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About this Marketing Excellence Program - Marketing Research role at AT&T

AT&T · Onsite · Dallas, Texas

This position requires in-office presence and is only offered at the Dallas location.

At AT&T, you’ll be empowered to create real change in an ever-expanding, connected world. As part of our corporate team, your impact will be felt no matter how your work translates to our core goal of serving customers and transforming lives. We’re fueled by a passion to provide innovative solutions and driven to connect the world in meaningful ways. 

By joining the AT&T Marketing Excellence Program – Master in Marketing Research Track, you will build a specialized career at the intersection of customer understanding, market research, analytics, and business decision-making. This full-time 24-month experience combines the rotational development model of MEP with focused exposure to Research, Analytics & Impact and related customer, strategy, measurement, and marketing analytics work. 

What you’ll do: 

  • Deep experience translating customer, market, brand, and business data into actionable recommendations. 

  • Exposure to research methodologies, analytics practices, measurement approaches, and insight activation. 

  • Opportunity to shape decisions through executive-ready storytelling and clear business recommendations. 

  • Broader MEP development including mentorship, coaching, networking, cohort learning, and leadership development. 

  • Preparation for future roles in consumer insights, marketing research, analytics, customer strategy, marketing science, and business impact measurement. 

What you’ll bring: 

  • Research-minded problem solver with quantitative and qualitative capability. 

  • Analytical thinker who works with complex data and structures findings into clear insights. 

  • Strategic storyteller who converts research findings into business implications and recommendations. 

  • Collaborative partner able to work with marketing, product, strategy, analytics, and leadership stakeholders. 

  • Curious, rigorous, and comfortable operating in ambiguity while maintaining focus on business impact. 

  • Future insights leader with passion for understanding customers, markets, behavior, and performance. 

What you’ll need: 

  • Current enrollment in or recent completion of a Master in Marketing Research, Marketing Research, Consumer Insights or related advanced degree program. 

  • 0–2 years of relevant full-time experience in marketing, business, agency, consulting, product management, or marketing research.

  • Demonstrated experience with qualitative and/or quantitative research methods. 

  • Strong analytical, synthesis, presentation, and communication skills. 

  • Interest in customer insights, research, analytics, marketing strategy, measurement, or business impact roles. 

  • Ability to translate research findings into business implications and executive-ready recommendations. 

Our Marketing Excellence Program – MMR Track professionals earn an annual salary between $94,300 – $141,500, not to mention all the other amazing rewards that working at AT&T offers. Individual starting pay within this range may depend on geography, experience, expertise, and education/training.  

Joining our team comes with amazing perks and benefits:  

  • Competitive Base Salary

  • Performance Based Commission

  • Paid Training

  • Medical/Dental/Vision coverage

  • 401(k) plan

  • Tuition reimbursement program

  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)

  • Paid Parental Leave

  • Paid Caregiver Leave

  • Additional sick leave beyond what state and local law require may be available but is unprotected

  • Adoption Reimbursement

  • Disability Benefits (short term and long term)

  • Life and Accidental Death Insurance

  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal

  • Employee Assistance Programs (EAP)

  • Extensive employee wellness programs

  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Ready to develop life-changing ideas? It starts with you. Apply today.   

AT&T will not sponsor applicants for work visas of any kind for this position.  

AT&T will consider for employment: qualified applicants in a manner consistent with the requirements of federal, state, & local laws.  

Our Sr Specialist MEP Marketing Management jobs earn between $79,200.00 - $118,800.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours:

40

Time Type:

Regular

Location:

Dallas, Texas

Salary Range:

$79,200.00 - $118,800.00

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic protected by federal, state, or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made. Click here to learn more or request an application accommodation here.

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About AT&T

We are pioneers of making connections and have been ever since Alexander Graham Bell invented the telephone and founded our company. That was nearly 150 years ago, and we haven’t stopped innovating since. At our core, we help bring families, communities, and businesses together with the products and services they need to thrive every day. From the widespread and growing availability of 5G and Fiber to working on things we once only dreamed of—at AT&T, we create connections that change the world.

See all jobs at AT&T →

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