Oncology Associate Director/Director, Product Management

Position Summary

We are seeking a highly motivated and strategic Product Manager to lead the commercial launches and ongoing growth of Latitude, our next-generation tissue-free MRD assay. This role sits at the intersection of product strategy, commercial execution, and innovation, and will play a critical role in driving adoption, shaping future offerings, and positioning Latitude as a market leader.

The ideal candidate brings a blend of strategic thinking and operational rigor, with experience across product management, consulting, marketing, or diagnostics. Familiarity with methylation-based technologies and/or oncology diagnostics is a plus.

Primary Responsibilities

Commercial Launch & Execution

• Own and execute end-to-end commercial launch activities, including pre-launch planning and on-market support
• Drive adoption and utilization across markets by partnering closely with Sales and Marketing teams
• Partner cross-functionally with Operations, Product, and Commercial teams to streamline ordering to results delivery processes and improve customer experience

Sales Enablement & Training

• Lead development of sales training content and support field onboarding for new product launches
• Develop clear, scalable materials and documentation to communicate workflows effectively to internal teams, particularly Sales
• Assist in developing core pitch decks, objection-handling guides, and partner with Sales leadership to ensure field readiness and consistent messaging

Strategic Planning & Roadmap Contribution

• Monitor competitive landscape, emerging technologies, and clinical trends in MRD 
• Synthesize insights into clear recommendations for differentiation and strategic positioning

• Contribute to the long-term vision and roadmap for Natera’s methylation-based platform
• Support development of future product concepts and Target Product Profiles (TPPs) based on market needs and strategic priorities

Cross-Functional Leadership

• Serve as a key liaison across Product, Engineering, Sales, Marketing, Medical, and Operations
• Drive alignment and execution across stakeholders in a fast-paced, evolving environment
• Communicate product strategy, performance, and roadmap updates to internal and external audiences

Qualifications

• Bachelor’s degree required; preferably in life sciences, engineering, statistics, or a related field. Advanced degree (MBA, MS, PhD) preferred
• Minimum of 7+ years of experience, including product management, commercialization, product/solution marketing, or management consulting
• Demonstrated experience supporting or leading commercial product launches
• Experience in oncology, diagnostics, or laboratory-developed tests (LDTs) strongly preferred
• Experience working with products delivered as services is a plus

Knowledge, Skills, and Abilities

• Strong ability to translate strategy into execution and drive cross-functional alignment
• Experience developing sales enablement materials and leading training initiatives for commercial teams
• Advanced proficiency in PowerPoint, with the ability to create clear, compelling, and executive-level presentations for both internal and external audiences
• Strong analytical skills with high proficiency in Excel (or similar tools), including experience working with datasets, building models, and deriving actionable insights
• Ability to understand complex technologies and communicate clear, differentiated value propositions
• Strong project and process management skills, with the ability to manage multiple priorities simultaneously
• Excellent written and verbal communication skills, with a track record of influencing stakeholders
• High attention to detail and strong organizational skills
• Proven ability to influence without authority in a matrixed organization

POSITION SUMMARY:

We are seeking a product leader to drive the development of oncology diagnostic algorithms and data products powered by next-generation sequencing and large-scale clinico-genomic datasets.

This role will focus on identifying high-value product opportunities and leading the development of algorithm-driven solutions that support cancer detection, disease monitoring, biomarker discovery, and drug development.

The ideal candidate brings strong product management experience in oncology diagnostics or genomics, with the ability to translate complex scientific and data capabilities into clinically meaningful and commercially successful products.

This leader will work closely with bioinformatics, data science, clinical, and commercial teams to guide products from concept through validation and commercialization, helping expand Natera’s impact across precision oncology and biopharma partnerships.

KEY RESPONSIBILITIES: 

1. Define oncology algorithm product strategy
Identify and prioritize opportunities to develop algorithm-driven diagnostics and data products that address unmet needs in oncology care and drug development

2. Lead development of diagnostic algorithms and data products
Partner with bioinformatics and data science teams to translate genomic and clinical datasets into clinically meaningful algorithms supporting:

• MRD detection and monitoring
• therapy response prediction
• biomarker development
• clinical trial applications

3. Drive product lifecycle management
Lead cross-functional teams through concept development, validation strategy, launch planning, and ongoing product optimization

QUALIFICATIONS:

• 5+ years of product management experience, preferably in oncology diagnostics, genomics, or life sciences
• Demonstrated experience leading products from concept through launch and on-market management
• Strong understanding of oncology diagnostics, biomarker development, or genomic testing workflows
• Experience working with large genomic, clinical, or real-world datasets to inform product development
• Experience partnering with data science or bioinformatics teams to develop algorithm-driven products

WHAT WE’RE LOOKING FOR: 

• Strategic thinker with strong understanding of oncology diagnostics, genomic data, and algorithm-driven products
• Executive presence with the ability to engage credibly with biopharma and academic key opinion leaders
• Builder mindset — comfortable shaping new categories in AI-enabled precision oncology
• Collaborative leader who can align scientific rigor with commercial impact