Jobs Companies Renault Group AP26 - BAC+5 - Chef de Projet CRM (H/F)

About this AP26 - BAC+5 - Chef de Projet CRM (H/F) role at Renault Group

Renault Group · Onsite · Guyancourt
This job posting is in French.

Company

RENAULT s.a.s.

Job Description

Contexte et environnement de travail

Renault Group poursuit son engagement envers les jeunes au travers la formation par l’alternance et les stages.

Réalisez votre apprentissage au sein de Renault Group et transformez vos connaissances en compétences sur des projets concrets.

Accompagné par un maître d’apprentissage et d’équipes expertes, vous progressez vers votre diplôme dans un cadre exigeant et bienveillant.

Une expérience utile, formatrice et porteuse de sens, quelle que soit la fonction.

Vous serez rattachée/rattaché au sein de la Direction Marketing France, au pôle CRM. Cette position très transversale permet d'être au cœur des acteurs du marketing que sont le marketing produit, la pub, la data et le digital.

Vos missions

  • Accompagner les chefs de projet dans la mise en place des campagnes Nationales CRM/PRM : créer tous les supports de campagne (mailing, emailing et SMS), définir le ciblage et mesurer les performances;
  • Créer les supports locaux pour aider le réseau dans leur communication;
  • Aider dans la réflexion et l'analyse des espaces client My Renault / My Dacia applications (yc Applications Mobiles);
  • Travailler sur la stratégie de fidélisation et d'acquisition clients.

Qui êtes-vous ?

  • Vous préparez un diplôme de niveau BAC+5 de type école de commerce, IAE ou université et vous recherchez un contrat d’apprentissage de 24 mois à partir de Janvier 2027.
  • Vous maitrisez le Pack Office.
  • Vous êtes reconnue/reconnu pour votre rigueur, votre capacité d'adaptation et votre dynamisme.

Vous souhaitez participer à l’aventure de l’automobile de demain ? Rejoignez-nous ! 

Job Family

Sales & Marketing

Contract Duration

24 months

Renault Group is committed to creating an inclusive working environment and the conditions for each of us to bring their passion, perform to the full and grow, whilst being themselves.  
We find strength in our diversity and we are engaged to ensure equal employment opportunities regardless of race, colour, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, etc. If you have a disability or special need requiring layout of the workstation or work schedule, please let us know by completing this form.

In order to follow in real time the evolution of your applications and to stay in touch with us, we invite you to create a candidate account. This will take you no more than a minute and will also make it easier for you to apply in the future.

By submitting your CV or application, you authorise Renault Group to use and store information about you for the purposes of following up your application or future employment. This information will only be used by Renault Group companies as described in the Group privacy policy.

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About Renault Group

Since 1889, Renault Group has relied on a legacy of innovation and unique industrial expertise to support the profound transformation of the automotive industry. Today, our Group is transforming itself to become the European automotive benchmark on a global scale, with our three brands – Renault, Dacia, and Alpine. Faithful to our purpose, we support a sustainable business model that creates value for all our stakeholders, starting with our employees. We support our teams with the ambition of establishing a new standard of industrial excellence, innovation, and cost discipline. Driven by passion, excellence, and creativity, we are building a safer, more inclusive, and more sustainable future

See all jobs at Renault Group →

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