About OpenSesame

OpenSesame is disrupting the workforce development industry, leveraging an AI-powered marketplace of more than 50,000 skills courses, complemented by assessments, content authoring, curation, personalized learning pathways, and virtual coaching. eLearning is delivered seamlessly through existing enterprise systems and in the flow of work. More than 2,000 companies, including 150+ of the Global2000, rely on OpenSesame to develop the world’s most productive and admired workforces.

About the Role

Our growth marketing team owns pipeline. This role is the engine behind it, owning the programs and campaigns that turn strategy into pipeline. You translate product marketing and brand direction into campaigns that delight our audiences, and you hold yourself and your team accountable to what those programs produce. This is a player-coach role in the truest sense. This includes owning campaigns directly — building the plan, driving execution, and consistently reporting results alongside your team. You'll also use AI as a force multiplier: to move faster, think sharper, and help your team scale output without scaling headcount. The operating system matters as much as the campaigns. You'll own the campaign planning and prioritization process, keep cross-functional stakeholders aligned, and bring structure to a demand gen function that touches every channel and every segment.

This role reports to the Director of Growth Marketing and sits alongside the Marketing Ops lead. Programs and ops together form the backbone of the growth marketing team.

What You Own

• Drive integrated campaigns from strategy to results, coordinating across direct reports and indirect contributors through influence and clear campaign briefs
• Maintain a forward-looking campaign portfolio view: what we're running, what we're building, and how the full slate maps to revenue and pipeline targets.
• Manage and develop direct reports (3-5) and agency/contractor support, with responsibilities spanning performance marketing, customer marketing, field marketing, and events marketing.
• Own the campaign operating model, including how requests are surfaced, prioritized, and resourced across growth marketing, PMM, partners, customer success, and sales
• Analyzing performance trends on weekly and monthly basis, identifying and implementing special initiatives (within team and cross-functional) designed to improve performance.
• Champion AI-enabled ways of working across your team, from campaign planning and copy iteration to performance analysis and reporting — and help the team scale output without scaling headcount
• Partner with RevOps, PMM, and Sales on audience targeting, ICP prioritization, and funnel handoffs
• Build and own a repeatable programs reporting cadence — pipeline contribution, channel efficiency, campaign ROI — and develop a clear point of view on optimization.

Performance Objectives

30 Days — Ramp Up & Foundations

Goal: Learn the team, understand the programs, and start contributing.

• Complete system access and meet key stakeholders across growth marketing, RevOps, PMM, and Sales
• Get current on all active campaigns and programs and understand what’s live, what’s in flight, and what’s been paused or deprioritized
• Review the current campaign planning and prioritization process, team operating rhythm, and existing performance reporting
• Hold 1:1s with direct reports to understand their workload, goals, and where they feel stuck
• Audit current AI usage across the team and identify two or three high-friction tasks that are agent candidates
• Deliverables:
  • 30-day findings summary with top 3 observations and a proposed focus area for the next 90 days
  • Initial read on direct report goals, workload, and team operating norms
  • Identify and begin taking ownership of one core campaign

60 Days — Ownership & Execution

Goal: Take the wheel. Run the programs. Start building the operating system.

• Own the campaign calendar, planning and prioritization process end-to-end including cross-functional alignment and stakeholder communication
• Launch or significantly advance at least two programs with clean attribution and defined success metrics
• Establish a team operating rhythm: weekly standups, campaign status tracking, clear SLAs
• Identify one process gap in the programs function and deliver a documented fix
• Deliverables:
  • Programs portfolio snapshot: active campaigns, pipeline contribution to date, and a prioritized backlog
  • Active campaign ownership: currently running at least one campaign end-to-end as direct owner
  • Documented process improvement for at least one campaign planning, reporting, or ops gap
  • Introduce at least one AI-enabled workflow into the team's operating rhythm (brief generation, copy iteration, performance summarization, etc.)

90 Days — Impact & Growth

Goal: Demonstrate full ownership. Show what the team can do when it’s running well.

• Deliver a campaign retrospective on at least one completed program and share findings with the broader marketing team
• Lead campaigns end-to-end with clear pillar structure across prospect, partner, and customer motions
• Present a forward-looking programs roadmap to the Director of Growth Marketing: proposed campaigns, channel mix, budget allocation, and target metrics
• Show measurable improvement in at least one performance metric tied to your programs portfolio
• Build or formalize one repeatable process the team will continue using after you’ve moved past it
• Deliverables:
  • 90-day impact summary covering pipeline contribution, team health, and what you're building toward in H2
  • Programs roadmap covering proposed campaigns by pillar (prospect, partner, customer), channel mix, budget allocation, and target metrics
  • Have at least one agent running in production that saves measurable time or removes a manual step from campaign workflows

You might notice we don’t have the typical list of requirements and buzzwords here. That’s intentional.

We’re looking for proven examples from your career that show you can do this job — that you’ve built systems, driven alignment, and created impact at scale. When you look back a year from now, you’ll know you’ve made OpenSesame better, faster, and stronger because of your leadership.

Although it should go without saying (but it doesn’t), OpenSesame is an equal opportunity employer and we strive to create a welcoming, inclusive environment that celebrates diversity.

Location: This position can be based anywhere in the US. We operate as a remote-first company, and invest in mandatory all-company meetings several times a year in addition to required team travel as necessary.

Performance Driven: We're looking for self-starters with a track record of delivering excellent results, but we're highly selective about who we hire. We don't focus on typical job requirements, instead, we're interested in specific examples from your past experiences. All positions can be based anywhere in the US, and require up to 15 days of travel per year, with senior management and leadership teams requiring up to 35 days.

Compensation: The base salary for this position generally ranges between $130,000 and $160,000, depending on experience. At OpenSesame, we offer a comprehensive benefits package to employees upon hire, including professional development, ISOs, health insurance, 401(k) matching, and paid time off. 

Equal Employment Opportunity: OpenSesame is an Equal Employment Opportunity and Affirmative Action employer that values and welcomes diversity. We do not discriminate on the basis of various legally protected characteristics, including criminal history, and strive to provide reasonable accommodations to qualified individuals with disabilities. We prioritize safety and security and may use your information accordingly, and you can contact us for assistance or accommodations during the job application process. 

Pay Transparency: At OpenSesame, we prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals. We provide competitive and fair compensation to our employees based on their skills, experience, and performance.

CPRA (California Candidates): When you submit your application, OpenSesame may collect and use your personal information in accordance with our privacy policy and the CPRA. This may include personal details and employment history, and will only be used for employment-related purposes. We may share this information with third-party service providers, but we will not sell it to third parties. If you have any questions or concerns, please contact us, and for more information on your rights under the CPRA, refer to our privacy policy or the California Attorney General's website.

We Care About Your Security: We’ve been made aware of a phishing scam involving individuals impersonating OpenSesame recruiters. All legitimate communication from our team will come from @opensesame.com email addresses. If you receive a suspicious message, please contact us directly at careers@opensesame.com. Your security matters to us, thank you for staying vigilant.

About OpenSesame

OpenSesame is disrupting the workforce development industry, leveraging an AI-powered marketplace of more than 50,000 skills courses, complemented by assessments, content authoring, curation, personalized learning pathways, and virtual coaching. eLearning is delivered seamlessly through existing enterprise systems and in the flow of work. More than 2,000 companies, including 150+ of the Global2000, rely on OpenSesame to develop the world’s most productive and admired workforces.

About the Team

At OpenSesame, the Marketing team is responsible for building a modern, high-performing go-to-market engine that drives both brand awareness and pipeline growth. The team brings our story to life across channels, ensuring our value is clearly communicated and differentiated in the market.

We operate as a highly cross-functional group, partnering closely with sales, product, and leadership to deliver measurable impact. Creativity, ownership, and performance are at the core of how we work.

About the Job

We are seeking a Visual Brand Designer who will own and elevate OpenSesame’s visual identity across all channels. In this role, you will help the marketing team translate strategy into compelling creative that drives engagement, generates pipeline, and strengthens brand perception.

You will operate as both a strategic leader and hands-on creator — shaping how OpenSesame shows up in the world and ensuring consistency, quality, and performance across all brand touchpoints.

Performance Objectives

30 Days

• Complete onboarding for key tools, systems, and workflows across marketing and design. 
• Develop a strong understanding of OpenSesame’s target audience, brand style, and marketing objectives. 
• Audit existing campaigns, assets, and brand materials to identify gaps and quick wins. 
• Establish working relationships with marketing, communications, and cross-functional partners.

60 Days

• Develop a clear and compelling vision for OpenSesame’s visual brand across campaigns and channels. 
•  Begin evolving campaign creative to improve engagement and performance. 
• Ensure alignment between design output and marketing pipeline goals. 
• Deliver measurable improvements in at least one area of campaign performance or brand consistency.

90 Days

•  Develop and implement a comprehensive visual style guide and refined brand guidelines. 
•  Lead design efforts for multi-channel campaigns that drive marketing qualified leads. 
•  Establish scalable processes for creative production and asset management. 
• Identify and implement at least two process improvements or efficiencies within the design function.

Ongoing

• Continuously evolve and refine the visual brand to remain relevant and differentiated.
• Use data and performance insights to iterate on creative and improve results.
• Maintain consistency and quality across all brand touchpoints. 
• Partner cross-functionally to ensure alignment and impact.

What Success Looks Like

• OpenSesame has a clearly defined, cohesive, and scalable visual brand identity. 
• Marketing campaigns consistently drive stronger engagement and qualified leads.
• Brand consistency is maintained across all channels and teams. 
• Creative production is efficient, scalable, and aligned with business goals. 
• Cross-functional teams are aligned around a shared visual language.

You might notice we don’t list a traditional set of requirements or buzzwords here. That’s intentional.

We’re looking for proven examples from your career that show you can build brands, create scalable systems, and drive measurable marketing impact. When you look back a year from now, you’ll know you’ve elevated OpenSesame’s brand and strengthened its market presence.

Location: This position can be based anywhere in the US. We operate as a remote-first company and invest in all-company in-person meetings several times a year. 

Performance Driven: We're looking for self-starters with a track record of delivering excellent results, but we're highly selective about who we hire. We don't focus on typical job requirements; instead, we're interested in specific examples from your past experiences. All positions can be based anywhere in the US, and require up to 15 days of travel per year, with senior management and leadership teams requiring up to 35 days.

Compensation: On-target earnings for this role range between $100,000 and $135,000 per year, depending on experience. At OpenSesame, we offer a comprehensive benefits package to employees upon hire, including professional development, ISOs, health insurance, 401(k) matching, and paid time off. We carefully consider a wide range of compensation factors, relying on market data to determine compensation and consider your specific job family, background, skills, and experience. We prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals.

Equal Employment Opportunity: OpenSesame is an Equal Employment Opportunity and Affirmative Action employer that values and welcomes diversity. We do not discriminate on the basis of various legally protected characteristics, including criminal history, and strive to provide reasonable accommodations to qualified individuals with disabilities. We prioritize safety and security and may use your information accordingly, and you can contact us for assistance or accommodations during the job application process. 

Pay Transparency: At OpenSesame, we prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals. We provide competitive and fair compensation to our employees based on their skills, experience, and performance.

CPRA (California Candidates): When you submit your application, OpenSesame may collect and use your personal information in accordance with our privacy policy and the CPRA. This may include personal details and employment history, and will only be used for employment-related purposes. We may share this information with third-party service providers, but we will not sell it to third parties. If you have any questions or concerns, please contact us, and for more information on your rights under the CPRA, refer to our privacy policy or the California Attorney General's website.

We Care About Your Security: We’ve been made aware of a phishing scam involving individuals impersonating OpenSesame recruiters. All legitimate communication from our team will come from @opensesame.com email addresses. If you receive a suspicious message, please contact us directly at careers@opensesame.com. Your security matters to us — thank you for staying vigilant

About OpenSesame

OpenSesame is the trusted partner for workforce reinvention in the age of AI. We deliver integrated software, curated and customizable content, and expert services embedded into existing learning, HR, and work systems to help organizations expand their human + AI potential and thrive through change.

About the Role

Our growth marketing team is the engine behind pipeline, and we're looking for someone who sits at the intersection of campaign operations and AI to help us create better experiences for our prospects and customers, faster and more effectively.

This role owns the execution layer: you are the owner of our email channel – operations, performance, deliverability, and compliance – alongside campaign builds, database health, and the workflows that connect it all. You'll use AI to streamline execution, personalize interactions, and build workflows the whole team benefits from, making every touchpoint more relevant and timely at scale. Your work ensures a seamless experience for prospects, reliable data to inform future decisions, and full activation of our growing database. 

This role is ideal for someone who geeks out on how marketing operations actually works and gets genuinely excited about what AI makes possible. You're already hands-on with tools like Claude, ChatGPT, and HubSpot Breeze, and you have opinions about them. You care about the experience on the other end of every email you send, you're energized by building systems that scale, and you thrive in a team that moves fast and values impact. You'll work with best-in-class tools including HubSpot, Salesforce, Qualified, Clay, and Asana – and you'll bring the curiosity and drive to push what's possible with all of them.

Performance Objectives

30 Days — Ramp Up & Foundations
Goal: Learn the systems, understand the team's work, and start contributing to execution.

• Complete onboarding and gain access to all systems (HubSpot, SFDC, Asana, Claude, Qualified, ChatGPT, etc.)
• Meet key stakeholders across growth marketing, RevOps, sales, and GTM ops; join campaign status meetings and begin contributing
• Review current email governance standards, segmentation logic, compliance requirements (GDPR, CAN-SPAM), and baseline email performance metrics
• Shadow and support 2–3 live campaigns across email, webinar, and event channels
• Audit HubSpot — workflow organization, campaign folder hygiene, and AI features currently activated vs. available (including Breeze)
• Review lead lifecycle stages, scoring model, UTM tracking framework, and campaign reporting structure
• Deliverables:
• Baseline email health report covering deliverability, list quality, and performance trends
• HubSpot AI audit — summary of features available vs. in use, with top 3 recommendations
• List of recommended workflow or automation improvements based on initial audit
• Propose one AI use case for campaign ops or QA efficiency to test in the next 60 days

60 Days — Ownership & Execution
Goal: Take ownership of recurring processes, execute independently, and begin applying AI in your workflow.

• Independently own the build, QA, and launch of 3+ campaigns across email, webinar, event, or partner channels
• Own email operations end-to-end — segmentation, sends, deliverability monitoring, compliance, and performance reporting
• Map and document current campaign ops processes — intake, build, QA, and launch — for at least two recurring campaign types
• Build and launch your first agent
• Draft a structured intake checklist and Asana template for campaign requests
• Contribute optimization ideas based on email performance data — segmentation, timing, subject lines, CTAs
• Deliverables:
• 3+ campaigns launched independently with clean attribution
• Email performance report with optimization recommendations
• Documented campaign ops process for at least two campaign types
• First agent live in HubSpot. Claude or other tooling, with a brief summary of what it does and the time it saves

90 Days — Impact & Growth
Goal: Demonstrate full autonomy, improve systems meaningfully, and deliver something that moves a metric.

• Own the email channel end-to-end — including a defined testing roadmap and ongoing performance optimization
• Build and launch at least one AI-powered nurture sequence with improved personalization or segmentation tied to a specific funnel stage or ICP segment
• Lead a campaign retrospective using a HubSpot dashboard you've built — share findings and recommendations with the marketing team
• Contribute at least one documented, scalable workflow to the team's shared AI playbook
• Partner with relevant stakeholders to finalize and socialize an org-wide campaign intake and ops process
• Deliverables:
• Documented email testing roadmap and performance recap
• AI-powered nurture sequence live, with engagement results vs. baseline
• HubSpot-based campaign report shared with the marketing team
• One documented AI workflow added to the shared team playbook

You might notice we don’t have the typical list of requirements and buzzwords here. That’s intentional.

We’re looking for proven examples from your career that show you can do this job — that you’ve built systems, driven alignment, and created impact at scale. When you look back a year from now, you’ll know you’ve made OpenSesame better, faster, and stronger because of your leadership.

Although it should go without saying (but it doesn’t), OpenSesame is an equal opportunity employer and we strive to create a welcoming, inclusive environment that celebrates diversity.

Location: This position can be based anywhere in the US. We operate as a remote-first company, and invest in mandatory all-company meetings several times a year in addition to required team travel as necessary.

Performance Driven: We're looking for self-starters with a track record of delivering excellent results, but we're highly selective about who we hire. We don't focus on typical job requirements, instead, we're interested in specific examples from your past experiences. All positions can be based anywhere in the US, and require up to 15 days of travel per year, with senior management and leadership teams requiring up to 35 days.

Compensation: The base salary for this position generally ranges between $100,000 and $115,000, depending on experience. At OpenSesame, we offer a comprehensive benefits package to employees upon hire, including professional development, ISOs, health insurance, 401(k) matching, and paid time off. 

Equal Employment Opportunity: OpenSesame is an Equal Employment Opportunity and Affirmative Action employer that values and welcomes diversity. We do not discriminate on the basis of various legally protected characteristics, including criminal history, and strive to provide reasonable accommodations to qualified individuals with disabilities. We prioritize safety and security and may use your information accordingly, and you can contact us for assistance or accommodations during the job application process. 

Pay Transparency: At OpenSesame, we prioritize pay transparency, fairness, and equity to create a positive and inclusive work environment, regularly reviewing our compensation practices to align with our values and goals. We provide competitive and fair compensation to our employees based on their skills, experience, and performance.

CPRA (California Candidates): When you submit your application, OpenSesame may collect and use your personal information in accordance with our privacy policy and the CPRA. This may include personal details and employment history, and will only be used for employment-related purposes. We may share this information with third-party service providers, but we will not sell it to third parties. If you have any questions or concerns, please contact us, and for more information on your rights under the CPRA, refer to our privacy policy or the California Attorney General's website.

We Care About Your Security: We’ve been made aware of a phishing scam involving individuals impersonating OpenSesame recruiters. All legitimate communication from our team will come from @opensesame.com email addresses. If you receive a suspicious message, please contact us directly at careers@opensesame.com. Your security matters to us, thank you for staying vigilant.