Jobs Companies Michelin Apprentice - Marketing content

About this Apprentice - Marketing content role at Michelin

Michelin · Onsite · Lyon
Apprentice - Marketing content

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As part of the Marketing team at the Euromaster Group holding, you will play a key role in restructuring how we produce, manage, and distribute our creative assets across all our European subsidiaries.
Between deploying a brand-new DAM platform, collaborating with our new creative agency, and supporting our international teams, we need a proactive team member to join the adventure!


What you’ll do:

  • DAM Deployment & Enablement (Core role): Help structure and run our new Digital Asset Management platform. Train local teams and create simple guides so everyone easily finds the right visuals, videos, and campaign toolkits.
  • Light Content Creation: Adapt and produce quick visual or video assets using our existing templates and brand guidelines.
  • Creative Workflow & Agency Support: Follow day-to-day exchanges with our new creative agency and help manage asset delivery, feedback, and briefs as you get up to speed.
  • Subsidiary Support: Help answer local teams’ daily requests and guide them on accessing and using campaign assets.

Who you are:

  • Master’s student in Digital Communication, Marketing, or Media.
  • Passionate about content & digital tools: You are naturally curious, proactive, and motivated to learn how modern martech/content systems work.
  • Comfortable with basic design/video editing tools (Canva, Creative Suite, or similar).
  • Fluent in English (daily working language with international subsidiaries).
  • Great interpersonal skills, organized, and pedagogical.

📍 Location: Lyon offices (France) - On-site with our Marketing Team
📅 Start Date: As soon as possible / 12-24 months contract

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Notre promesse chez Euromaster :  
 Ensemble, combinons nos énergies ! Tel est notre crédo.
 Chez EUROMASTER, filiale à 100 % du Groupe Michelin, nous avons l’ambition de devenir le partenaire n°1 pour l’équipement et entretien des véhicules des usagers de la route.
 Nous rejoindre, c’est intégrer un réseau de dimension européenne au service de la sécurité de tous. Un Groupe respectueux des personnalités, ouvert à la différence, favorisant le bien-être de ses salariés et le bien-travailler ensemble.
 Nous rejoindre, c’est choisir d’associer son énergie individuelle à l’énergie collective d’un Groupe engagé pour ses clients et ses collaborateurs. C’est accepter que chacun joue sa partition et soit co-responsable de la réussite collective.
 Notre promesse, nous la déclinons en cinq piliers :

  •  ÉGALITÉ DES CHANCES et diversité au travail

  •  SÉCURITÉ dans toutes les activités pour assurer le bien-être des collaborateurs

  •  DÉVELOPPEMENT DES COMPÉTENCES favorisant l’épanouissement professionnel et personnel des collaborateurs

  •  ÉTAT D’ESPRIT POSITIF contribuant au bien-être général des collaborateurs

  •  RESPECT mutuel au sein de l’entreprise

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About Michelin

Michelin, the leading tire company, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks. It also offers digital mobility support services and publishes travel guides, hotel and restaurant guides, maps and road atlases. Headquartered in Clermont-Ferrand, France, Michelin is present in more than 170 countries, has 111,200 employees and operates 67 production plants in 17 different countries. Michelin has a Technology Center in charge of research and development, with operations in Europe, North America and

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