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About this Content Writer role at Dentsu

Dentsu · Onsite · Gurugram
About the Role
We’re looking for a creative and passionate Content Writer who can turn ideas into compelling stories. If you love playing with words, understand how content connects with audiences, and enjoy creating engaging content across digital platforms. Must have B2B experience.

Job Description:

Key Responsibilities

  • Create engaging, original, and high-quality content for social media, digital campaigns, websites, blogs, and other marketing collaterals.
  • Develop creative copies, captions, taglines, headlines, and campaign messaging aligned with brand tone and communication objectives.
  • Collaborate with designers, art directors, and creative teams to develop impactful campaign ideas and storytelling.
  • Adapt writing styles and tones to suit different brands, audiences, and digital platforms.
  • Research industry trends, audience insights, and brand requirements to develop relevant and engaging content.
  • Proofread and edit content to ensure accuracy, consistency, clarity, and grammatical correctness.
  • Work on multiple projects simultaneously while meeting deadlines in a fast-paced agency environment.
  • Stay updated on social media trends, digital culture, and emerging content formats.

What We’re Looking For

  • 3+ years of experience in content writing, copywriting, or a similar creative role.
  • A strong writing portfolio showcasing creativity, versatility, and storytelling skills.
  • Excellent written communication, grammar, and editing skills.
  • Understanding of social media platforms, digital content formats, and audience engagement.
  • Ability to write crisp, engaging, and impactful copy for different brands and communication needs.
  • Strong research skills and attention to detail.
  • A creative mindset with the ability to think beyond the obvious and bring fresh ideas to the table.
  • Ability to collaborate effectively with cross-functional teams in a dynamic agency environment.

Good to Have

  • Previous experience working in an advertising, digital, or creative agency.
  • Familiarity with SEO writing and digital marketing content.
  • Understanding of brand strategy, campaign development, and creative storytelling.
  • Basic knowledge of AI-assisted writing tools and content optimisation.

Location:

Gurugram

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent
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About Dentsu

About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

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