About this GTM Senior Business Systems Analyst, Marketing & Pre-Sales role at Ramp
About Ramp
Ramp is building the smart infrastructure for finance teams, embedded in the transaction flow of every dollar a business spends. We automate how over $275B in annualized spend flows in and out of 85,000+ companies: authorizing payments, flagging risk, categorizing spend, and closing books.
The problems are high-stakes, data-dense, and unforgiving.
We hire people with high agency and high urgency. We look for slope over intercept. We care less about where you trained and more about what you’ve built. At Ramp, everyone is a builder who owns problems end to end and makes consequential decisions that shape the outcome.
The median Ramp customer saves 7.5% and grows revenue 16% in their first year – far in excess of businesses operating without Ramp. We believe every ambitious company deserves the same.
If you want to build systems that directly shape how companies move and manage billions, Ramp is the place to do it.
About the Role
Ramp is in a critical phase of growth, and marketing is one of the biggest drivers of it. We're building out our business systems team to make sure the systems behind every campaign, list, and lead can keep up. You'll work directly with Growth Marketing, Demand Generation, Lifecycle, Events, Sales Development, and Sales to own the systems that turn marketing programs into pipeline. You'll own HubSpot and how it connects to Salesforce and the rest of our GTM stack.
What You'll Do
Own top-of-funnel marketing systems: the roadmap, the architecture decisions inside them, and their operational health
Run HubSpot as a system, not just a tool: workflows, lists, forms, properties, lifecycle stages, and the permissions and naming conventions that keep it from sprawling
Run campaign operations end-to-end: program and campaign structure, campaign membership and status, event and webinar lead capture, and launch QA, so Marketing can ship quickly without creating data debt
Own workflow management in HubSpot: build, document, and audit nurture, enrollment, and suppression workflows, and retire the ones that no longer earn their place
Build and govern lists: ICP segmentation, inclusion and suppression logic, enrichment, and email validation between a Growth request and a send. Every list should be reproducible and explainable.
Own privacy and opt-out management: subscription types, consent capture, unsubscribe and opt-out handling across HubSpot, Salesforce, and sales engagement tools, and compliance with CAN-SPAM, GDPR, and CCPA in a regulated fintech environment
Design and maintain UTM tracking and attribution architecture: UTM taxonomy and governance, hidden-field capture on forms, lead source and original source logic, and how campaign touches flow into Salesforce, so the attribution reporting is something the business trusts
Build the Salesforce automation behind marketing handoffs: record-triggered flows, validation rules, fields, and permission sets
Use AI to automate the work where it holds up: enrichment, list QA, data quality checks, and request triage
Prioritize incoming requests by ROI. Decide what gets built, deferred, or declined, and show the numbers behind each call.
What You'll Need
5+ years in marketing operations, business systems, or revenue operations at a fast-paced B2B company
Deep hands-on HubSpot experience: workflows built and debugged, and list, form, and property architecture you designed rather than inherited
Hands-on campaign operations experience: you've built campaign structures and owned the lists and sends behind real programs
A working command of email privacy and consent: subscription management, opt-out handling across systems, and the regulations behind them
UTM and attribution architecture you've owned in practice: taxonomy, capture, lead source logic, and the MQL-to-SQL handoff
Salesforce Admin experience, including flows you built and debugged when they broke (certification is a plus)
A habit of framing problems rather than waiting for a spec: you take on ambiguous requests, make the decisions, and ship
You dissect a problem, drive it to completion with little supervision, and can explain the tradeoffs to any audience
Nice to Have
Enrichment and routing tools such as Clay, ZoomInfo, LeanData and Chili Piper
Sales engagement and automation platforms such as Outreach and Workato
Deliverability and list hygiene at high sending volume
Paid media and ad platform integrations, including conversion tracking
Lead scoring and MQL model design
Snowflake, Looker, or similar BI and warehouse tools
Linear or similar project management software
Benefits available to all full-time Ramp employees (Global)
Flexible PTO
Centralized home-office equipment ordering
Health and wellness stipend
Budget for intra-office travel
Weekly coffee stipend
United States
100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
One Medical annual membership
401(k), including employer match on contributions made while employed by Ramp
Fertility HRA (up to $10,000 per year)
Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
Pet insurance
In-office perks: lunch, snacks, drinks, and more
Relocation expense coverage to NYC or SF (if needed)
Canada
Group medical, dental, and vision coverage through Sun Life
Life, AD&D, and disability coverage
Fertility drug coverage (up to $4,000 lifetime)
Group Retirement Plan with employer match (RRSP + DPSP)
Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay
Employee Assistance Program and virtual care through Lumino Health
United Kingdom
Private medical insurance through Freedom Elite
Virtual GP and at-home care via eMed x Livi
Workplace pension through Penfold, with salary sacrifice option
Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay with additional time available at reduced pay
Referral Instructions
If you are being referred for the role, please contact that person to apply on your behalf.
Other notices
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Beware of recruiting scams: Ramp will only contact you through official @Ramp.com email addresses and will never ask for payment or sensitive personal information during the hiring process.
