Job Description

The Associate Marketeer supports the development and execution of marketing campaigns, translating strategic direction into high‑quality, compliant, insight‑led delivery across field and/or digital channels. The role works closely with Strategic Marketing, Brand & Customer Marketing, and Digital Marketing to ensure campaigns are delivered effectively, consistently, and on time. It plays a key role in strengthening execution quality, learning loops, and cross‑functional coordination.

Key Responsibilities:

• Support end‑to‑end campaign execution, from planning and setup through deployment, monitoring and evaluation.

• Translate campaign objectives and messaging into clear execution plans, timelines and deliverables.

• Coordinate delivery across field and digital channels, ensuring aligned messaging, assets and customer experience.

• Localise and deploy assets in line with ABPI and governance requirements.

• Manage workflows, approvals, documentation, version control and execution tracking.

• Partner with Digital Marketers on journey setup, publishing, optimisation and test‑and‑learn activity.

• Ensure campaigns are field‑ready and reflect local execution needs through strong collaboration with Brand & Customer Marketing.

• Compile and interpret campaign performance data, identifying insights and improvement opportunities.

• Apply learnings from test‑and‑learn cycles to strengthen future execution.

• Act as a dependable execution partner, maintaining clarity, pace, organisation and compliance across activities.

• Coordinate effectively with Marketing, Medical, Compliance, Analytics and agencies to enable smooth, compliant execution.

Skills and Competencies required:

• Experience in marketing, campaign execution, or commercial operations.

• Strong organisational skills and ability to manage multiple workflows and deadlines.

• Understanding of campaign execution processes across field and/or digital channels.

• Ability to work with data, dashboards and reporting to support decision‑making.

• High attention to detail and commitment to compliance, accuracy and quality.

• Collaborative mindset with confidence working cross‑functionally.

• Curiosity and willingness to learn, with interest in broader marketing development over time.

Leadership Behaviours required:

• Win as One Team - Collaborates effectively with cross‑functional colleagues, contributing to a supportive, aligned and team‑oriented environment.

• Focus on What Matters - Concentrates on delivering high‑quality execution, prioritising the tasks and processes that drive operational impact.

• Act with Urgency - Works efficiently, manages deadlines effectively and responds quickly to issues or feedback during campaign delivery.

• Experiment, Learn & Adapt - Supports test‑and‑learn initiatives, applying insights and continuously improving own ways of working.

• Embrace Diversity & Inclusion - Builds positive working relationships, values different viewpoints, and contributes to an inclusive environment.

• Speak Up & Be Open‑Minded - Communicates transparently, seeks feedback, and raises risks or issues early to support high‑quality, compliant delivery.

Experience required:

• Some experience in marketing, digital execution or commercial operations.

• Experience supporting campaign delivery and coordinating cross‑functional activities.

• Exposure to broader marketing tasks such as congress support or assisting with brand‑level tactics.

• Comfortable working with agencies and internal partners on asset development and execution.

• Familiarity with digital tools and marketing systems; willingness to learn new techniques.

• Strong organisation, accuracy and ability to manage multiple workflows.

Required Skills:

Preferred Skills:

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