insurance and Group Personal Accident cover with benefit levels linked to employee grade, including disability benefits.
- Retirement & Wellbeing: Provident Fund, Gratuity, National Pension Scheme access, Indian Health Organisation membership, and confidential employee assistance support.
- Lifestyle & Flexibility: Office commute support, internet allowance of INR 2,000 per month for blended working, work-from-home kit support, subsidised food, and wellbeing resources.
- Recognition & Extras: Long service awards, Talent Scout referral programme, and family milestone support.
- Time Off & Family Leave: 25 days holiday plus 10 public holidays, paid maternity, paternity and adoption leave, and a day off for your birthday.