What You’ll Be Part Of:
iSpot.tv helps advertisers measure the brand and business impact of TV and streaming advertising, from concept to airing to conversion. Fast, accurate and actionable measurement and attribution solutions enable advertisers to assess creative effectiveness, enhance media plans and attribute advertising results for cross-platform campaigns, all while benchmarking against competitors and historical norms. Unlike legacy and ad hoc solutions, iSpot is purpose-built to measure the performance of every ad on television with digital-like precision and granularity in real time. With always-on performance insights unified across linear and streaming TV, advertisers can take quick and confident action to consistently drive business results.
You’re a people-person with 6 - 10 years of experience delivering or supporting enablement for sales and customer success teams. You are comfortable collaborating with various internal cross-functional teams.
Responsibilities:
● Support the ongoing development of the buy-side (Brand, Client) and sell-side (Partnerships) Customer Success teams
● Ensure CS teams have the specific content and tools required to support conversations during Renewal, Value Confirmation Processes and Expansion Opportunities.
● Work with CS Leadership to ensure CS teams have the appropriate industry, product, sales knowledge and skills to succeed in a variety of client-facing conversations.
● Partner with Product Marketing to develop specific learning paths tailored to unique technical and commercial needs of the CS team for major product releases.
● Design an enablement programming calendar aligned to the needs of the CS teams, with reinforcement mechanisms designed to be executed by CS Leaders.
● Collaborate with the Client Training team to support the onboarding of new CS hires, as necessary
● Track KPIs and ROI of enablement initiatives to identify training needs, skill gaps, and process gaps
● Monitor performance tracking metrics for CS roles and identify when enablement intervention can support performance goals
● Competitive Enablement: Collaborate with Product Marketing to monitor the competitive landscape and equip reps with the specific tactics and battlecards needed to articulate iSpot’s differentiators.
● Tool Optimization: Manage and optimize the usage of enablement platforms (e.g., Highspot, Chorus) to ensure product content is easily accessible and relevant.
Tools you will use:
● Enablement/CRM: Salesforce, Highspot, Sales Navigator and Chorus.
● Learning Management: Docebo and Captivate.
● Collaboration: Slack, Confluence, JIRA, and Google Suite.
● Productivity: Microsoft Office Suite (heavy emphasis on Excel and PowerPoint).
Qualifications and Education Requirements:
● Experience: 7+ years of experience in sales enablement, product marketing, or revenue-facing roles.
● Industry Knowledge: Experience in the Media, Martech, or Adtech industries is strongly preferred.
● Education: Bachelor’s degree or equivalent required.
● Technical Literacy: Proven ability to quickly grasp new technologies and simplify complex technical ideas for a sales audience.
● Communication: Exceptional written and verbal communicator with a knack for analytical storytelling and interpreting data.
● Collaboration: A proven track record of influencing stakeholders across Product, Marketing, and Sales.