We are seeking an accomplished Principal Business Development Manager to lead the development and growth of our consumer ecosystem partner portfolio to support HP’s Personal Systems Consumer Products. This role focuses on advancing joint initiatives, aligning partner strategies with organizational priorities, and driving revenue growth through co-innovation and integrated go-to-market execution. 

Key Responsibilities 

• Lead strategic business development initiatives to identify, secure, and scale high-impact partnerships aligned with long-term company objectives 

• Define and deliver joint business initiatives, product integrations, and co-marketing programs that expand market presence and accelerate adoption of commercial products 

• Develop and mature long-term strategic frameworks for partner engagement, including capability alignment, solution co-development, and enterprise customer enablement 

• Serve as the primary liaison between executive leadership and partner counterparts, guiding cross-functional coordination across product, marketing, sales, and technical teams 

• Negotiate and operationalize complex commercial agreements, ensuring balanced outcomes and scalable long-term value creation 

• Monitor market, technology, and competitive trends to shape alliance priorities, ensuring alignment with emerging business segments and commercialization opportunities 

• Represent the organization in strategic alliance and vendor forums, reinforcing thought leadership in the consumer technology ecosystem 

Qualifications 

• Bachelor’s degree in Business, Marketing, or related field; MBA or equivalent executive experience strongly preferred 

• 10+ years of experience in business development, strategic alliances, or channel partnership leadership within the commercial technology sector 

• Proven success developing and managing partnerships with Tier-1 vendors such as Microsoft, Intel, and other enterprise ecosystem leaders 

• Deep understanding of partner business models, co-sell frameworks, and joint value creation in enterprise product environments 

• Demonstrated ability to translate alliance strategy into actionable revenue and product outcomes 

• Strong executive communication and negotiation skills for high-value, long-term agreements 

• Experience driving strategic influence and organizational alignment across multiple business units 

Key Traits 

• Alliance Strategist: Builds trusted, high-performance relationships with major technology vendors and industry stakeholders 

• Visionary Leader: Shapes long-term partnership agendas that position the organization as a key collaborator in the commercial technology ecosystem 

• Innovative Connector: Identifies and architects new partnership models that deliver differentiated customer value 

• Enterprise Mindset: Balances strategic vision with operational execution to support complex partnership and product strategies 

• Influential Communicator: Commands credibility with internal executives and external alliance leaders through insight and follow-through 

• Analytical and Outcome-Oriented: Grounded in data-driven decision-making to evaluate alliance impact and ROI 

Additional Skills 

• Expertise in partner governance, alliance frameworks, and co-selling programs with major vendors 

• Superior skills in contract structuring, negotiation, and long-term partnership planning 

• Proficiency in commercial product ecosystems and joint innovation programs 

• Strong organizational agility, managing global stakeholders and partner teams effectively 

The pay range for this role is $130,700 to $205,200 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits:

HP offers a comprehensive benefits package for this position, including:

• Health insurance

• Dental insurance

• Vision insurance

• Long term/short term disability insurance

• Employee assistance program

• Flexible spending account

• Life insurance

• Generous time off policies, including;

• 4-12 weeks fully paid parental leave based on tenure

• 11 paid holidays

• Additional flexible paid vacation and sick leave (US benefits overview)

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.