Jobs Companies Sun Life Manager / Senior Manager / Associate Director, Product Proposition

About this Manager / Senior Manager / Associate Director, Product Proposition role at Sun Life

Sun Life · Onsite · Hunghom, Kowloon, Hong Kong

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

Role Summary

The objective of the role is to support the entire product development process and provide technical support on insurance products, which involved a full product development cycle (e.g. research on market trends/clients needs, product innovation, product design, product implementation, product management, and product promotion).

Job Responsibilities

  • Conduct market research on industry trend, competitor movements, market competitive analysis to identify the potential business opportunity. Analyze and draw conclusions from research undertaken to improve the SLHK’s product positioning in the fast-changing market situation.
  • Assist in product design and innovation according to research result and business needs to help achieving company’s business target, focusing on fulfilling the needs of clients.
  • Support the delivery of product-related initiatives by adopting a disciplined project management approach and follow the product development operating guideline.
  • Participate in material preparation for the product development. Be responsible and pursue for quality of the project deliverables to ensure accuracy of product materials.
  • Act as product SME to contribute in various projects such as new regulation implementation, operation enhancements, business development initiatives, etc.
  • Represent product team to promote the products to all channels with respect to product proposition, key selling points, market competitiveness, administration rules, sales support, and etc.

Job Requirements

  • Bachelor Degree holder
  • At least 8 years’ relevant life insurance experience in product development and management.
  • Possess good understanding of the insurance products, clients’ needs, sales process and industry development in HK. Knowledge of mainland market would be a plus.
  • Excellent presentation and interpersonal skills
  • Ability to prioritize multiple initiatives and work independently
  • Excellent written and verbal communication skills in Chinese, English and Mandarin

Job Category:

Product

Posting End Date:

29/10/2026
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About Sun Life

Shine together At Sun Life, you can be your most brilliant self. Our supportive, flexible, and inclusive work environment is one where you – and your career – can thrive. Whatever your aspirations, collaborative leaders and colleagues are ready to help you learn, grow, and succeed. Make life brighter We’re a global company with a passion for people. Our purpose is to help Clients achieve lifetime financial security and live healthier lives. As a team of 30,000 across 26 countries, our impact is far-reaching, and locally relevant There’s power in numbers. As part of Sun Life’s growing team, you have an impact on people in your community and around the world. Shape the future With an optimisti

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