The Manager, Email Operations & Execution is responsible for leading the operational delivery of enterprise email marketing and lifecycle communications. Reporting to the Director, Email & Marketing Automation, this role manages the team responsible for translating email strategy into efficient, scalable, and compliant execution.

Why This Role Matters:

This leader oversees campaign execution, workflow management, quality assurance, operational governance, and continuous process improvement. The role partners closely with Email Strategy & Business Partnership, Email Audience & Programs Strategy, and Marketing Automation Platform teams to ensure email programs are delivered with accuracy, consistency, and measurable business impact.

What You Will Do:

Email Operations & Campaign Delivery

• Lead the execution of email campaigns, lifecycle programs, and automated communications across business units.

• Ensure campaigns are delivered accurately, on time, and in alignment with business requirements and operational standards.
• Oversee campaign readiness, deployment processes, quality assurance, and post-launch support.
• Drive consistency and operational excellence across all email execution activities.

Operational Governance & Process Management

• Establish and maintain scalable workflows, execution standards, and quality controls.
• Ensure compliance with marketing, brand, regulatory, and data governance requirements.
• Continuously improve processes that increase efficiency, reduce risk, and enhance execution quality.
• Partner with Email Audience & Programs and Martech product owner teams to support process optimization and automation opportunities.

Team Leadership & Resource Management

• Lead, coach, and develop the Email Operations & Execution team.
• Manage workload prioritization, resource allocation, and delivery planning across projects and business priorities.
• Foster a culture of accountability, collaboration, continuous improvement, and operational excellence.
• Build team capabilities and delivery capacity through effective use of internal talent, external partners, and scalable operational support models.

Cross-Functional Partnership & Stakeholder Support

• Partner with strategy, audience & programs, Martech platforms, creative, and analytics teams to translate marketing objectives into executable programs.
• Communicate priorities, risks, dependencies, and operational recommendations to stakeholders and leadership.
• Support alignment between strategic planning and execution to ensure successful delivery of marketing initiatives.
• Serve as a trusted operational partner across the Email & Marketing Automation organization.

What You Will Bring:

• Strong experience in email marketing, marketing automation, campaign operations, or digital marketing execution.
• Experience building, leading, and scaling campaign delivery or marketing operations teams, including management of internal staff, external partners, and flexible delivery resources.
• Working knowledge of email platforms, lifecycle marketing, audience segmentation, quality assurance, and operational workflows.
• Proven ability to manage multiple priorities, improve processes, and lead cross-functional initiatives.
• Strong leadership, communication, stakeholder management, and problem-solving skills.
• Experience working within complex, matrixed marketing organizations.

Success Measures

• Reliable, high-quality delivery of email campaigns and lifecycle communications.
• Improved operational efficiency, execution quality, and speed to market.
• Strong adherence to governance, quality assurance, and compliance standards.
• Effective workload management and team performance.
• Increased scalability of email operations through process improvement and standardization.
• Positive stakeholder satisfaction and partnership across marketing functions.

This role serves as the operational leader of the Email Operations & Execution function, ensuring the organization's email strategies are translated into scalable, efficient, and high-quality execution that supports business growth and customer engagement.