Role:  Content Creator

Location:  Tokyo, Japan

About the role: 

Looking to do the best work of your career? 

Do it with Dove, one of the most respected global brands on social. We’re building a team across 15 markets to own Dove’s social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you’ll shape how Dove shows up every day and create work that influences culture. 

You’ll move at newsroom speed with rigorous craft—launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You’ll have the scale, purpose, and creative freedom to make it real. 

If you’re motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we’ll build culture—not just content—and do the best work of our careers. 

You'll be a hands-on creative making content that belongs in people's feeds. Based in London with a hybrid working arrangement (minimum 3 days per week on-site), you'll concept, shoot, edit, and produce social-first content for Dove across TikTok, Instagram, YouTube Shorts, and emerging platforms. Working closely with the senior content creator, social media managers, and the wider studio team, your ability to produce authentic, culturally fluent content at pace will help keep Dove's social presence genuine, engaging, and distinctly its own. 

We support flexible working and are open to different arrangements. We offer reasonable adjustments throughout the process. 

You'll be one of the key creatives behind Dove's social content, producing work that makes the brand one of the most engaging and trusted voices in beauty online. This isn't about polished ad campaigns adapted for social. It's about content that feels native to each platform, content that resonates because it reflects real people, real moments, and real conversations about beauty, confidence, and self-esteem. 

Working at the intersection of brand purpose and social culture, you'll create content that sits naturally alongside the creators, conversations, and trends your audience already follows. You understand that the most effective brand content doesn't feel like brand content at all. It feels honest, relevant, and worth sharing. 

We're looking for someone who is culturally plugged in, creatively resourceful, and comfortable producing content end to end. Someone who can spot a content opportunity, concept it quickly, produce it with care, and deliver it while it's still relevant. Success means content that people genuinely want to engage with, that strengthens Dove's brand affinity, and that drives saves, shares, comments, and conversation. 

What you will be doing: 

• Concept, shoot, edit, and produce social-first content for Dove across TikTok, Instagram Reels, YouTube Shorts, Stories, static, and emerging formats 
• Develop content ideas that translate Dove's brand purpose and product messaging into authentic, platform-native moments that audiences relate to and want to share 
• Create lo-fi, high-impact content using a mix of smartphone, DSLR, and simple lighting and production setups, prioritising authenticity over polish 
• Storyboard and present content concepts, clearly articulating the creative idea and platform rationale 
• Stay current with social trends, viral formats, platform features, creator culture, and emerging content styles, flagging relevant opportunities to the team and translating them into content ideas for Dove 
• Produce reactive and real-time content that connects Dove to cultural moments and trending conversations while staying true to the brand's voice and values 
• Edit and adapt content across formats and platforms, reimagining a single shoot or asset in multiple ways to maximise reach and relevance (using Premiere Pro, CapCut, and native platform editing tools) 
• Collaborate with social media managers to align content with publishing calendars, campaign timelines, and community engagement priorities 
• Support shoots and content production involving content creators, influencers, and real people, ensuring the process is inclusive, respectful, and reflective of Dove's commitment to representing real beauty 
• Experiment with new formats, techniques, and creative approaches, sharing what works and what doesn't with the wider team 
• Use Gen AI tools to support content creation, from ideation and visual references to editing and copy exploration 
• Ensure all content meets platform specifications, brand guidelines, accessibility standards, and compliance requirements 

What you need to be great in this role: 

• A portfolio demonstrating 2-4 years of social content creation, with examples of platform-native work that generated genuine audience engagement (shares, saves, comments, conversation) 
• Technical confidence across the content creation process: concepting, shooting, editing, and publishing, with comfort moving between smartphone and DSLR setups 
• Solid editing skills in Premiere Pro, Canva, CapCut, or equivalent, with the ability to adapt content across formats and platforms 
• Fluency in social platforms (TikTok, Instagram, YouTube, and emerging channels), including an understanding of what performs, why, and how content is discovered and shared 
• A feel for cultural relevance, with the ability to spot trending moments, formats, and conversations and turn them into content ideas quickly 
• Experience creating content for consumer brands, with an understanding of how to communicate product or brand messages in a way that feels genuine and relatable rather than forced 
• The ability to work at social speed, managing your time and priorities to deliver quality content on tight turnarounds 
• A collaborative, proactive attitude, with a willingness to pitch in across different types of content and production needs 
• An interest in inclusive content creation, including authentic representation in casting, imagery, and storytelling 
• Professional proficiency in English; additional languages are a plus 

Gen AI and Agentic Thinking: 

• Basic proficiency with Gen AI tools (such as ChatGPT, Midjourney, Adobe Firefly, DALL-E) to support ideation, mood boarding, visual exploration, and content iteration 
• An agentic approach to your work: ability to self-organise, break down creative tasks, find efficient solutions, and deliver independently 
• Willingness to experiment with AI tools as part of the content creation process, understanding when they add value and when human creativity and judgement are needed 
• Understanding of AI limitations, with an eye for outputs that feel authentic versus generic 
• Qualifications: Formal degrees are welcome but not required. Equivalent experience counts. Experience can be gained through work, study, volunteering, or self-directed learning. 

Nice to have:  

• Experience working on beauty, personal care, wellness, or lifestyle brands 
• Experience in an in-house agency, embedded studio, or social-specialist content team 
• Motion graphics or animation skills (After Effects or similar) 
• Photography skills and experience with still content for social 
• Experience creating content that addresses topics such as body confidence, self-esteem, or inclusivity 
• Familiarity with social analytics and how performance data informs creative decisions 
• Experience with accessibility in content creation (captions, alt text, inclusive design) 
• Experience working with or alongside content creators and influencers 

Req ID: 16884

#LI-RO1 #LI-Hybrid

Role:  Social Media & Influencer Manager

Location:  Tokyo, Japan

About the role: 

Looking to do the best work of your career? 

Do it with Dove, one of the most respected global brands on social. We're building a team across 15 markets to own Dove's social presence end to end: insight and ideation, platform-native creative, publishing, live ops, and community. From the first idea to the final reply, you'll shape how Dove shows up every day and create work that influences culture. 

You'll move at newsroom speed with rigorous craft — launching ideas that travel, partnering with standout creators, and turning comments into conversations that become cultural moments. The brief is straightforward: make Dove the most culturally relevant brand on social. You'll have the scale, purpose, and creative freedom to make it real. 

This is a genuinely dual role. You'll run the day-to-day social operation — content planning, publishing, community engagement, and performance tracking — while simultaneously building and managing the creator community that brings Dove's brand to life in the most authentic, relatable way across platforms. Two disciplines, one joined-up function. If you thrive on variety, move fluidly between the operational and the relational, and understand instinctively how creator content and owned social amplify each other, this is the role for you. 

If you're motivated by ideas that matter, sharpened by data, and committed to making the internet more positive, this is the place to do it. Bring your craft and your courage. Together we'll build culture — not just content — and do the best work of our careers. 

We support flexible working and are open to different arrangements. We offer reasonable adjustments throughout the process. 

You'll be one of the people who makes Dove's social presence happen, day in, day out — across two interconnected workstreams that together define how the brand shows up and who tells its story. 

On the social side, you'll manage the daily rhythm of Dove's channels: content calendars, publishing, copy, community management, and performance tracking across TikTok, Instagram, YouTube, and emerging platforms. On the creator side, you'll identify, recruit, brief, and manage the influencers and content creators whose authentic voices carry Dove's values to audiences the brand couldn't reach alone. 

Dove's relationship with creators is different from most beauty brands. The people who represent Dove need to genuinely reflect the diversity, honesty, and purpose the brand stands for. We're not looking for reach alone — we're looking for trust, authenticity, and real alignment with Dove's commitment to inclusive beauty and self-esteem. That takes someone with strong instincts for people, culture, and platform — and the operational precision to manage a complex, multi-workstream role without losing the detail. 

Success means channels that run smoothly, content that consistently meets brand and platform standards, a community that feels genuinely listened to, a creator network that is thriving and well-managed, and performance data that reflects steady growth in reach, engagement, and brand affinity. 

What you will be doing: 

Content Planning and Publishing 

• Create and manage Dove's social content calendars across TikTok, Instagram, YouTube, and emerging platforms, ensuring a consistent cadence of planned, campaign, and reactive content — including creator and influencer content — within a single, integrated schedule 
• Schedule and publish content across platforms, ensuring every post meets brand guidelines, platform specifications, and accessibility standards (captions, alt text, format requirements) 
• Write and adapt social copy for each platform, ensuring Dove's tone of voice is consistent, compelling, and native to the channel 
• Coordinate with the creative team and content creators to ensure assets — owned and creator-produced — are delivered on time, correctly formatted, and ready to publish 
• Support the Senior Social Media Manager in planning always-on content, campaign activations, and seasonal or product-launch moments 

Community Management and Engagement 

• Monitor Dove's social channels daily, responding to comments, messages, and mentions in a timely, on-brand, and thoughtful manner 
• Engage proactively with Dove's audience, fostering a sense of community and connection that reflects the brand's values of inclusivity and real beauty 
• Track trending topics, hashtags, cultural moments, and platform features, flagging relevant opportunities to the wider team and, where appropriate, drafting reactive content 
• Identify opportunities to surprise and delight Dove's audience through creative engagement, timely responses, and community-building moments 

Creator Identification and Recruitment 

• Identify, contact, and recruit creators on an ongoing basis, building a diverse community of influencers who authentically represent Dove's brand values and resonate with target audiences across platforms 
• Evaluate potential creator partners based on audience relevance, content quality, engagement authenticity, brand alignment, and representation of diverse beauty 
• Maintain and manage a structured creator database, tracking tiers, content output, performance, and relationship status 

Creator Community Management 

• Develop and manage Dove's creator engagement programme, building genuine, long-term relationships with influencers rather than transactional, campaign-by-campaign partnerships 
• Manage ongoing communication and dialogue with the creator community, ensuring creators feel valued, informed, and connected to Dove's brand purpose 
• Create and distribute regular community communications — newsletters, updates, and exclusive content — that keep creators engaged between activations 
• Organise and support creator events, focus groups, and community moments that deepen relationships and generate insight 
• Ideate and produce creative product mailers and gifting activations that surprise and engage creators in ways that feel personal and on-brand 

Campaign and Creator Activation 

• Brief and manage creators for campaign activations, always-on content, product launches, and cultural moments, ensuring deliverables are on time, on brand, and aligned with platform best practices 
• Develop creative briefs for influencer content that give creators clear direction while leaving room for authentic, platform-native expression 
• Coordinate with the creative and social teams to ensure influencer content is integrated into the broader content calendar and campaign plans 
• Track and record all creator content, ensuring proper usage rights, approvals, and compliance with advertising and disclosure regulations 

Performance Tracking and Reporting 

• Track and report on social channel performance and influencer campaign performance, compiling regular reports on reach, engagement, saves, shares, audience growth, and creator programme impact 
• Use native platform analytics, social management tools, and influencer platforms to monitor content effectiveness, identify trends, and feed learnings back into briefs and strategy 
• Support the Senior Social Media Manager and Data Analyst in building a continuous learning loop between content output, creator performance, and data 

Platform Expertise and Trends 

• Stay current with social platform updates, algorithm changes, new features, and emerging content formats — including creator-led formats — sharing relevant developments with the team 
• Contribute ideas for new content formats, series, engagement approaches, and creator partnership models based on platform evolution and audience behaviour 
• Ensure the studio's content and creator approach reflects the latest platform best practices for organic reach and engagement 

Client Partnership and Collaboration 

• Work closely with the Dove brand team on day-to-day social activity and creator programme updates, keeping stakeholders informed of what's publishing, what's performing, and what's coming next 
• Manage client feedback and approvals within both the publishing and influencer workflows, keeping the process clear and moving efficiently 
• Contribute to briefing processes, helping to translate client briefs and campaign objectives into clear direction for the creative team and creator community 

What you need to be great in this role: 

• A strong background spanning social media management and influencer or creator management, ideally for consumer brands in beauty, personal care, wellness, or FMCG — with hands-on experience across both disciplines rather than one alone 
• Strong platform fluency across TikTok, Instagram, YouTube, and emerging social channels, including a clear understanding of content formats, algorithms, audience behaviours, and publishing best practices 
• Experience managing social content calendars and publishing workflows across multiple platforms, including the integration of creator content within owned publishing schedules 
• Solid copywriting skills, with the ability to write platform-native social copy that reflects a brand's tone of voice and connects with diverse audiences 
• A proven track record of identifying, recruiting, briefing, and managing influencers and content creators, with experience building ongoing relationships rather than one-off activations 
• Experience developing and managing creator communities or ambassador programmes, including community communications, gifting, and events 
• An understanding of influencer contracts, usage rights, disclosure regulations, and compliance requirements 
• Strong project management skills, with the ability to manage multiple creator relationships, campaigns, publishing workstreams, and competing deadlines without losing attention to detail 
• Experience using social media management tools (such as Sprinklr, Hootsuite, or Sprout Social) and influencer management platforms (such as CreatorIQ, Traackr, Grin, or similar) 
• The ability to track and report on social and influencer performance metrics, with a clear sense of what the numbers mean and how they inform decisions 
• An authentic interest in creator culture, social platforms, and inclusive representation, with experience or a strong interest in working with diverse creators who reflect a broad range of backgrounds, identities, and experiences 
• A collaborative, proactive working style with the confidence to flag opportunities, raise issues, and contribute ideas across the team 
• Professional proficiency in English; additional languages are a plus 

Gen AI and Agentic Thinking: 

• Working proficiency with Gen AI tools (such as ChatGPT, Claude, Copy.ai, Grammarly, Perplexity) to support copy drafting, content ideation, creator research, brief development, trend monitoring, and reporting 
• An agentic approach to your work: ability to self-organise across a busy, multi-workstream role, manage competing priorities, find efficient solutions, and take initiative without waiting to be directed 
• Willingness to experiment with AI tools as part of both the social and influencer workflow, understanding when they add genuine value and when human creativity, cultural nuance, and relationship instinct are what's needed 
• Understanding of AI capabilities and limitations, with a commitment to human judgement in relationship management, creative evaluation, and brand alignment decisions
• Qualifications: Formal degrees are welcome but not required. Equivalent experience counts. Experience can be gained through work, study, volunteering, or self-directed learning. 

Nice to Have:

• Experience working on Dove or Unilever brands 
• Experience in an in-house agency, embedded studio, or social-specialist environment 
• Multi-market social or influencer experience, with an understanding of adapting content and creator strategies across regions and cultures 
• Experience with influencer-led content production, including on-set coordination and creator direction 
• Experience working with creators on purpose-led or social impact campaigns 
• Familiarity with social listening tools and basic audience research 
• Experience with accessibility in social publishing (captions, alt text, inclusive content practices) 
• Familiarity with paid social amplification and how organic, creator, and paid content work together 
• Experience with social commerce, affiliate-driven influencer models, or conversion tracking 

Req ID: 16883

#LI-RO1 #LI-Hybrid

Role:  Senior Copywriter

Location:  Jakarta, Indonesia 

About the role: 

Working in true collaboration with our client Unilever, at U-Studio we have one goal in mind: ‘to be the leading agency partner for the development of stunning and effective Needs based content and digital media campaigns’. 

The brands are at the forefront of contemporary thinking, utilising in depth insight for digital strategy and content advertising. They are also dedicated to sustainability and foregrounding a brand purpose, which means the work we do with them requires working creative thinking into every brief, regardless of scale. 

As a Senior Copywriter you will be an integral part of the team. You will need to combine deep understanding of the trends and concerns inherent to the beauty industry with a varied skill set that will include copywriting, investigative research, script writing, conceptual thinking and content project planning. The role will primarily involve writing for digital/web: you’ll help brands fit their tone of voice to this landscape and advise on content that’ll powerfully connect with consumers. To do this you’ll need to be an expert storyteller able to find interesting and engaging ways of dramatizing subject matters, extremely digitally savvy and comfortable writing with SEO in mind. 

You’ll also occasionally be asked to team up with other U-Studio creatives to help conceptualise larger projects (I.E. videos, key visuals, social media campaigns). And due to the nature of OLIVER’s in-house agency model you’ll also need to be confident interacting directly with clients. 

What you will be doing: 

• Write, research and conceptualise creative, innovative content that brings readership and encourages sharing 

• Write short and long form articles 

• Repurpose existing content for different uses 

• Master a variety of brand voices 

• Work closely with clients to create strong concepts from initial briefing through to execution 

• Set tone and drive creativity, working closely with the Creative Director-Copy(CD/ Account Director) and Data Strategists to ensure creative excellence 

• Maintain a high awareness of relevant trending topics and news to identify content opportunities 

• Be responsible for working with internal teams to gather input and validate the content 

• Ensure consistency and quality across all written content 

• Present and articulate concepts to clients  

What you need to be great in this role: 

• 3+years strong experience writing for digital. Must be comfortable creating content with SEO in mind 

• Social Media Savvy – knows how to build online communities, engage with customers with creative copies 

• Someone who is passionate about fashion, beauty, lifestyle with a strong aesthetic sense 

• A background in a corporate or journalism environment 

• A thorough understanding of the language and needs inherent to writing for beauty brands 

• Experience of publishing through social media channels and content management systems 

• A powerful grasp of how content can play out across multiple mediums 

• Able to use data and insight to inform creative 

• A flair for words 

• The ability to think conceptually when needed. Experience working as part of a traditional creative team (designer and copywriter) would be helpful 

• Demonstrated ability to combine and translate complex material from different sources and contexts into stories and content that engage and resonate with target audiences 

• Confident presenting and communicating clearly to other team members and clients. 

Req ID: 17310

#LI-FA1 #LI-Onsite

Role:  Content Creation Lead 

Location:  Mumbai, India

About the role: 

You will own all content projects with a Unilever brand from brief through delivery — acting as the single point of accountability between Oliver and the Unilever stakeholders. You’ll provide day-to-day leadership and creative expertise to the onsite creative team at Unilever, ensuring work meets brand standards, business objectives and delivery timelines while maximizing creative impact and efficiency.

What you will be doing: 

1. End-to-end project ownership: lead intake, scope, planning, creative direction, production, approvals and post‑launch analysis for all Unilever content projects.
2. Client-facing leadership: be the primary Oliver contact embedded at Unilever — manage expectations, run creative reviews, secure stakeholder buy‑in and escalate risks proactively.
3. Onsite team leadership: provide hands-on direction, mentorship and performance management for the onsite creative team (writers, designers, producers, freelancers) working at Unilever.
4. Creative stewardship: ensure all content aligns to Unilever brand guidelines, tone of voice, sustainability and regulatory requirements.
5. Cross-functional coordination: work closely with Unilever marketing, media, e‑commerce, legal, and insights teams plus Oliver’s internal producers and specialist partners to prioritize and sequence work.
6. Production management: oversee budgets, timelines, briefs, shoot planning, agency vendors and post-production to deliver assets on time and on budget.
7. Quality control & governance: implement review gates, asset tracking and approval workflows that satisfy both agency standards and Unilever governance.
8. Performance & iteration: use campaign analytics, A/B testing and consumer insights to optimize content and report impact to both Oliver and Unilever stakeholders.
9. Process & scaling: recommend and implement improvements to onsite workflows, asset libraries and repurposing strategies to increase speed-to-market and ROI.
10. Represent Oliver: advocate for Oliver’s creative approach while adapting to Unilever’s operating model and priorities.

What you need to be great in this role: 

1. 5+ years’ content/creative experience in an agency environment with 2+ years in a client-facing lead role.
2. Proven track record managing end-to-end projects for large enterprise/FMCG clients (Unilever experience is a strong plus).
3. Experience working embedded/onsite at a client location and navigating enterprise governance.
4. Strong creative direction across formats: short-form and long-form video, social, digital, ecommerce and email.
5. Production experience — briefing, managing shoots, post-production workflows and vendor relationships.
6. Excellent stakeholder management and communication skills; able to run reviews and present to senior client stakeholders.
7. Familiarity with CMS, Adobe/Premiere/PXD tools, content calendars, project tools (Asana/Notion) and analytics platforms.
8. Organized, decisive, and comfortable balancing multiple concurrent projects and shifting priorities.
9. Passion for and inquisitive about AI and new technologies 
10. Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical 

Preferred

1. Experience with Unilever or other major CPG brands.
2. Background in integrated campaigns that combine paid + organic content.
3. Photography/videography or editorial background.

Success metrics / KPIs

1. On-time and on-budget delivery of Unilever content projects.
2. Client satisfaction / relationship health (CSAT, stakeholder NPS).
3. Creative performance metrics: engagement, watch time, conversion lift attributable to content.
4. Efficiency gains: asset reuse rate, reduced production cycle time.
5. Team health: retention, development and quality of work delivered onsite.

Req ID: 17297

#LI-RO1 #LI-Onsite