The Role

The Performance Marketing Manager on our team will help shape and execute our performance marketing strategies. In this role, you’ll have the opportunity to influence how people discover and engage with our ed-tech services. Your work will directly support client acquisition and revenue goals as you test new platforms, analyze performance, and stay current with the rapidly evolving digital landscape. You’ll contribute to building a high-velocity, data-driven engine to acquire, activate, and engage clients.

Working closely with the Director of Performance Marketing and our co-founders while collaborating across teams, you’ll support go-to-market initiatives that drive client acquisition and strengthen how we reach our audience through paid media, experimentation, and conversion rate optimization.

This role requires strong analytical abilities, a data-driven mindset, and hands-on execution across paid media and website performance.

This is an in-person role that requires 5 days a week attendance in our NYC office (Gramercy)

What You'll Do

• Support and execute the direct-to-consumer growth strategy across channels such as Google Ads, Meta, TikTok Ads, etc., with the ability to manage campaigns end-to-end
• Test and evaluate new growth channels and tactics
• Optimize campaigns, audiences, and creative strategy to improve ROAS across the performance marketing ecosystem
• Conduct A/B testing, cohort analysis, and customer segmentation to improve campaign performance
• Use SQL and/or Python to support deeper analysis, forecasting, and customer insights (nice to have)
• Help develop forecasting models and assist with performance reporting across marketing funnels
• Partner with the data team to support attribution modeling and channel evaluation
• Work with other marketing channel owners to share insights and consumer behavior trends
• Contribute to full-funnel KPI planning, tracking, and reporting
• Analyze marketing performance metrics to guide budget allocation and optimization decisions
• Support our CRO initiatives and help optimize client touchpoints to increase ROI
• Build collaborative relationships with product, customer experience, tech, and sales teams
• Contribute to a culture of experimentation, learning, and rapid iteration
• Provide input that helps the Marketing team hit revenue goals while maintaining our brand and customer-first mindset
• Stay informed on industry trends, competitive benchmarks, and best practices in performance marketing
• Potentially mentor or guide junior team members as the team grows

Who You Are

• 4+ years of experience in performance marketing or paid media roles, with a strong track record of contributing to measurable results
• Solid understanding of paid search and paid social, with familiarity across additional digital channels and their best practices
• Hands-on experience with key advertising platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Strong analytical skills and comfort making data-driven decisions tied to CAC and ROAS goals
• Familiarity with marketing automation and attribution tools
• Experience with web analytics tools (e.g., Google Analytics) and comfort extracting and interpreting data
• Strong organizational and project management skills, with the ability to manage multiple campaigns at once
• Clear and effective communication skills, including the ability to present insights simply
• Experience with marketing automation platforms and CRM systems is a plus
• Basic SQL/Python knowledge is a bonus, but not required

What We Look For

• A passion for cultivating authentic connections
• Individuals who embody a winning attitude
• A mindset fueled by curiosity
• Determination to hustle and overcome challenges
• An infectious enthusiasm and adaptability
• Boundless energy and relentless tenacity

Compensation

The targeted pay range for this role is: $90,000-$120,000. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team and geographic location. The pay range is subject to the discretion of the Company.

The Role

We’re looking for a strategic, hands-on Director of Lifecycle Marketing to drive acquisition and engagement across our portfolio of brands. In this role, you’ll own our full CRM communication strategy by optimizing engagement with existing contacts while expanding our email list and driving more free consultations.

You’ll lead campaign execution, A/B testing, and personalization efforts, supported by a CRM Manager, to maximize performance without compromising brand integrity. You’ll collaborate closely with marketing, product, and sales teams to refine our push notification strategy and deepen app engagement.

You’ll thrive in this role if you’re a data-driven marketer with a strong analytical mindset, deep expertise in platforms like Braze, Iterable, or HubSpot, and a passion for continuous experimentation. You’re comfortable balancing strategic thinking with tactical execution and enjoy working cross-functionally with Sales, SEO, Performance Marketing, Online Events, Customer Success, and Social Media teams to launch programs that deliver results.

Your north star metric? Consultations generated from our contact database.

If you’re excited to build impactful lifecycle programs that create meaningful customer relationships and drive real business outcomes then we’d love to hear from you.

This is an in-person role requiring 5 days/week in our NYC office (Gramercy).

What You'll Do

• Own the end-to-end strategy and execution of lifecycle marketing programs, building clear and personalized user journeys that drive acquisition, engagement, conversion, and retention
• Analyze cohort and segment performance regularly to uncover trends, understand the “why” behind user behavior, and develop actionable insights that inform strategy
• Develop and execute a robust experimentation roadmap to increase acquisition, engagement, and lifetime value through A/B testing and continuous optimization
• Create and manage sophisticated email and SMS campaigns, including drip sequences, targeted newsletters, transactional messages, and upgrade flows, all aimed at increasing product engagement and driving conversion
• Identify drop-off points within the user journey and implement targeted, trigger-based campaigns to address friction and improve key KPIs
• Ensure compliance with deliverability best practices and maintain a strong sender reputation across all messaging platforms (email and SMS)
• Leverage customer segmentation and persona development to tailor messaging, offers, and campaigns that resonate with high-potential customer groups
• Collaborate closely with the data team to define and build end-to-end lifecycle reporting and track performance across channels
• Lead and grow a team of lifecycle marketers, acting as both a player and coach — mentoring team members, advocating for their work, and rolling up your sleeves to contribute directly when needed
• Ensure consistent and personalized messaging across the funnel, delivering the right message to the right person at the right time through the right channel
• Track and report on campaign performance and KPIs, such as lead volume, conversion rates, pipeline growth, LTV, and ROI; provide recommendations to optimize results
• Forecast marketing outcomes and track progress toward growth and revenue goals
• Stay on the cutting edge of AI and martech tools, proactively identifying and implementing technologies that improve efficiency, personalization, and performance across lifecycle programs

Who You Are

• 6–8+ years of lifecycle marketing experience, ideally in high-consideration or long-sales-cycle environments that require thoughtful lead nurturing strategies
• 2–3 years of experience managing and scaling high-performing teams
• Deep expertise in HubSpot; familiarity with Braze, Iterable, or similar tools is a strong plus
• Proficiency in email and SMS marketing automation, including segmentation, triggers, and personalized flows
• Bonus points for experience working with customer data platforms (CDPs) like Simon Data, Iterable, or Optimove
• Basic working knowledge of SQL and comfort querying data
• Strong understanding of HTML and template scripting languages (e.g., Jinja, Django, or ESP-specific templating systems)
• Exceptional copywriting skills with a proven ability to engage target audiences and iterate on messaging based on performance data
• Highly analytical mindset, with a track record of using data to inform campaign strategy and drive measurable results
• Familiarity with Looker or experience in data transformation is a plus
• A balance of creative thinking and analytical rigor. Someone who can conceptualize big ideas and dive into the data
• Comfortable rolling up your sleeves and getting into the weeds. A builder, not just a strategist
• Able to translate data into clear insights and actionable marketing strategies

What We Look For

• A passion for cultivating authentic connections
• Individuals who embody a winning attitude
• A mindset fueled by curiosity
• Determination to hustle and overcome challenges
• An infectious enthusiasm and adaptability
• Boundless energy and relentless tenacity
  
  

The targeted salary for this role is: $150,000 - 160,000. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.

The Role

Inspira Education Group is searching for a Head of Online Events to build and scale one of the most powerful growth engines in our company. This is not a “run a few webinars” role—this is your chance to architect a category-defining events machine that shapes how tens of thousands of students and parents experience our brand.

You’ll own the entire ecosystem—from creative vision and content strategy to flawless production, promotion, measurement, and team building.

For the first 2–3 months, you’ll be in the cockpit yourself: hosting events, crafting decks, talking to consultants, learning our audience inside out, and building the operational backbone. Then you’ll shift into building a team and scaling the volume, sophistication, and impact of our events across multiple brands.

If you’re a rare hybrid—a strategist with creative instincts, a designer with operational rigor, and a marketer who lives and breathes KPIs—this is your playground. You’ll get to be scrappy at the start, then build a well-oiled machine that drives massive, measurable results.

This is an in-person role requiring 5 days/week in our NYC office (Gramercy).

What You'll Do

Strategy, Creativity & Content Development

• Develop the full content calendar across all our verticals.
• Brainstorm and test new formats (AMAs, bootcamps, “day in the life,” panel discussions, masterclasses).
• Draft compelling hooks, angles, and narratives that maximize registrations and conversions.
• Collaborate with Sales to develop follow-up strategies that drive consultations and revenue.
• Develop high-impact script outlines, run-of-show docs, and creative briefs.

Production, Ops & Execution (Initially Hands-On)

• Serve as the primary webinar host or moderator early on.
• Build presentation decks with strong aesthetic judgment (visual hierarchy, typography, flow).
• Manage all GoToWebinar/Zoom technical logistics, troubleshooting, and QA.
• Coordinate independently with consultants, tutors, and presenters to gather materials, prepare them, and ensure high-quality delivery.
• Build all pre-event and post-event emails; collaborate with lifecycle team to improve automated flows.
• Ensure strong UTM tracking, funnel measurement, and reliable data accuracy.

Growth & Demand Generation

• Own event promotion strategy: landing pages, email copy, SMS, social media briefs, and paid support.
• Experiment with hooks, creative assets, incentives, and timing to increase signups.
• Drive KPI improvements across all key metrics such as registrations per event, cost per attendee, attendance rate, and revenue attributed.

Team Building & Management

• Train high-performing moderators and junior presenters.
• Know how to evaluate talent, give feedback, and—when necessary—make hard decisions about performance.
• Build SOPs, templates, automation, and workflows to make events scalable.

AI, Design, & Systems Efficiency

• Use AI tools to improve deck creation, clip editing, graphics, and copywriting workflows.
• Maintain a strong aesthetic bar—able to distinguish excellent vs mediocre design and copy.
• Work closely with the social team to repurpose webinar content into TikToks, Reels, YouTube clips.
• Help research and test offline event opportunities if strategically valuable (e.g., college fairs, MCAT meetups).

Who You Are

Ideal Professional Background

• 5–10 years experience in marketing, events, webinars, lifecycle, content, or growth.
• Proven track record of scaling webinar programs or owned content engines.
• Experience working in fast-paced growth environments.
• Education/test-prep/admissions background is a plus but not required.
• Experience with HubSpot and landing page builders is a bonus.

High Ownership

• Comfortable being an IC for the first few months.
• Aggressive mindset toward scaling volume while improving quality.

Creative + Analytical

• Can generate fresh ideas for topics, hooks, and formats.
• Numbers-driven: lives inside dashboards, funnels, and KPI targets.
• Strong experimentation mindset (A/B tests across everything: timings, creatives, presenters).

Managerial Ability

• Can hire, train, and manage talent.
• Excellent collaborator across Sales, SEO, Social, Lifecycle, and Ops.
• High emotional intelligence and strong communication skills.

Design & Aesthetic Judgment

• Can recognize and demand high-quality visuals and user experiences.
• Strong presentation-building ability; understands composition and flow.

Technical Fluency

• Deep comfort with webinar platforms (GTW, Zoom, etc.), automations, UTM tracking, and event ops.
• Ability to troubleshoot tech issues live under pressure.

AI-Native

• Natural at using AI for design, copy, production, and operational efficiency.

The Role

We are currently seeking a creative and detail-oriented SEO Content Writer to join our growing marketing team. In this role, you will be at the intersection of content creation, SEO strategy, and brand storytelling—helping us attract, educate, and convert prospective students across Inspira Education Group’s family of brands (Inspira Advantage, Quad Education, and Juris Education).

You’ll work closely with SEO strategists, subject matter experts, and senior writers to develop high-quality content that performs well in both traditional search engines and emerging generative AI platforms. From long-form guides and thought-leadership blogs to optimized landing pages and case studies, your work will shape how students and families discover and engage with our services at critical decision-making moments.

This role is best suited for someone who thrives on balancing creativity with structure—crafting engaging, human-centered narratives while rigorously applying SEO and Generative Engine Optimization (GEO) best practices. As part of a fast-paced, rapid-growth team, you’ll have the opportunity to experiment with new formats, expand your expertise in higher education marketing, and make a tangible impact on Inspira’s digital footprint and student reach.

What You'll Do

• Assist subject matter experts and senior leaders in developing high-interest, high-impact editorial content—including blogs, guides, case studies, 
• Collaborate with the SEO team to optimize content and complete any special projects.
• Write and edit content in partnership with editors and senior writers that aligns with search intent, user needs, and organizational goals.
• Adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
• Stay up to date on the latest developments, trends, and data around the future of higher education.
• Grow and adapt to the evolving needs of the Inspira Education team in a rapid-growth environment.

Who You Are

• 2+ years of experience in copywriting and editing
• Deep understanding of on-page SEO fundamentals (E-E-A-T, search intent, semantic SEO, helpful content principles, information gain), and how to format content accordingly to maximize visibility on SERPs
• Strong understanding of Generative Engine Optimization (GEO) strategies, and how to format content accordingly to maximize visibility in LLM-driven environments
• Demonstrated ability to adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
• Exceptional research skills and ability to absorb complex topics and produce targeted content
• Demonstrated ability to simplify complex topics into engaging, digestible, and user-friendly content.
• Strong collaboration skills
• Superior attention to detail and a stickler for accurate grammar
• Ability to multitask and meet tight deadlines
• Excellent time management skills with the ability to multi-task, meet deadlines, and maintain high standards.
• Ability to follow specific guidelines for formatting, SEO, GEO, and conversion
• Bonus: Familiarity with multimedia content creation (Canva/Adobe Suite, podcasting) and video editing

The targeted base pay for this role is: $60,000 CAD. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.

The Role

We are currently seeking a creative and detail-oriented SEO Content Writer to join our growing marketing team. In this role, you will be at the intersection of content creation, SEO strategy, and brand storytelling—helping us attract, educate, and convert prospective students across Inspira Education Group’s family of brands (Inspira Advantage, Quad Education, and Juris Education).

You’ll work closely with SEO strategists, subject matter experts, and senior writers to develop high-quality content that performs well in both traditional search engines and emerging generative AI platforms. From long-form guides and thought-leadership blogs to optimized landing pages and case studies, your work will shape how students and families discover and engage with our services at critical decision-making moments.

This role is best suited for someone who thrives on balancing creativity with structure—crafting engaging, human-centered narratives while rigorously applying SEO and Generative Engine Optimization (GEO) best practices. As part of a fast-paced, rapid-growth team, you’ll have the opportunity to experiment with new formats, expand your expertise in higher education marketing, and make a tangible impact on Inspira’s digital footprint and student reach.

What You'll Do

• Assist subject matter experts and senior leaders in developing high-interest, high-impact editorial content—including blogs, guides, case studies, 
• Collaborate with the SEO team to optimize content and complete any special projects.
• Write and edit content in partnership with editors and senior writers that aligns with search intent, user needs, and organizational goals.
• Adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
• Stay up to date on the latest developments, trends, and data around the future of higher education.
• Grow and adapt to the evolving needs of the Inspira Education team in a rapid-growth environment.

Who You Are

• 2+ years of experience in copywriting and editing
• Deep understanding of on-page SEO fundamentals (E-E-A-T, search intent, semantic SEO, helpful content principles, information gain), and how to format content accordingly to maximize visibility on SERPs
• Strong understanding of Generative Engine Optimization (GEO) strategies, and how to format content accordingly to maximize visibility in LLM-driven environments
• Demonstrated ability to adapt content for multiple channels and formats (web, social, video, forums) while maintaining originality and clarity.
• Exceptional research skills and ability to absorb complex topics and produce targeted content
• Demonstrated ability to simplify complex topics into engaging, digestible, and user-friendly content.
• Strong collaboration skills
• Superior attention to detail and a stickler for accurate grammar
• Ability to multitask and meet tight deadlines
• Excellent time management skills with the ability to multi-task, meet deadlines, and maintain high standards.
• Ability to follow specific guidelines for formatting, SEO, GEO, and conversion
• Bonus: Familiarity with multimedia content creation (Canva/Adobe Suite, podcasting) and video editing

The targeted base pay for this role is: $60,000 USD. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.

The Role

Do you live for a tagline? Agonize over the perfect ad script? Do oxford commas give you a little thrill? Inspira is looking for a Copy Editor to develop, own, and hone a differentiated brand voice across every touchpoint. You: Are obsessed with words, character creation, and the power of storytelling. Get excited about crafting a compelling brand narrative and editing clear messaging sources of truth. Love working across creative and marketing teams to ensure Inspira’s voice is distinct, consistent, and evolving in all the right ways.

You’ll lead messaging and storytelling across our marketing efforts - from paid campaigns and product launches to creator programs, social content, and brand moments. This is a full-time role for someone who blends strategic thinking with powerful, culturally resonant writing.

You’ll collaborate across performance marketing, lifecycle marketing, SEO, social media, sales, and customer success to create copy that connects with users, drives action, and brings Inspira’s voice to life. Whether it’s a headline for an ad, a landing page for a new coaching program, or the story behind a successful acceptance, your words will help define how the world understands and experiences our programs.

A strong background in writing is key. Beyond a love of writing, you should have firsthand experience creating copy for audiences at different stages of the consideration funnel.

This is an in-person role requiring 5 days/week attendance in our NYC office (Gramercy).

What You'll Do

• Write high-impact copy across digital ads, landing pages, email campaigns, social content, and other channels
• Craft compelling product positioning and messaging frameworks to communicate with parents and students considering our services
• Develop scripts for video content including ads, explainers, and user stories
• Collaborate closely with designers to create unified visual-verbal storytelling
• Shape our tone of voice and ensure consistency across all channels and touchpoints
• Translate brand and growth goals into clear, effective messaging strategies
• Create copy for lifecycle marketing with a goal of driving more free consultation sign-ups for our sales team
• Propose bold creative ideas that reflect culture
• Use creative testing, audience insights, and performance data to refine and optimize messaging
• Contribute to a growing brand team that values experimentation, empathy, and storytelling

Who You Are

• 5+ years of experience in copywriting roles across brand, digital, or marketing environments
• A killer portfolio that demonstrates conceptual strength, writing craft, and range across formats and tones
• Strong experience writing for product marketing, paid media, video, and storytelling campaigns
• Exceptional collaboration skills—you’re comfortable giving and receiving feedback, working across teams, and owning your voice in the room
• Comfort with ambiguity. You’re always learning and growing and can help bring clarity to a fast-moving problem space with more questions than answers
• Ability to balance creative flair with conversion-focused clarity
• Self-direction and a proactive mindset in fast-paced, evolving environments

The Role

Do you live for a tagline? Agonize over the perfect ad script? Do oxford commas give you a little thrill? Inspira is looking for a Senior Copywriter to develop, own, and hone a differentiated brand voice across every touchpoint. You: Are obsessed with words, character creation, and the power of storytelling. Get excited about crafting a compelling brand narrative and editing clear messaging sources of truth. Love working across creative and marketing teams to ensure Inspira’s voice is distinct, consistent, and evolving in all the right ways.

You’ll lead messaging and storytelling across our marketing efforts - from paid campaigns and product launches to creator programs, social content, and brand moments. This is a full-time role for someone who blends strategic thinking with powerful, culturally resonant writing.

You’ll collaborate across performance marketing, lifecycle marketing, SEO, social media, sales, and customer success to create copy that connects with users, drives action, and brings Inspira’s voice to life. Whether it’s a headline for an ad, a landing page for a new coaching program, or the story behind a successful acceptance, your words will help define how the world understands and experiences our programs.

A strong background in writing is key. Beyond a love of writing, you should have firsthand experience creating copy for audiences at different stages of the consideration funnel.

This is an in-person role requiring 5 days/week in our NYC office (Gramercy).

What You'll Do

• Write high-impact copy across digital ads, landing pages, email campaigns, social content, and other channels
• Craft compelling product positioning and messaging frameworks to communicate with parents and students considering our services
• Develop scripts for video content including ads, explainers, and user stories
• Collaborate closely with designers to create unified visual-verbal storytelling
• Shape our tone of voice and ensure consistency across all channels and touchpoints
• Translate brand and growth goals into clear, effective messaging strategies
• Create copy for lifecycle marketing with a goal of driving more free consultation sign-ups for our sales team
• Propose bold creative ideas that reflect culture
• Use creative testing, audience insights, and performance data to refine and optimize messaging
• Contribute to a growing brand team that values experimentation, empathy, and storytelling

Who You Are

• 5+ years of experience in copywriting roles across brand, digital, or marketing environments
• A killer portfolio that demonstrates conceptual strength, writing craft, and range across formats and tones
• Strong experience writing for product marketing, paid media, video, and storytelling campaigns
• Exceptional collaboration skills—you’re comfortable giving and receiving feedback, working across teams, and owning your voice in the room
• Comfort with ambiguity. You’re always learning and growing and can help bring clarity to a fast-moving problem space with more questions than answers
• Ability to balance creative flair with conversion-focused clarity
• Self-direction and a proactive mindset in fast-paced, evolving environments

The Role

We’re looking for a strategic, hands-on Senior Manager, Email Marketing and Growth to drive acquisition and engagement across our portfolio of brands. In this role, you’ll own our full CRM communication strategy by optimizing engagement with existing contacts while expanding our email list and driving more free consultations.

You’ll lead campaign execution, A/B testing, and personalization efforts, supported by a CRM Manager, to maximize performance without compromising brand integrity. You’ll collaborate closely with marketing, product, and sales teams to refine our push notification strategy and deepen app engagement.

You’ll thrive in this role if you’re a data-driven marketer with a strong analytical mindset, deep expertise in platforms like Braze, Iterable, or HubSpot, and a passion for continuous experimentation. You’re comfortable balancing strategic thinking with tactical execution and enjoy working cross-functionally with Sales, SEO, Performance Marketing, Online Events, Customer Success, and Social Media teams to launch programs that deliver results.

Your north star metric? Consultations generated from our contact database.

If you’re excited to build impactful email programs that foster meaningful customer relationships and drive real business outcomes, we’d love to hear from you.

This is an in-person role requiring 5 days/week in our NYC office (Gramercy).

What You'll Do

• Own the end-to-end strategy and execution of email marketing programs, building clear and personalized user journeys that drive acquisition, engagement, conversion, and retention
• Analyze cohort and segment performance regularly to uncover trends, understand the “why” behind user behavior, and develop actionable insights that inform strategy
• Develop and execute a robust experimentation roadmap to increase acquisition, engagement, and lifetime value through A/B testing and continuous optimization
• Create and manage sophisticated email campaigns, including drip sequences, targeted newsletters, transactional messages, and upgrade flows, all aimed at increasing product engagement and driving conversion
• Identify drop-off points within the user journey and implement targeted, trigger-based campaigns to address friction and improve key KPIs
• Ensure compliance with deliverability best practices and maintain a strong sender reputation across all messaging platforms
• Leverage customer segmentation and persona development to tailor messaging, offers, and campaigns that resonate with high-potential customer groups
• Collaborate closely with the data team to define and build email performance reporting and track key metrics across campaigns
• Lead and grow a high-performing team as both a player and a coach by mentoring team members, championing their work, and rolling up your sleeves to contribute directly when needed
• Ensure consistent and personalized messaging across the funnel, delivering the right message to the right person at the right time through the right channel
• Track and report on campaign performance and KPIs, such as lead volume, conversion rates, pipeline growth, LTV, and ROI; provide recommendations to optimize results
• Forecast marketing outcomes and track progress toward growth and revenue goals
• Explore and implement emerging AI and martech tools to drive efficiency, personalization, and performance across email campaigns and customer journeys

Who You Are

• 6–8+ years of email or lifecycle marketing experience, ideally in high-consideration or long-sales-cycle environments that require thoughtful lead nurturing strategies
• 2–3 years of experience managing and scaling high-performing teams
• Deep expertise in HubSpot; familiarity with Braze, Iterable, or similar tools is a strong plus
• Proficiency in email marketing automation, including segmentation, triggers, and personalized flows
• Bonus points for experience working with customer data platforms (CDPs) like Simon Data, Iterable, or Optimove
• Basic working knowledge of SQL and comfort querying data
• Strong understanding of HTML and template scripting languages (e.g., Jinja, Django, or ESP-specific templating systems)
• Exceptional copywriting skills with a proven ability to engage target audiences and iterate on messaging based on performance data
• Highly analytical mindset, with a track record of using data to inform campaign strategy and drive measurable results
• Familiarity with Looker or experience in data transformation is a plus
• A balance of creative thinking and analytical rigor. Someone who can conceptualize big ideas and dive into the data
• Comfortable rolling up your sleeves and getting into the weeds. A builder, not just a strategist
• Able to translate data into clear insights and actionable marketing strategies

What We Look For

• A passion for cultivating authentic connections
• Individuals who embody a winning attitude
• A mindset fueled by curiosity
• Determination to hustle and overcome challenges
• An infectious enthusiasm and adaptability
• Boundless energy and relentless tenacity

The targeted base pay range for this role is: $140,000-$150,000. Actual salary is dependent upon several factors, including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team and geographic location. The pay ratio between base pay and target incentive will be finalized at the offer. The pay range is subject to the discretion of the Company.