About this Principal Marketo Consultant (Adobe Practice) role at Acxiom
The ideal candidate is a results-driven professional with a proven track record in large-scale Marketo implementations, data migration, and advanced marketing strategies. A passion for marketing automation, technical excellence, and a commitment to continuous improvement are key to success in this role.
Key Responsibilities:
Skills and Qualifications:
• 10+ years of marketing automation experience, focusing on Adobe Marketo Engage.
• Strong expertise in Campaign Classic, Campaign Ops, and data governance best practices.
• Proven track record in managing and optimizing large-scale Marketo implementations, including complex integrations and global instance consolidations.
• Experience in lead management, segmentation, lead scoring, nurturing programs, and email marketing best practices.
• Expertise with Marketo Measure (formerly Bizible), including general configuration & setup, custom CRM/Marketo integration, channel and stage mapping, touchpoint creation, attribution modeling, processing times and queues, and general best practices.
• Excellent analytical and problem-solving skills, with the ability to identify marketing trends and enhance campaign effectiveness.
• Strong communication, collaboration, and leadership abilities; capable of working with stakeholders at all levels.
• Bachelor's degree in Marketing or a related field.
• Adobe Certified Professional - Marketo Engage required.
*Please note this position is not eligible for any sort of sponsorship/Visas, ect.
Preferred Qualifications:
Primary Location City/State:
Homebased - Conway, ArkansasAdditional Locations (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here.
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected].
