Your role @ CHANEL

CHANEL is a privately-owned company whose values are grounded in creating the conditions for people to perform at their best, feel fulfilled and confident in their work. We care deeply about our employees and strive to create a safe environment that values people’s humanity and uniqueness so that they are free to bring full selves to work and to their life’s calling.

Job Mission:

Dedicated to inspiring and mentoring the boutique teams to engage the consumer of today and tomorrow to the brand through fostering a culture of excellence in providing unsurpassed service to all customers (internal and external) and ensuring high image standards in all boutiques at all times while being committed to all retail employees’ personal and professional development and growth

Business Context

• CHANEL is No. 1 Luxury Brand in the Global and Korean market

• CHANEL Fashion, Watch and Fine Jewelry divisions are internally organized to collaborate and create a significant synergy under One House of the company

Current/Future Stakes

• Pursue the next phase of luxury retail management for World Class Retail

• Omni-channel experience across all touch points along the customer journey

• Ensure that all boutiques adapt a client-centric culture

• Address customer’s increasing demand focused on service from owning to experiencing

Key Responsibilities:

Uphold The Image of The Brand

• Install an uncompromising culture among Fashion boutique teams towards upholding the image of the brand through Merchandising, Visual Merchandising, Maintenance and Staff Grooming based on the global standards

• Collaborate proactively and closely with the Visual Merchandising Team to ensure that show windows and in-boutique displays consistently reflect Chanel image and strategy

• Monitor if the Boutique Leadership and teams always place a priority and an urgency on ensuring that the boutique environment is in an optimum condition, including the professional image of retail team members

• Uplift Chanel Boutique operational excellence to ultimate level and proactively manage and follow up boutique risks.

Driving Sales Excellence Through Data & Insight

[Market & Business Insight Generation]

• Conduct market visits and analyses to fully understand and assess boutique and market dynamics.

• Perform in-depth competitor sales trend analysis to identify market opportunities and threats.

• Provide actionable insights based on boutique feedback and sales data analysis.

• Prepare business presentations to support management decision-making.

• Compile collection feedback from boutiques to inform product and business strategies.

[Sales Performance Tracking & Optimization]

• Provide detailed RTW sales analysis reports on a bi-weekly basis to enhance sales staff performance, recognition, and motivation.

• Analyze individual sales KPIs to maximize both performance and motivation, while providing recognition to top performers.

• Monitor sales performance reports across daily, weekly, and monthly cycles.

• Take full ownership of boutique and individual sales KPI reports.

• Conduct sales data analysis on collection launches and markdown occasions.

• Update the working file format for setting optimal monthly targets by boutique.

• Calculate monthly boutique and individual target and booster achievement results, as well as incentive payouts.

Building & Empowering High-Performing Boutique Teams

[Talent Engagement & Development Support]

• Lead and coordinate various meetings related to boutique operations and performance.

• Provide administrative support for talent management initiatives, including employee recognition programs.

[Organizational Planning & Workforce Optimization]

• Provide data analysis and support for establishing optimal staffing plans for boutiques, taking into account vacations and leaves of absence.

• Compile CHANEL Voices targets and action plans for each boutique.

• Regularly update boutique organization structures and headcount status, including monthly headcount, turnover, and productivity metrics.

• Conduct monthly monitoring of the optimal selling index by boutique.

• Provide administrative support for HR processes.

Elevating Boutique Experience & Operational Excellence

[Boutique Project Coordination & Execution]

• Support boutique projects — including renovations, openings/closings, seasonal initiatives, and pop-ups — in collaboration with Retail Operations and SP teams.

[Retail Operations & In-Boutique Experience Management]

• Collaborate with Boutique VM and SP teams to maintain the highest standard of Fashion business atmosphere within boutiques.

• Support boutique operational work in collaboration with the Retail Operations team.

• Support in-boutique event operations in collaboration with Retail Operations, CX, VIC, and Event teams.

• Manage Retail Support Office contracts and maintenance.

• Provide general administrative support for the Retail Team.

Strategic Trade Partner Collaboration & Business Development

• Seek new business opportunities in major distribution channels and marketplaces through close communication and collaboration with Trade Partners (e.g., Fast Track, Department VIP New Recruit).

• Coordinate retrofit and renovation projects with Trade Partners.

• Manage official documents — including contracts and supplement agreements — with accuracy and compliance.

• Handle department event communications (e.g., P-Day).

• Manage in-boutique event communications (e.g., Collection Celebration, Animation).

• Oversee boutique environment and maintenance communications (e.g., external window display setup).

Fostering Close Partnerships

• Establish close partnerships with relevant Corporate Divisions (PR, MDC, P&O, Legal, Finance, TDS, Logistics, DRC, CCC) as well as within the Fashion and Watch and Fine Jewelry Division (Merchandising, Visual Merchandising, Orchestration/Event, CX, Top Client, L&D, Style Expertise) in order to best execute and achieve business objectives.

Academic / Professional Qualifications

• University graduate

• Good computer skills (Generative AI, Power Point, Excel, Word)

• Fluent English proficiency

Work Experience

• At least 5~6 years of relevant experience, preferably with luxury retail background

Role specific business skills and experience

• Performance driven and always striving for excellence

• Analytical with organization and planning skills

• Ability to navigate matrix and have strong problem-solving skills

• Able to understand and synthesize business and market intelligence

• Develop clear and challenging but achievable goals and maintain commitment to goals even in difficult situations 

Leadership Capabilities

• Strong leadership skills including empathy to engage and motivate the team

• Passion for the brand and enthusiasm to contribute holistically

• Collaborative mindset and strong team player

• Innovative and not afraid to challenge the status quo

• Emotionally grounded and humble

Key Interactions:

Internal

• Fashion Division, Watch and Fine Jewelry Division,  PR, MDC, P&O, Legal, Finance, TDS, Logistics, DRC, CCC and other related parties

External

• Trade Partners, Retail Partners and Clients