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About this Head of Off Trade Greece role at Diageo

Diageo · Hybrid · Athens, Greece

Job Description :

Job Title: Head of Off Trade Greece

Location: Athens, Greece

Contract terms: Permanent


About Us

Diageo is the global leader in alcohol industry with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Crafting iconic drinks chosen for life's moments – has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value. To achieve this, we need the world’s very best people.

Feel inspired? Then this may be the opportunity for you.


About the Role

The Head of Off Trade will lead one of Diageo Greece’s most critical commercial channels, representing approximately 50% of total revenue across Modern Retail, Discounters, and Cash & Carry. Reporting to the Country Director and leading a team of four, the role is responsible for driving sustainable growth, strengthening customer partnerships, and delivering commercial and execution excellence across the channel.


We are looking for an entrepreneurial and strategic commercial leader who can accelerate the existing business while unlocking new growth opportunities through bold thinking, strong customer relationships, and disciplined execution.


Top Accountabilities

  • Own the strategy and performance of the Greek Off Trade business, with full P&L accountability and responsibility for delivering key commercial and financial objectives, including NSV, Market Share, Gross Margin, Cash, and sustainable growth.
  • Lead, develop, and inspire a team of four, building a high-performance, inclusive culture focused on accountability, collaboration, and entrepreneurial thinking.
  • Drive sustainable growth across customers, channels, and categories, strengthening the existing business while identifying and unlocking new opportunities through strategic customer and distributor partnerships.
  • Partner cross-functionally with Customer Marketing, Finance, Customer Activation, and RGM to optimize pricing, portfolio, investments, innovation, digital initiatives, and Joint Value Creation programs.
  • Champion commercial excellence, strengthening capabilities in forecasting, customer planning, negotiation, and execution while ensuring disciplined performance management and cross-functional alignment.
  • Act as a senior commercial leader and key member of the Commercial Leadership Team, leading strategic relationships and complex negotiations with key customers and distributors, while contributing to the broader business, people, and culture agenda.

About You

  • Strong commercial acumen and strategic thinking, with the ability to see the bigger picture while staying close to execution.
  • Proven leadership and influencing skills, with the ability to inspire teams and build trusted relationships with senior stakeholders and customers.
  • A strong performance and growth mindset, with the resilience and determination to challenge the status quo and turn opportunities into results.
  • Sound decision-making and prioritisation skills, combined with personal accountability and a hands-on approach.
  • Clear and effective communication, with the ability to simplify complexity and align others around shared goals.
  • An agile and entrepreneurial approach, comfortable navigating change, ambiguity, and complex commercial environments.

Join us and you can also expect a highly competitive and flexible rewards and benefits package including:

  • Contemporary work life balance policies and wellbeing activities.
  • Comprehensive health insurance for you and your family.
  • Employee Assistance Program.
  • Annual bonus (dependent on performance).
  • Hybrid work model.
  • Product allowance.
  • Holiday Vouchers.
  • Life Assurance.


Working with Us

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.


 


Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.

 

We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.

 

Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win.

 

Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.

 

Ready to bring your best? This could be your opportunity.

 

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

 

Recruitment Scam Warning

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.

Worker Type :

Regular

Primary Location:

Athens

Additional Locations :

Job Posting Start Date :

2026-10-02
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About Diageo

With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 29,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world. Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with

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