TripleLift is seeking a hunter-minded demand seller to join our Agency Holding Company sales team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across key agency accounts. The ideal candidate is based in the New York metropolitan area and has a strong track record of success within the advertising ecosystem.

This role requires a balance of building and nurturing key client relationships, maintaining a healthy schedule of meetings in Salesforce, and diligent pipeline management. For a Supply-Side Platform (SSP), this means influencing deals where an advertiser, an agency, a DSP, or a publisher chooses to favor us based on the quality of our formats, campaign performance, technology, and service.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on Dentsu agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• Proven ability to build and grow agency partnerships at all levels, from planners to executive stakeholders.
• Deep understanding of the programmatic ecosystem and general sales process, with experience selling cross-format solutions.
• Highly motivated team player who consistently strives to exceed goals and push expectations.
• Excellent communication and interpersonal skills.
• Superior analytical skills and a strong grasp of customer needs.
• Comfortable taking ownership of projects and showcasing key accomplishments.

Sales Director

Detroit, MI, United States

About TripleLift

We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance.

As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.

TripleLift is seeking a hunter-minded demand seller to join our sales team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across key agency accounts. The ideal candidate is based in the Detroit area and has a strong track record of success within the advertising ecosystem.

This role requires a balance of building and nurturing key client relationships, maintaining a healthy schedule of meetings in Salesforce, and diligent pipeline management. For a Supply-Side Platform (SSP), this means influencing deals where an advertiser, an agency, a DSP, or a publisher chooses to favor us based on the quality of our formats, campaign performance, technology, and service.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on Automotive, agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• Proven ability to build and grow agency partnerships at all levels, from planners to executive stakeholders.
• Deep understanding of the programmatic ecosystem and general sales process, with experience selling cross-format solutions.
• Highly motivated team player who consistently strives to exceed goals and push expectations.
• Excellent communication and interpersonal skills.
• Superior analytical skills and a strong grasp of customer needs.
• Comfortable taking ownership of projects and showcasing key accomplishments.

The Role

TripleLift is hiring for an experienced sales leader to own the growth and development of one of our key sales teams nationally. The ideal candidate will have proven success managing high performing sales teams, growing and scaling a defined book of business, and navigating a complex and fast-paced organization to bring new products to market and support the needs of our clients. The candidate should have a deep understanding of the programmatic landscape as well as the current landscape of CTV, 1p Data, and Retail Media. The role will be responsible for cross-functional collaboration across our sales, product, marketing, and services organizations as well as building and executing against a sales plan that drives growth for TripleLift. 

Responsibilities 

• Develop a growth strategy for your book of business in partnership with sales and services leadership and drive adoption and execution across the sales team
• Serve as internal and external figurehead representing your book of business
• Own senior-level contacts and drive forward enterprise-level partnerships
• Serve as front-line manager in market with ICs to provide coaching for ride-alongs and thought-leadership with customers
• Drive account-based strategy to grow key client partnerships and cross-sell new products
• Maintain an accurate pipeline and develop quarterly forecasts for the region
• Utilize a data-driven approach to report out on sales metrics and performance
• Be held accountable for new product GTM execution and provide voice of the customer feedback into the organization
• Travel for in-market customer visits is required, up to 50%

Qualifications 

• Bachelor's degree in Advertising, Communications, Business, or Marketing
• Minimum 8 years of ad tech/media sales experience 
• Demonstrated track record of managing a high performing team and exceeding revenue goals
• Excellent organizational and communication skills 
• Ability to thrive in a fast-paced environment
• Deep understanding of programmatic and the SSP landscape
• Strong knowledge in 1p data, CTV, and ecommerce is a plus

The Role

TripleLift is seeking a hunter-minded demand seller to join our Canadian sales team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across key agency accounts. The ideal candidate is based in the Toronto metropolitan area and has a strong track record of success within the advertising ecosystem.

This role requires a balance of building and nurturing key client relationships, maintaining a healthy schedule of meetings in Salesforce, and diligent pipeline management. For a Supply-Side Platform (SSP), this means influencing deals where an advertiser, an agency, a DSP, or a publisher chooses to favor us based on the quality of our formats, campaign performance, technology, and service.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• 10+ years of experience selling in Canada
• Proven ability to build and grow agency partnerships at all levels, from planners to executive stakeholders.
• Deep understanding of the programmatic ecosystem and general sales process, with experience selling cross-format solutions.
• Highly motivated team player who consistently strives to exceed goals and push expectations.
• Excellent communication and interpersonal skills.
• Superior analytical skills and a strong grasp of customer needs.
• Comfortable taking ownership of projects and showcasing key accomplishments.

TripleLift is seeking a hunter-minded demand seller to join our Agency Holding Company sales team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across key agency accounts. The ideal candidate is based in the New York metropolitan area and has a strong track record of success within the advertising ecosystem.

This role requires a balance of building and nurturing key client relationships, maintaining a healthy schedule of meetings in Salesforce, and diligent pipeline management. For a Supply-Side Platform (SSP), this means influencing deals where an advertiser, an agency, a DSP, or a publisher chooses to favor us based on the quality of our formats, campaign performance, technology, and service.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on Spark and Starcom agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• Proven ability to build and grow agency partnerships at all levels, from planners to executive stakeholders.
• Deep understanding of the programmatic ecosystem and general sales process, with experience selling cross-format solutions.
• Highly motivated team player who consistently strives to exceed goals and push expectations.
• Excellent communication and interpersonal skills.
• Superior analytical skills and a strong grasp of customer needs.
• Comfortable taking ownership of projects and showcasing key accomplishments.

TripleLift is seeking a hunter-minded demand seller to join our Agency Holding Company sales team as a Sales Director. This senior-level role is responsible for driving revenue growth by identifying, qualifying, and closing new opportunities while deepening relationships across key agency accounts. The ideal candidate is based in the New York metropolitan area and has a strong track record of success within the advertising ecosystem.

This role requires a balance of building and nurturing key client relationships, maintaining a healthy schedule of meetings in Salesforce, and diligent pipeline management. For a Supply-Side Platform (SSP), this means influencing deals where an advertiser, an agency, a DSP, or a publisher chooses to favor us based on the quality of our formats, campaign performance, technology, and service.

This position operates on a set of core principles that guide our work:

• Deliver Results/Win as a Team: You are highly goal-oriented and focused on exceeding key performance indicators. Your ability to consistently meet and exceed your targets will be critical to your success and the growth of our business.
• Embrace and Drive Change: We encourage bold, innovative ideas. We want you to identify new opportunities, challenge the status quo, and help shape the future of our agency partnerships.
• Own Your Piece, Know the Puzzle: You will take full ownership of your accounts and responsibilities. This means being proactive in solving problems, being accountable for your outcomes, and acting as a true owner of your business.
• Raise the Bar: We believe in setting a high bar for ourselves and our work. You will bring a meticulous approach to client interactions, internal processes, and data management, ensuring all aspects of your role are executed with precision.

Responsibilities:

• Lead Generation & Pipeline Management: Actively prospect and build a robust pipeline of new business opportunities with a focus on Publicis agency and client accounts.
• Strategic Partnerships: Cultivate and expand relationships with key decision-makers at agencies, trading desks, DSPs, and advertisers. Understand their needs and strategically position our full suite of programmatic offerings (Native, CTV, Retail Media, OLV, and Data solutions).
• Operational Excellence: Maintain accurate and up-to-date client information, activities, and pipeline in Salesforce to ensure a clear overview of your business.
• Revenue Growth: Meet or exceed quarterly and annual revenue goals according to your sales plan.
• Market Insights: Stay informed on industry trends and competitor activities to identify new opportunities and inform our business strategy.
• Utilize a solution-selling philosophy by listening to key business requirements, and selling through TL's solutions that meet the client’s needs.
• Assess potential business deals, through RFP responses and pursue proactive opportunities via strategic partnerships
• Network at industry-relevant functions to increase TripleLift’s visibility and connect with new clients.
• Effectively forecast monthly, quarterly, and annual sales
• Provide weekly updates to leadership on sales, leads, and the status of prospective projects

Qualifications:

• Proven ability to build and grow agency partnerships at all levels, from planners to executive stakeholders.
• Deep understanding of the programmatic ecosystem and general sales process, with experience selling cross-format solutions.
• Highly motivated team player who consistently strives to exceed goals and push expectations.
• Excellent communication and interpersonal skills.
• Superior analytical skills and a strong grasp of customer needs.
• Comfortable taking ownership of projects and showcasing key accomplishments.

The VP, Sales - US West will provide visionary, hunter-minded sales leadership for a team of talented sales professionals. Working closely with Services, Product, Finance, other Sales (Global Agency and Retail Media), and Marketing teams, the VP will develop, drive, and execute the strategy that generates significant revenue growth across our key demand partners.

A strong, entrepreneurial sales leader with significant management experience, they will possess a deep network within the agency ecosystem and an intimate knowledge of how to lead, coach, and mentor a growing team of directors and individual contributors.

Our Operating Principles (VP Focus)

• Deliver Results/Win as a Team: You are focused on setting and exceeding ambitious revenue targets and KPIs. Your leadership must ensure the team consistently meets and exceeds sales goals, working collaboratively across all TripleLift departments (Product, Services, Operations) to win major accounts.
• Embrace and Drive Change: You will champion innovative strategies for new product adoption (especially CTV, Retail Media, and Data), and actively challenge the status quo of traditional media buying.
• Own Your Piece, Know the Puzzle: You will take full accountability for the execution and revenue performance of the HoldCo business unit. This means setting a clear strategy, being accountable for outcomes, and ensuring the team’s approach aligns with the broader TripleLift global objectives.
• Raise the Bar: You will bring a rigorous approach to deal structure, forecasting, and team performance, ensuring all Go-to-Market efforts and client interactions are executed with precision and set a high standard for the Demand organization.

Responsibilities

• Sales Leadership & Management: Lead, coach, and manage teams of sales professionals representing TripleLift at North American agency holding companies, their respective agencies, and direct advertisers.
• Strategic Growth Execution: Execute and refine the Vision, Strategy, and Metrics for new business generation, revenue retention, key account growth, and product diversification, with an emphasis on scaling CTV and Retail Media revenue.
• Key Deal Negotiation: Lead and support the sales team in closing complex, multi-year trading agreements and annual commitments, driving client adoption of the full omni-channel portfolio and leveraging our certified Minority-Owned SSP status.
• Organizational Management: Oversee territory planning, team goals (OKRs), hiring, training, and professional development for the HoldCo sales organization.
• Operational Excellence: Ensure diligent team-wide sales pipeline management, accurately and effectively forecasting monthly and quarterly sales, and providing proactive analysis to course correct to goals.
• Senior Partnership: Maintain and grow relationships with key decision-makers and senior investment/video leads within the largest agencies and holding companies.
• Market Evangelism: Represent TripleLift as a senior leader and thought leader at industry events, effectively translating technical solutions into plain language business value.

Experience & Qualifications

• BA Degree or equivalent experience.
• 10+ years of experience leading a national sales organization that sells into Holding Company Agencies, with recent, significant management experience in CTV, Advanced TV, or Retail Media.
• A strong agency rolodex (executives, discipline leads, and account leads) and stellar market reputation.
• Expert knowledge of digital advertising, the programmatic ecosystem, and current industry trends.
• Significant business-development experience, including successfully leading pitches for multi-million dollar portfolio deals.
• Excellent communication and presentation skills, demonstrating executive presence and the ability to operate with complete composure.
• Proven ability to influence and communicate effectively with cross-functional internal teams (Product, Marketing, Finance).
• Demonstrable experience operating with the core principles of a high-growth, dynamic ad-tech environment.

TripleLift is looking to hire a Director, CTV Sales within our Revenue Acceleration Team. The Sales Director’s core responsibility is to drive adoption of TripleIift’s Innovative CTV product suite by identifying, qualifying and selling new and prospective agency clients on its value. This seller will be working individually and collaboratively alongside our Demand Sales Team to drive success.  The ideal candidate is an operator comfortable in a self propelled, dynamic environment, who intimately understands the nuances of the rapidly evolving CTV marketplace and is adept at uncovering client obstacles in the path of adoption.  

Additional key responsibilities include scaling CTV go-to-market strategies and partnering with internal supply & product marketing teams to build effective narratives. The best candidate brings agency relationships (HoldCo / Indie) with them and are comfortable presenting at both a tactical and strategic levels; all the while educating and influencing key decision makers throughout the agency. They will be well versed in selling CTV solutions to either programmatic, video investment or strategy teams. 

 Responsibilities:

• Drive familiarity, adoption, and revenue for TripleLift’s CTV offerings
• Lead sales and business development activities for a targeted list of HoldCo/ Indie agency accounts
• Adept and driving new business and cultivating new agency relationships
• Achieve growth within existing brand / client relationships 
• Collect, aggregate, and disseminate customer feedback on Triplelift’s CTV offerings to product leaders inside the company to enhance and refine our offering to meet customer needs.
• Collaborate with Research, Product Marketing & Engineering on in-market needs and future resources
• Anticipate CTV and video offering needs for current and future clients
• Utilize a solution-selling philosophy for uncovering key business requirements and pain points, to further sell through TL's solutions that meet the clients' needs.
• Drive adoption and increase annual commitments with agency clients (HoldCo / Indie).
• Represent TripleLift at industry-relevant events to increase TripleLift’s visibility and influence annual commitments
• Coordinate with a selection of Publisher partners to educate and help drive sales of Triplelift Products by their internal sales teams
• Agency sales / Publisher sales team focus is an 80/20 time / resource split
• Develop and implement bespoke industry strategies within assigned agencies
• Engage with Operations, Demand Partnerships, and Marketing teams regarding new product solutions and releases
• Partner with HoldCo and the Marketing Team to create narratives that resonate withTripleLift's unique offerings tied to customer objectives and business outcomes
• Meet/exceed quarterly and annual revenue goals according to sales plan
• Superior analytical skills and a firm grasp of their customers’ needs
• Maintain proper adherence to company standards for data entry/utilization through TripleLift’s CRM (Salesforce).

The Requirements:

• 8+ years in CTV sales (Publisher), CTV ad tech sales (SSP)
• Experience in selling CTV to agencies (Holdco or Indie), via programmatic, managed service or DIO
• Deep relationships within the advertising industry, specifically CTV buyers & decision influencers - CIO > individual brand team leads
• Familiarity with CTV measurement and data targeting
• Understanding of the Upfront’s impact & dynamics 
• Ability to translate between linear, CTV and Programmatic
• Fluency with CTV technical workflows
• Familiarity with 3rd party Publisher Sold Sales Motions 
• Ability to work individually and collaboratively
• Outstanding presentation skills
• Excellent communication, both internally and externally
• Proven executive presence and relationship-building skills
• Must be willing to travel