About this Business Development Rep role at WP Engine
We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.
WP Engine empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. WP Engine’s innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily. Learn more at wpengine.com.
The Opportunity
WP Engine is looking for a motivated, curious Business Development Representative (BDR) to help execute a new outbound growth motion and source net-new business for our North America Acquisition team. You will find and connect with high-potential accounts, build trust with technical and executive stakeholders, uncover important business challenges, and create qualified opportunities for our sellers.
As an early member of Project Trailblazer, you will do more than execute a playbook—you will help shape it.
You will help shape a new outbound motion by testing messaging, sharing market insights, and partnering with Sales, Marketing, Operations, and Enablement.
What's Cool About This Job
Be part of a new, high-impact outbound team driving WP Engine's growth.
Own the first conversation with future customers and help create new business opportunities.
Work closely with Account Executives to target the right accounts, engage multiple stakeholders, and turn quality meetings into pipeline.
Learn to sell a technical platform while developing skills in prospecting, discovery, objection handling, and consultative selling.
Receive ongoing coaching and clear opportunities for career growth into future closing roles.
Use modern sales technology and AI-powered tools to research, personalize outreach, and improve your results.
This is a hybrid role. Our sales organization works from our Austin, TX office each Tuesday and Thursday.
The Day to Day
Partner with Acquisition Account Executives to prospect into target accounts through phone, email, LinkedIn, and other outbound strategies.
Research accounts, stakeholders, and buying signals to create personalized outreach.
Qualify prospects through discovery conversations and schedule high-quality meetings.
Prepare strong seller handoffs by documenting the prospect's context, business problem, stakeholders, timing, risks, and agreed next step.
Maintain accurate activity and pipeline data in Salesforce and related sales tools.
Leverage tools like Clay, Gong Engage, LinkedIn, and AI to improve productivity and outreach.
Continuously refine your approach through coaching, data, and collaboration across teams.
Share objections, market signals, persona insights, and campaign feedback with Sales, Marketing, Operations, and Enablement to improve the outbound playbook.
Your Expertise and Passion
1+ year of business development, non-tech sales or customer-facing experience with measurable goals; outbound prospecting experience preferred.
Strong communication skills with the ability to engage technical and executive audiences.
Curious, coachable, resilient, and motivated to build a long-term career in sales.
Organized, self-driven, and comfortable managing pipeline activity in Salesforce or a similar CRM.
Experience with sales engagement platforms and consultative sales methodologies (SPIN, Sandler, Solution Selling, etc.) is a plus.
Comfortable learning new technologies and using AI tools to improve research, personalization, and outreach while maintaining a customer-first approach.
The Perks & Benefits
Company Stock Options (Every employee is an owner in the company)
Great Health Benefits (Medical, Dental, Vision, Life Insurance)
Fertility Benefits (IVF/Fertility drug coverage)
HSA Company contribution
401(k) with a 4% match
Disability Insurance
Paid Family and Caregiver’s Leave
Employee Assistance Program
Generous Vacation Time (Who doesn’t like time off)
One-time $500 payment to set up your home office
4 Company Wellness Days a year
1 floating holiday
Pet Insurance
On-going education through LinkedIn Learning, Workday Learning and our Career Growth Portal
Base Salary / Variable / OTE
$50,000 base, $20,000 variable, $70,000 OTE
*uncapped commissions
At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.
We believe that compensation should be reflective of the impact you have within the organization relative to the market value of your role. The cash compensation package above includes base pay plus on-target commission for employees in eligible roles. Sales incentive plans are uncapped with significant earning potential. Your talent acquisition partner can share more about the total rewards package at WP Engine including the specific base pay and commissions as well as equity and benefits during the hiring process.
