Description -

Role Summary

This role focuses on design research, insights, and validation to inform product and experience decisions across hardware, software, and services. The individual will apply mixed-method research (qualitative and quantitative) to evaluate user needs, validate concepts, and generate actionable insights for design and product teams.

Key Responsibilities

• Plan and execute UX research studies (qualitative and quantitative) to support design and product validation.

• Conduct methods such as interviews, usability testing, surveys, and basic analytics, following established research frameworks.

• Analyze and synthesize data into clear insights, recommendations, and reports for stakeholders.

• Support validation of concepts, prototypes, and live experiences to improve usability, usefulness, and overall experience quality.

• Collaborate with designers, product managers, and engineers to ensure user insights are integrated into decision-making.

• Contribute to research documentation, insight repositories, and reusable learnings.

Education & Experience

• Bachelor’s or Master’s degree in Human Factors, Psychology, Social Sciences, HCI, Design Research, or related field.

• Typically 2–4 years of experience in UX or market research.

Knowledge & Skills

• Foundational experience in UX research methods (qual + quant) and data collection techniques.

• Strong analytical skills with ability to translate findings into actionable insights.

• Understanding of user-centered design and validation processes.

• Clear written and verbal communication skills.

• Ability to work independently within defined guidelines and timelines.

• Familiarity with UX research platforms (e.g., UserTesting, Suzy, Qualtrics, or similar)

• Exposure to AI-assisted research tools (e.g., for synthesis, survey generation, or insight analysis)

• Experience with remote, unmoderated, or scaled research approaches

• Basic understanding of eye-tracking or behavioral analytics tools is a plus

• Korean language proficiency is a plus (to support regional research needs).

Impact / Scope

• Supports research across multiple projects or workstreams.

• Collaborates with cross-functional teams and external partners.

• Contributes to improving design quality and user experience outcomes through research insights.

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"