Who You Will Be Working With

At PMG, the Social team is a driving force behind innovative paid media strategies that connect clients with their audiences in meaningful ways. We’re a group of creative strategists, data enthusiasts, and media experts who thrive on collaboration and excellence. Together, we work across PMG’s media, strategy, creative, and technology teams to deliver full-funnel marketing solutions that not only meet expectations but exceed them.

As a Paid Social Director, you’ll lead groundbreaking strategies for a client at the forefront of social innovation. You’ll be part of a team that values curiosity, continuous learning, and teamwork. This is an opportunity to shape impactful campaigns, build deep partnerships with platform representatives, and guide your team to success. We pride ourselves on fostering a culture where everyone can grow, innovate, and make a lasting impact on the brands we support.

What You Will Do

• Own and lead paid social strategy across core and emerging platforms, driving innovation, testing frameworks, and measurement plans that yield best-in-class performance for your client.
• Serve as the strategic lead for client relationships, acting as a trusted advisor to senior-level stakeholders and ensuring alignment with their goals and vision.
• Shape full-year partnerships with platform representatives, identifying opportunities for collaboration, testing, and learning that deliver measurable value.
• Collaborate across teams, including social, creative, strategy, and technology, to optimize campaign performance daily, weekly, and monthly.
• Master PMG’s proprietary technology, Alli, using it to deliver tailored data analyses and insights while contributing to its evolution to better serve client needs.
• Guide and mentor your team, nurturing both their technical expertise and leadership skills to ensure their growth and the success of your shared efforts.
• Evaluate resource needs and staffing plans, ensuring the team is equipped to meet client demands while maximizing efficiency and impact.
• Bring energy and focus to every project, ensuring campaigns are delivered on time, within budget, and aligned with strategic objectives.

What You Will Bring

• 10+ years of experience in paid social strategy or a related field, with a bachelor’s degree or equivalent experience.
• 4+ years of leadership experience, with a proven ability to train, mentor, and coach team members on both technical and interpersonal skills.
• Advanced expertise in Paid Social, Marketing Metrics, and Marketing Planning & Analysis to design and execute high-impact strategies.
• Strong proficiency in Content Marketing to align messaging and creative strategies with platform best practices and client goals.
• Expertise in managing campaigns across social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn, maximizing client performance and engagement.
• Advanced skills in tools like Google Analytics, Microsoft Excel, and SQL to analyze data, develop insights, and refine strategies.
• Strong analytical and problem-solving skills, paired with a proactive approach to uncovering opportunities and optimizing performance.
• Excellent collaboration and communication skills, ensuring alignment with clients, internal teams, and platform representatives.
• Proven ability to inspire and guide teams, fostering a culture of innovation, collaboration, and professional growth.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

Join a team of innovative thinkers and collaborative problem-solvers who are passionate about the ever-evolving world of paid social media. Our Social team is dynamic, supportive, and dedicated to helping our clients achieve extraordinary results. You’ll work closely with strategists, creatives, data analysts, and technologists to craft campaigns that make a tangible impact on some of the most exciting brands in the industry.

We believe in fostering a culture where every team member feels valued, empowered, and inspired to bring their unique talents to the table. At PMG, your voice will be heard, your ideas embraced, and your growth supported every step of the way. If you’re looking for a role that blends cutting-edge innovation with meaningful collaboration, we’d love to welcome you to our team.

What You Will Do

• Shape and execute paid social strategies that align with client objectives, overseeing budget allocation, media planning, reporting, and forecasting in partnership with cross-functional teams.
• Manage the setup and trafficking of campaigns across platforms like Meta, TikTok, Pinterest, Snap, and LinkedIn, ensuring best practices and precision in execution.
• Develop and implement testing frameworks to uncover actionable insights, translating complex data into clear, impactful recommendations for clients and internal stakeholders.
• Collaborate with PMG teams and platform partners to optimize campaign performance, offering real-time analysis and subject-matter expertise during client interactions.
• Harness PMG’s proprietary technology, Alli, to streamline workflows, analyze performance data, and unlock deeper campaign insights, contributing to its ongoing enhancement.
• Take ownership of project timelines and deliverables, ensuring campaigns meet strategic goals and exceed expectations.
• Bring a proactive mindset and enthusiasm to each day, inspiring your team and making a meaningful impact on the brands you support.

What You Will Bring

• 3+ years of experience in paid social strategy or a related field, with a bachelor’s degree or equivalent experience.
• Intermediate expertise in Paid Social and Content Marketing to craft, execute, and optimize impactful campaigns.
• Foundational knowledge of Marketing Metrics and Marketing Planning & Analysis to drive data-informed strategies and recommendations.
• Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn to set up, traffic, and manage campaigns.
• Familiarity with tools like Google Analytics, Microsoft Excel, and SQL to analyze data and deliver clear, actionable performance insights.
• Strong organizational and collaboration skills, enabling seamless alignment with internal teams and external stakeholders.
• An analytical mindset, paired with a proactive approach to uncovering insights, testing strategies, and driving continuous improvements.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

Who You Will Be Working With
The Social team at PMG is a vibrant group of strategists, planners, and innovators who are passionate about harnessing the power of paid social media. Our work goes beyond strategy—we integrate seamlessly with PMG’s media, creative, strategy, and technology teams to deliver holistic, full-funnel marketing solutions that exceed expectations.

As part of our team, you’ll have the opportunity to work with some of the world’s most forward-thinking brands, building campaigns that drive measurable results while inspiring connection and loyalty. Collaboration is at the heart of what we do. We celebrate our successes together, approach challenges with curiosity, and are dedicated to fostering an environment where creativity, growth, and innovation thrive.

Joining PMG means stepping into a role where your expertise is valued, your voice is heard, and your professional development is a priority.

What You Will Do

• Lead paid social strategies that deliver exceptional results, including budget and media planning, forecasting, testing frameworks, learning roadmaps, and measurement plans.
• Conduct platform audits and develop strategies that ensure best-in-class execution, optimizing campaign results while elevating the skills and capabilities of your team.
• Collaborate with cross-functional teams and platform partners to monitor and fine-tune campaigns daily, ensuring alignment with client objectives and market trends.
• Build and nurture client relationships by serving as a trusted advisor, thought leader, and key point of contact for client leadership and platform representatives.
• Leverage PMG’s proprietary technology, Alli, to craft tailored data analyses and reports that drive actionable insights while contributing to Alli’s ongoing evolution to improve team efficiency and effectiveness.
• Mentor and coach junior team members, helping them strengthen both technical and client-facing skills to grow into confident leaders in their own right.
• Bring energy and focus to every project, ensuring timelines and budgets are met while achieving strategic objectives for the brands you support.

What You Will Bring

• 4+ years of experience in paid social strategy or a related field, with a bachelor’s degree or equivalent experience.
• Intermediate expertise in Paid Social, Marketing Metrics, and Marketing Planning & Analysis to deliver results-driven campaign strategies.
• Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn to execute and optimize high-performing campaigns.
• Familiarity with tools like Google Analytics, Microsoft Excel, and SQL to analyze performance data and generate actionable insights.
• Strong analytical skills paired with a proactive approach to uncovering insights, testing strategies, and driving campaign optimizations.
• Excellent collaboration and communication skills, ensuring alignment with internal teams, clients, and platform partners.
• Proven ability to lead and inspire teams, fostering a collaborative and innovative culture that achieves best-in-class results.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.

Who You Will Be Working With

Join a team of innovative thinkers and collaborative problem-solvers who are passionate about the ever-evolving world of paid social media. Our Social team is dynamic, supportive, and dedicated to helping our clients achieve extraordinary results. You’ll work closely with strategists, creatives, data analysts, and technologists to craft campaigns that make a tangible impact on some of the most exciting brands in the industry.

We believe in fostering a culture where every team member feels valued, empowered, and inspired to bring their unique talents to the table. At PMG, your voice will be heard, your ideas embraced, and your growth supported every step of the way. If you’re looking for a role that blends cutting-edge innovation with meaningful collaboration, we’d love to welcome you to our team.

What You Will Do

• Shape and execute paid social strategies that align with client objectives, overseeing budget allocation, media planning, reporting, and forecasting in partnership with cross-functional teams.
• Manage the setup and trafficking of campaigns across platforms like Meta, TikTok, Pinterest, Snap, and LinkedIn, ensuring best practices and precision in execution.
• Develop and implement testing frameworks to uncover actionable insights, translating complex data into clear, impactful recommendations for clients and internal stakeholders.
• Collaborate with PMG teams and platform partners to optimize campaign performance, offering real-time analysis and subject-matter expertise during client interactions.
• Harness PMG’s proprietary technology, Alli, to streamline workflows, analyze performance data, and unlock deeper campaign insights, contributing to its ongoing enhancement.
• Take ownership of project timelines and deliverables, ensuring campaigns meet strategic goals and exceed expectations.
• Bring a proactive mindset and enthusiasm to each day, inspiring your team and making a meaningful impact on the brands you support.

What You Will Bring

• 3+ years of experience in paid social strategy or a related field, with a bachelor’s degree or equivalent experience.
• Intermediate expertise in Paid Social and Content Marketing to craft, execute, and optimize impactful campaigns.
• Foundational knowledge of Marketing Metrics and Marketing Planning & Analysis to drive data-informed strategies and recommendations.
• Proficiency in social media platforms such as Meta, TikTok, Pinterest, Snap, and LinkedIn to set up, traffic, and manage campaigns.
• Familiarity with tools like Google Analytics, Microsoft Excel, and SQL to analyze data and deliver clear, actionable performance insights.
• Strong organizational and collaboration skills, enabling seamless alignment with internal teams and external stakeholders.
• An analytical mindset, paired with a proactive approach to uncovering insights, testing strategies, and driving continuous improvements.
• A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.