Niantic Labs, creator of hit games including Pokémon GO, Monster Hunter Now, and Pikmin Bloom is seeking a Direct Marketing Manager to help shape the future of Monster Hunter Now by designing high quality game experiences that delight and engage our avid players. We’re a fast paced, multi-disciplinary team of game makers, software developers and creative professionals based in Tokyo, San Francisco, and Seattle. In this role, you will lead direct marketing from strategy through execution, streamlining lifecycle communications and driving player engagement, retention, and monetization; living up to the ambitious vision for Monster Hunter Now, helping merge the virtual with the real world and inspiring people to explore together!

Responsibilities 

• Craft messaging strategies that are deeply aligned with in-game progression, event rhythms, and other strategic initiatives
• Drive end to end user communication implementation from planning to copywriting, creative production, and release 
• Improve campaign performances through A/B testing, segmentation, and user survey insights
• Build trust and collaborate with Product, Live Operations, Product Marketing, Data Science, Community, and Design teams to align in-game progression, event rhythms, and overall messaging to direct communication
• Collaborate with Engineering teams to ideate, test, and release new in-game features designed to enhance or improve customer experiences for Direct Marketing channels
• Act as a driver of culture on the team, fostering learning, collaboration, player centricity, and excellence with an outcome oriented mindset
• Required in-office 3 days per week on Tuesday, Wednesday, and Thursday

Qualifications

• 5+ years experience in a hands-on lifecycle or growth marketing role, familiar with the standard methodologies of email, push notification, in-app message, and SMS channels, understanding lifecycle marketing and user journey optimization, preferably in the tech, gaming or mobile app industry
• Sound record of building and shaping the planning and execution of data driven marketing campaigns across communication channels including A/B experimentation.
• Experience in working closely with Product and Engineering team to set up attributes and triggered events based on user lifecycle management needs
• Solid HTML and debugging skills
• Ability to work in a fast-paced hybrid environment and handle stress appropriately and/or ability to solve practical problems and be sufficiently adaptable to handle dynamic situations with little advance notice
• Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including synchronous interactions with others
• Deep understanding and/or fandom of the Monster Hunter franchise

Please ensure that the résumé/CV you attach is written in English.

Niantic/Scopely is seeking a talented and passionate Data Scientist to join our team in Tokyo. As a Data Scientist, you will play a crucial role in supporting the development and growth of our live games. You will be responsible for analyzing and interpreting large datasets to provide valuable insights and recommendations to enhance our game's performance and user experience. Statistical proficiency and business intelligence experience are crucial for effective communication and data-driven decision-making. Familiarity with Looker is a big plus.

Responsibilities:

• Analyze and interpret complex datasets to identify patterns, trends, and opportunities for improving gameplay, engagement, and monetization.
• Collaborate with cross-functional teams, including game designers, product managers, and engineers, to define and prioritize data-driven objectives and strategies.
• Create and deliver regular reports, dashboards, and visualizations to communicate insights and recommendations to stakeholders.
• Develop and maintain data models, algorithms, and statistical models to support predictive analytics and forecasting.
• Collaborate with the game engineering team to ensure data quality, integrity, and availability for analysis.
• Stay up-to-date with industry trends, best practices, and emerging technologies in data science and business intelligence.

Requirements:

• Bachelor's or Master's degree in a quantitative field (e.g., Computer Science, Statistics, Mathematics, Economics, or related disciplines).
• 5+ years of experience in a similar and data analytics focused role.
• Solid understanding of business intelligence concepts, methodologies, and tools. Familiarity with Looker or similar business intelligence platforms is a plus.
• Proven experience in data analysis, statistical modeling, and data visualization using tools such as Python, R, SQL, or similar.
• Ability to translate complex data findings into actionable insights and recommendations.
• Strong problem-solving skills and ability to work independently as well as collaboratively in a fast-paced, dynamic environment.
• Passion for gaming and familiarity with Niantic games is highly desirable.
• Business Proficiency in both Japanese and English is preferred.

Join our team and contribute to the success of Niantic games by leveraging your data science expertise to drive data-informed decision-making and enhance the player experience !!

Niantic is looking for a Marketing Director to lead the go-to-market strategy and execution of marketing communication for Monster Hunter Now. The ideal candidate possesses a genuine passion for the product, and can handle multiple responsibilities.

In this role, you will lead a team of skilled, savvy, and hardworking marketers to build impactful consumer touchpoints across user acquisition, social media, community engagement, and IRL events. You will also work with executives, cross-functional teammates, and external business partners. Most importantly, you’ll have a lot of fun while contributing to Niantic's mission of inspiring people to explore the world, together.

As this is a global product, you will need to collaborate with teammates from around the world to ensure consistency and accuracy across all regions for any marketing initiative.

Responsibilities

• Lead the Monster Hunter Now marketing team by demonstrating in-depth knowledge of mobile game/app marketing tactics, user acquisition, engagement and retention, as well as effective general marketing practices.
• Together with the team, solidify product positioning, author key messaging, and help develop marketing campaigns.
• Define and successfully implement go-to-market, engagement & retention strategies in close coordination with fellow marketing colleagues and cross-functional partners such as Product Management, Business Development, Operations, Communications, and Legal.
• Own and manage the marketing budget for Monster Hunter Now. Conduct return on investment analyses on all campaigns and apply takeaways to future programs.
• Collaborate with cross-functional team members and external partners to cultivate strong working relationships with project team members, including regular and reliable attendance and participation in meetings.
• Nurture relationships with key executives in Japan and US, and drive global alignment on major marketing initiatives.
• Guide the team in a multi-cultural environment.
• Required in-office attendance 3 days a week on Tuesdays, Wednesdays, and Thursdays.

Qualifications

• 14+ years of relevant marketing experience in areas including: product positioning strategies that factor in market dynamics and user insights, paid media campaign strategy and management including creative development, agency selection, media planning & buying, campaign tracking, and optimization, social media marketing.
• Experience working on a highly cross-functional with the ability to coordinate dynamic projects with internal and external partners.
• Outstanding verbal and written communication skills in English and Japanese, with experience in developing and delivering executive-level presentations.
• Deep understanding and passion for Niantic’s mission and values.
• Ability to work in a fast-paced hybrid environment. Handle stress appropriately. Solve practical problems and adapt to dynamic situations with little notice.

Niantic Labs, creator of hit games including Pokémon GO, Monster Hunter Now, and Pikmin Bloom is seeking a Senior Systems & Economy Designer to help shape the future of Monster Hunter Now by designing high quality game experiences that delight and engage our avid players. We’re a fast paced, multi-disciplinary team of game makers, software developers and creative professionals based in Tokyo, San Francisco, and Seattle. You will be responsible for running the game economy and ensuring new features and game events deliver a well balanced and integrated game loop that improves both KPIs and player experience; living up to the bold vision for Monster Hunter Now, helping merge the virtual with the real world and inspiring people to explore together!

Responsibilities

• Collaborate with Product, Production, Data, and Feature Designers to drive systems design across the feature roadmap and live ops calendar.
• Thoughtfully run the game economy, balancing resource sources, sinks, and progression across the entire player lifecycle.
• Plan out the long term progression strategy for the game, integrating new progression systems, content releases, and balancing for both mature and early game players.
• Partner with Product, Live Ops and Data to find high impact optimization opportunities across the live game experience.
• Take accountability for driving KPI impact via ownership of key gameplay metrics directly tied to economy design.
• Promote understanding of key game systems from market comps to influence roadmap and design decisions, driving more effective decision making.
• Collaborate with Live Ops leadership to ensure every event is contemplated and accretive to the overall game economy.
• Collaborate with Feature Designers to ensure every feature release is deeply integrated and accretive to the core progression loops.
• Collaborate with cross-functional team members and stakeholders, including regular and reliable attendance and participation in key meetings.
• Act as a driver of culture on the team, fostering learning, collaboration, player centricity, and excellence with an outcome oriented approach.
• Required in-office 3 days per week on Tuesday, Wednesday, and Thursday.

Qualifications

• 5+ years experience in free to play game systems and economy design.
• Track record of leading game economies in successful free to play mobile games post-launch.
• Experience positively impacting KPIs via systems design for new game features.
• Deep understanding of game economy and live operations in midcore games.
• Expertise with analyzing and interpreting data to make data informed decisions.
• Excellent verbal and written communication in both English and Japanese.
• Ability to mentor, and lead by example to develop team members.
• Flexibility in a demanding team environment.
• Passion for video games; an avid gamer with a proven understanding of mobile games.
• Have worked on a high profile game with a significant amount of daily active users.
• Ability to work in a fast-paced hybrid environment and handle stress appropriately and ability to solve practical problems and be sufficiently adaptable to handle dynamic situations with little advance notice.
• Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including asynchronous interactions with others.
• Belief in the value of bringing people together through games to explore in the real world.
• Based in Japan.

Plus If...

• Deep understanding and/or fandom of the Monster Hunter franchise
• Familiarity as a player with Monster Hunter Now, Pikmin Bloom, and/or Pokemon Go
• Experience, interest, and excitement around AR games or features
• Experience in other related fields such as UX Design, Engineering, Data, Production or Product

Role Overview

The People Business Partner is an individual contributor role responsible for executing people-related processes, programs, and local compliance activities in Japan with a high degree of reliability and judgment. Based in Tokyo, this role reports to the Principal People Business Partner (US) and partners closely with People Business Partners, Recruiting, People Operations, Tokyo office leadership, and external partners to support employees and managers across the employee lifecycle.

The role operates with limited day-to-day supervision, manages both routine and non-routine work, and is expected to identify issues, make recommendations, and continuously improve execution within established frameworks. This role plays a key part in enabling a compliant, safe, and engaging work environment in the Tokyo office while aligning with global people programs.

Key Responsibilities

Employee & Manager Support

• Support employees and managers across the employee lifecycle by providing guidance, clarity, and timely execution of people processes.
• Act as a first point of contact for employee and manager inquiries related to people processes, programs, and local practices, escalating complex issues to the Principal People Business Partner as appropriate.
• Support managers and employees on employee relations matters by providing guidance on process and next steps. Assist with documentation, fact gathering, and coordination for employee relations cases.
• Provide guidance and coaching to managers and employees regarding performance management, including navigating potential resolutions, which involves facilitating the performance improvement process.
• Identifies and escalates issues related to team morale and team dynamics, provides guidance and coaching to managers and employees on a positive and productive workplace. 
• Maintain confidentiality and professionalism in handling sensitive employee matters.

People Process Execution & Ownership

• Execute people-related processes in Workday, including organizational changes such as restructures, reporting line updates, and headcount adjustments, in coordination with People Business Partners and People Operations.
• Own assigned process areas end-to-end, ensuring accuracy, compliance, and timely execution. Identify risks, resolve issues, and recommend improvements to workflows and execution.
• Support business onboarding by coordinating role readiness, stakeholder alignment, and early-stage support to enable effective new-hire ramp and performance.

People Program Delivery

• Support execution of people programs, including engagement surveys and performance cycles.
• Manage timelines, communications, and operational readiness to ensure smooth delivery.
• Support follow-through on program outcomes and action planning with PBPs and business leaders.

Recruiting Support

• Partner with the US-based and Tokyo-based Recruiting team to facilitate the Tokyo hiring process, ensuring compliance with local Japanese labor laws and company policies.
• Plan and execute local employer branding initiatives including exposure to the external media and management of local version of corp site by working with Comms and Recruiting team. 
• Coordinate the local execution of the offer process and employee referral program and ensure timely communication with local employees, collaborating with the Recruiting team for administrative support.
• Act as the local People team resource for the US and Tokyo Recruiting team, and candidates on specific Tokyo-based compensation, benefits, and local work practices, escalating complex questions to PBPs or People Operations as needed.

Regional Collaboration & Employee Engagement

• Collaborate closely with Tokyo office leadership to support local people programs and employee engagement initiatives such as offsites, events, and team-building initiatives, aligned with company culture and global people programs.
• Support the local rollout of global initiatives and share feedback and insights with PBPs and Organizational Effectiveness team.
• Support regional DEI communities and initiatives by working with ERG Leads and DEI team.

Compliance & Labor Administration

• Support employment compliance in Japan by preparing and submitting required regulatory documents in partnership with Employment Counsel and external legal advisors.
• Track employee working hours and report to relevant stakeholders as required.
• Make sure dispatched workers and contractors programs are compliant with local law and Scopely policies by working with Legal and People Operations team.
• Respond to inquiries from government agencies via phone or written correspondence. Support applications and reporting to labor and health authorities as required.

Health & Safety

• Coordinate Industrial Doctor program management, including arranging ad-hoc medical interviews with employees.
• Manage the annual health check process and related policies. Track health check progress and submit required reports to government authorities.
• Review health check results and coordinate follow-ups with employees and managers based on Industrial Doctor recommendations.
• Organize and operate the annual Stress Check survey and follow-up processes with external vendors (e.g., ELIXIA).
• Maintain a healthy and safe work environment, including workplace appraisals.
• Support operation of the statutory monthly Health & Safety Committee.
• Coordinate on-site flu shot programs for the Tokyo office.

Qualifications

• 5+ years of experience in people programs, HR operations, people analytics, program management, or a related role.
• Hands-on experience supporting people processes and programs across the employee lifecycle.
• Experience working with HR systems (e.g., Workday or similar) and managing data with a high level of accuracy and attention to detail.
• Strong program coordination skills, including managing timelines, dependencies, and stakeholder communications.
• Ability and curiosity to champion the responsible adoption of AI and automation within People practices to improve scalability, reduce administrative burden, and enable more strategic impact.
• Ability to work independently on routine and non-routine tasks with limited day-to-day supervision.
• Strong interpersonal skills with the ability to build trust and credibility with employees and managers.
• Knowledge of Japan labor law and statutory requirements, including employment contracts, working hours, and leave policies.
• Ability to apply sound judgment, handle sensitive matters with discretion, and escalate appropriately.
• Comfort working cross-functionally and across time zones.
• Business-level proficiency in both English and Japanese, with the ability to communicate effectively in written and verbal contexts.
• Ability to work in the office 3 days a week on Tue, Wed, and Thu, and commit to a positive and collaborative work environment.
• 5-10% of travel including international travels to the US and Spain.

Plus If…

• Experience supporting performance management cycles and/or engagement surveys.
• Prior experience partnering with recruiters on hiring initiatives or onboarding processes.
• Experience supporting employee engagement initiatives, such as off-sites, events, or team-building programs.
• Exposure to working with international teams, particularly with US-based stakeholders.
• Experience collaborating with global teams in a matrix organization, specifically with US-based partners.
• Experience documenting and improving processes to increase efficiency and scalability.
• Familiarity with the gaming/tech industry.
• Possession of a Health Supervisor license (衛生管理者) and/or qualification as a Labor and Social Security Attorney (社会保険労務士).

Niantic/ Scopley, creator of hit games including Pokémon GO, Pikmin Bloom, and Monster Hunter Now is seeking a Client Engineer to help shape the future of our games by building high-quality, scalable gameplay systems that delight and engage our passionate players. We're a fast-paced, multi-disciplinary team of game makers, software developers, and creative professionals based all over the world. In this role, you will lead the technical design and implementation of cross-platform mobile experiences, driving performance, reliability, and engineering excellence — living up to our ambitious vision of merging the virtual with the real world and inspiring people to explore together!

Responsibilities

• Lead the technical design and implementation of engaging, scalable gameplay systems for a large and active user base.
• Own cross-platform development across mobile (iOS/Android), ensuring code is reusable, maintainable, and performant across multiple environments.
• Drive performance optimization and reliability, including profiling, debugging, and troubleshooting complex issues on mobile devices.
• Collaborate cross-functionally with engineers, product managers, game designers, and UX designers to deliver high-quality user experiences.
• Provide technical leadership and mentorship to other engineers through code reviews, design reviews, and knowledge sharing.
• Contribute to engineering excellence, including improving development processes, testing practices, and overall code quality.
• Required in-office 3 days on Tuesday, Wednesday, and Thursday.

Qualifications

• BS in Computer Science or a related technical field, or equivalent practical experience.
• 5+ years of professional experience in game development, with strong expertise in Unity and/or other game engines.
• Proficient working in C# or C++.
• Embraces generative AI with curiosity and good judgment, using it responsibly to improve tooling, testing, debugging, prototyping, and overall product quality.
• Ability to work in a fast-paced hybrid environment and handle stress appropriately and/or ability to solve practical problems and be sufficiently adaptable to handle dynamic situations with little advance notice. 
• Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including synchronous interactions with others.
• Japanese language skills (intermediate - Business level)

Plus If…

• Have mobile or console game performance optimization experience.
• Experience with shader programming (e.g., GLSL, HLSL, Metal).
• Passion for building products that connect people through shared real-world or interactive experiences.

Niantic (now Scopely), the creator of hit games including Pokémon GO, Pikmin Bloom, Monster Hunter Now, and  is seeking a General Manager to lead the Monster Hunter Now franchise.  You will lead a talented, fast paced, multi-disciplinary team of game makers based in Tokyo, with supporting team members in San Francisco, Culver City and Seattle. You will be responsible for driving the end to end game vision, franchise strategy, and ultimately business results.  Your role will be central in living up to the ambitious vision for Monster Hunter Now, inspiring millions of players to get out, go hunt, and grow stronger together. 

Responsibilities

• Manage the game leadership team, developing leaders across disciplines including Design, Product, Production, and Engineering 
• Build a franchise strategy that delivers strong business results across a multi-year time horizon
• Drive rigor across the product development process, actively engaging in the roadmap, production pipeline, and live ops calendar development
• Proactively drive the adoption of AI to accelerate productivity, leading from the front by building and utilizing on a daily basis
• Participate in Product Reviews, providing feedback and coaching to ensure excellent, mission aligned product design for all features
• Take accountability for driving KPI impact via a well executed Product, Live Ops and Data strategy  
• Drive market analysis, user research, and knowledge sharing across the team to drive more effective decision making
• Build a strong, collaborative relationship with IP holders, ensuring brand integrity and generating concepts (both in game and marketing) that resonate with fans
• Develop a deeply integrated audience strategy working across both Product and Marketing to drive player growth
• Represent the Monster Hunter Now team and franchise in executive forums with leadership from across Niantic and Scopely
• Craft and execute a thoughtful AI strategy to augment the performance of both the team and the game using forward looking technology
• Collaborate with cross-functional team members and stakeholders, including regular and reliable attendance and leadership of key meetings
• Act as a driver of culture on the team, fostering learning, collaboration, player centricity, and excellence with an outcome oriented mindset
• Required in-office 3 days per week on Tuesday, Wednesday, and Thursday

Qualifications

• 10+ years leadership experience in free to play gaming, with hands on experience in Product, Design and/or Production
• Track record of operating and scaling successful free to play mobile games post-launch
• Experience managing roadmaps and shipping KPI impacting features
• Deep understanding of content development and live operations in midcore games
• Management experience across creative and analytical disciplines including Product, Design, Live Operations and Production
• Expertise with analyzing and interpreting data to make data informed decisions
• Excellent verbal and written communication in both English and Japanese
• Comfort partnering with and influencing executive stakeholders across time zones and geographies
• Ability to manage, coach, and lead by example to develop team members
• Flexibility in a demanding team environment
• Passion for video games; an avid gamer with a proven understanding of mobile games
• Have worked in a leadership role on a high profile game with a significant amount of daily active users
• Ability to work in a fast-paced hybrid environment and handle stress appropriately and ability to solve practical problems and be sufficiently adaptable to handle dynamic situations with little advance notice
• Experience working on cross-functional teams with ability to communicate effectively through written and verbal communications, including asynchronous interactions with others
• Belief in the value of bringing people together through games to explore in the real world 
• Based in, or able to relocate and work in Japan

Plus If...!

• Deep understanding and/or fandom of the Monster Hunter franchise
• Familiarity as a player with Monster Hunter Now, Pikmin Bloom, and/or Pokemon Go
• Experience, interest, and excitement around AR/location based games or features

UX Designer - New Geolocation-Based Mobile Game / UXデザイナー - 新位置情報モバイルゲーム

Niantic’s UX Design team delivers innovative mobile experiences that inspire "exploration, exercise, and connection" for players around the world. In this position, you will tackle unique design challenges set in the real world, always placing the player’s perspective at the center of your UX design.

For your assigned game title, you will drive the UX design process from concept to completion. You will handle a broad scope of work—including UX flows, wireframes, and UI design—to shape intuitive and user-friendly experiences. Additionally, a crucial part of this role involves validating ideas using mockups and prototypes to clearly visualize and refine design concepts.

In development, you will collaborate closely with a diverse group of experts—including Engineers, Product Managers, User Researchers, and Artists—to co-create unique Niantic experiences that blend the real and digital worlds. You will actively participate in brainstorming and new feature planning, contributing directly to the product's direction.

Additionally, you will communicate your design intent visually to internal and external stakeholders using wireframes and specifications. Your goal is to foster a shared understanding while building out the design.

If the prospect of exploring the future of real-world interactive experiences that make a positive experience in people's lives sounds exciting, we'd love to hear from you!

Responsibilities

• Lead UX design efforts from concept to implementation for one or more player facing experiences
• Develop mockups, wireframes, prototypes, and detailed design documentation to clearly describe interaction flows and design concepts.
• Clearly communicate UX designs to all stakeholders.
• Actively participate in team rituals to conceptualize and brainstorm new features.
• Collaborate with cross-functional team members and partners, including regular and reliable attendance and participation in meetings.
• Required in-office 3 days on Tuesday, Wednesday, and Thursday.

Qualifications

• 3+ years of professional experience in UX/UI design.
• A portfolio demonstrating interaction design for mobile applications.
• Proficiency in designing effective user flows and wireframes.
• Strong visual design skills with professional experience using design tools such as Figma.
• Ability to create sketches and designs for design validation (prototyping).
• Experience in mobile application or game development.
• Fluent in Japanese and/or English, with the ability to smoothly communicate verbally and in writing.

業務内容

NianticのUXデザインチームは、世界中のプレイヤーに「発見・エクササイズ・つながり」をもたらす革新的なモバイル体験を提供しています。本ポジションでは、リアルワールドを舞台としたユニークなデザインの課題に取り組み、常にプレイヤー視点を中心に据えてUXを設計していただきます。

担当となるゲームタイトルでは、コンセプト立案からUXデザインを推進します。UXフロー、ワイヤーフレーム、UIデザインなど幅広い領域を担当し、直感的で使いやすい体験を形にしていきます。また、モックアップやプロトタイプを活用してアイデアを検証し、デザインコンセプトを明確に具体化することも重要な役割です。

開発では、エンジニア、プロダクトマネージャー、ユーザーリサーチャー、アーティストなど、多様な専門メンバーと密接に協力し、リアルとデジタルが融合したNianticならではの体験を共に作り上げます。新機能の企画やブレインストーミングにも積極的に参加し、プロダクトの方向性づくりにも貢献します。

加えて、社内外のステークホルダーには、ワイヤーフレームや仕様書を用いてデザイン意図を視覚的に分かりやすく説明し、共通理解を形成しながらデザインを構築していきます。

週３（火、水、木）での出社が必須となります。

必須条件

• 3年以上のUX/UIデザイン実務経験
• モバイルアプリのインタラクションデザインを含むポートフォリオをお持ちの方
• ユーザーフローやワイヤーフレームを適切に設計できる方
• ビジュアルデザインに強みがあり、Figmaなどデザインツールを用いたデザイン実務経験がある方
• デザイン検証のためのスケッチやデザインを制作できる方
• モバイルアプリまたはゲームの開発経験のある方 
• 日本語又は英語での文書作成・口頭コミュニケーションがスムーズに行える方

※英語でこれらのことができればなお歓迎します

• 変化の早い環境に柔軟に適応し、実用的な課題解決ができる方
• 多職種との協働経験があり、対面・オンライン問わず円滑なコミュニケーションができる方