About this Outside Sales Representative - Automotive role at Cogentanalytics
Essential Duties
Sales & Business Development
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Prospect and develop new accounts across target segments: independent repair shops, performance builders, fleet operators, dealerships, and industrial customers
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Opportunity Qualification
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Own the full sales cycle: outbound outreach, quoting, follow-up, and closing
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Reactivate dormant accounts and grow revenue with existing customers
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Objection handling
Account Management
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Build and maintain strong relationships with key decision-makers at customer accounts
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Track activity, follow-ups, and deal stages in our HubSpot (CRM), keeping customer touches logged promptly
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Monitor open invoices and coordinate with the office on collections — commission is earned on collected accounts receivable, not invoice date
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Customer communicaiton
Pipeline & Reporting
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Maintain an active, well-documented pipeline with clear stages and expected close dates
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Meet or exceed the standards set by the Key Performance Indicators (KPIs)
Qualifications
Required
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2+ years of outside B2B sales or account management experience with a track record of closing new business
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Hunter Mentality: Comfortable with Cold Outreach, Local business visits, industrial account development, referral generation, networking, strategic account targeting
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Strong communicator, comfortable in shops, at counters, and in front of fleet managers and owners
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Self-starter who can manage a territory independently and stay organized using a CRM: If not documented, it did not happen
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Valid driver's license and reliable transportation for client visits
Preferred
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Background in automotive, powertrain, heavy equipment, or industrial sales
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Existing shop, dealer, or fleet relationships in the region
