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Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Team:
At Honor, we are redefining what homecare can be — blending world-class operations, innovative technology, and compassionate service to transform the industry.
Within Honor, the Owned & Operated (O&O) team is at the forefront of this transformation.
The O&O business is a critical part of Honor’s future growth strategy, serving as a testing ground for innovation, operational excellence, and experimentation that elevates care quality and outcomes across the entire Home Instead network.
About the Role:
As Territory Manager and Agency Administrator you will own the growth, day-to-day operations, and P&L performance of your territory within Honor’s Owned & Operated business. You will be the operational and cultural leader for your market — accountable for delivering consistent service, developing frontline talent, and driving sustainable revenue and hours growth. This is a hands-on, high-ownership leadership role for a results-driven operator who thrives in fast-paced environments and excels at building, coaching, and motivating teams.
Beyond owning your local territory, you will help shape scalable operating playbooks, test market-led initiatives, and share insights with cross-functional partners to influence how Honor and Home Instead deliver care across O&O markets.
Your work will make a tangible difference in the lives of older adults and their families—and will help shape the next generation of care delivery across the Home Instead network.
The ability to run and scale a market is one of the most valuable capabilities within Honor. Leaders who excel in this role are well-positioned to continue to expand the scope of their role within their territory, broader O&O leadership opportunities, and over time, select opportunities across corporate functions or emerging business initiatives.
This role will be a mix of working from home and out in the field in these areas: Punta Gorda, Fort Myers, Bonita Springs, and Naples. Compensation for this role is Base Salary and uncapped commission for expected annual on track earnings of $160,000.
As Territory Manager and Agency Administrator at Honor, you will:
Key Results:
We’re looking for you to bring:
As part of the Administrator Leadership component of this role:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Team:
At Honor, we are redefining what homecare can be — blending world-class operations, innovative technology, and compassionate service to transform the industry.
Within Honor, the Owned & Operated (O&O) team is at the forefront of this transformation.
The O&O business is a critical part of Honor’s future growth strategy, serving as a testing ground for innovation, operational excellence, and experimentation that elevates care quality and outcomes across the entire Home Instead network.
About the Role:
As Territory Manager you will own the growth, day-to-day operations, and P&L performance of your territory within Honor’s Owned & Operated business.
You will be the operational and cultural leader for your market — accountable for delivering consistent service, developing frontline talent, and driving sustainable revenue and hours growth. This is a hands-on, high-ownership leadership role for a results-driven operator who thrives in fast-paced environments and excels at building, coaching, and motivating teams.
Beyond owning your local territory, you will help shape scalable operating playbooks, test market-led initiatives, and share insights with cross-functional partners to influence how Honor and Home Instead deliver care across O&O markets.
Your work will make a tangible difference in the lives of older adults and their families—and will help shape the next generation of care delivery across the Home Instead network.
The ability to run and scale a market is one of the most valuable capabilities within Honor. Leaders who excel in this role are well-positioned to continue to expand the scope of their role within their territory, broader O&O leadership opportunities, and over time, select opportunities across corporate functions or emerging business initiatives.
This role will be a mix of working from home and out in the field in these areas: San Mateo/Santa Clara/Santa Cruz. Compensation for this role is Base Salary and uncapped commission for expected annual on track earnings of $200,000.
As Territory Manager at Honor, you will:
Key Results:
We’re looking for you to bring:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Share this job
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Role:
The Client Care Advisor plays a critical role in helping families navigate one of the most important decisions they’ll make: choosing the right care for a loved one. This role combines consultative sales, care coordination, and ongoing relationship management to guide families from initial inquiry through service start and beyond.
You will lead high-quality consultations to understand each client’s needs, urgency, and readiness, and translate that into clear, appropriate care plans. You are accountable for moving families from inquiry to start, while ensuring a smooth onboarding experience and strong ongoing engagement.
Beyond the initial decision, you will stay closely connected to clients and families, conducting reassessments, ensuring service quality, and adapting care as needs evolve. You will partner with scheduling and operations teams to ensure reliable execution, while maintaining high standards for documentation and compliance.
Success in this role is measured by consult-to-start conversion, client satisfaction, and long-term retention. High performers combine empathy and strong judgment with a results orientation — building trust quickly, creating appropriate urgency, and helping families take action with confidence.
This role includes significant time in the field, including in-person consultations, service starts, and quality visits. It also requires navigating sensitive family dynamics, urgent needs, and occasional after-hours situations
This role requires ~75% travel in the field across the Santa Rosa and Sonoma County area, with reliable transportation and flexibility for occasional evenings/weekends. This role offers annual on-target earnings of $80,000–$95,000, with 20% tied to uncapped monthly commission.
About the Team:
Honor’s Owned & Operated (O&O) team runs company-owned Home Instead markets, serving clients directly while also helping shape how care is delivered across the broader network. O&O is where new ideas are tested, processes are refined, and best practices are developed before being shared more widely. Working in O&O means being close to both clients and execution, with the opportunity to influence how operations, consultations, and service quality evolve at scale. It’s a fast-moving environment that blends hands-on impact with the chance to help define the future of home care with Honor.
As a Client Care Advisor at Honor, you will:
We’re looking for you to bring:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent.
While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Team:
At Honor, we are redefining what homecare can be — blending world-class operations, innovative technology, and compassionate service to transform the industry.
Within Honor, the Owned & Operated (O&O) team is at the forefront of this transformation.
The O&O business is a critical part of Honor’s future growth strategy, serving as a testing ground for innovation, operational excellence, and experimentation that elevates care quality and outcomes across the entire Home Instead network.
About the Role:
As Territory Manager, you will act as the market leader for your territory—owning growth, day-to-day operations, and overall P&L performance within Honor’s Owned & Operated business. Serving as a steward of the brand, you will further strengthen performance, deepen community presence, and unlock the next phase of growth.
This is a highly hands-on role that combines business development, market execution, and responsibility for the success of your team. You will lead from the front—personally building referral relationships, driving territory growth, and owning the operation —while laying the foundation to scale the market over time.
You will step into a lean market environment where you are expected to take ownership of outcomes, working alongside and influencing partners and cross-functional stakeholders while setting a high bar for performance, accountability, and client experience. As the market grows, you will play a key role in building and developing the local team.
Beyond your market, you will help refine operating approaches, test new initiatives, and share insights that shape playbooks across O&O markets.
This role will be a hybrid of working from home and out in the field in these areas: Santa Rosa, California covering the whole of Sonoma County. You should expect 75+% of your time will be in the field actively developing the market and driving new business. Compensation for this role is Base Salary and uncapped commission for expected annual OTE of $150,000.
As Territory Manager at Honor, you will:
Key Results:
We’re looking for you to bring:
Nice to Haves:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Role:
As a Business Development Advisor for Honor in our Northern California market, you are the single-threaded owner of referral demand generation within your territory. This is an individual contributor (IC) role with full ownership of a defined referral portfolio.
You build and grow durable, trust-based partnerships with healthcare and community referral sources that drive consistent, repeat client volume over time. Acting as a consultative partner, you help referrers understand Home Instead’s value proposition, align it to their mission, and simplify the process of referring clients.
Success requires the ability to mobilize referral partners, create urgency, and sustain momentum across complex healthcare environments.
While primarily accountable for referral demand generation, this role extends beyond traditional referral sales. Supporting in-home consultations, care starts, and occasional after-hours needs is an intentional part of strengthening referral relationships and building credibility with partners and families. Success requires flexibility, sound judgment, and resilience.
You’ll be part of a mission-driven team in a high-demand sector, with unlimited earning potential through uncapped commissions in a meritocratic culture that rewards performance.
This role requires ~75% travel in the field across our market that extends from San Mateo to Santa Clara over to Santa Cruz. Compensation includes base salary plus uncapped commission, with an expected OTE of $110,000.
Role Responsibilities:
Key Results:
We’re looking for you to bring:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Role:
As a Business Development Advisor for Honor in the Omaha, Nebraska market, you are the single-threaded owner of referral demand generation within your territory. This is an individual contributor (IC) role with full ownership of a defined referral portfolio.
You build and grow durable, trust-based partnerships with healthcare and community referral sources that drive consistent, repeat client volume over time. Acting as a consultative partner, you help referrers understand Home Instead’s value proposition, align it to their mission, and simplify the process of referring clients.
Success requires the ability to mobilize referral partners, create urgency, and sustain momentum across complex healthcare environments.
While primarily accountable for referral demand generation, this role extends beyond traditional referral sales. Supporting in-home consultations, care starts, and occasional after-hours needs is an intentional part of strengthening referral relationships and building credibility with partners and families. Success requires flexibility, sound judgment, and resilience.
You’ll be part of a mission-driven team in a high-demand sector, with unlimited earning potential through uncapped commissions in a meritocratic culture that rewards performance.
This role requires ~75% travel within the Greater Omaha Metropolitan Area. Compensation includes base salary plus uncapped commission, with an expected OTE of $110,000.
Role Responsibilities:
Key Results:
We’re looking for you to bring:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About us:
Honor Technology’s mission is to change the way society cares for older adults. As a leader in aging care innovation, Honor provides the technology, tools, and services that empower older adults to live life on their own terms. Honor’s growing portfolio includes its consumer care brand, Home Instead, Inc., the world’s leading provider of in-home care for older adults. With a global franchise network and more than 100,000 Care Pros, Home Instead delivers over 50 million hours of personalized care annually.
Together, Honor and Home Instead are setting a new standard for aging in place, backed by powerful technology, compassionate care, and a commitment to aging on your own terms.
Join us to create a new and better aging experience for our clients, their families, and our Care Professionals.
About the Team:
At Honor, we are redefining what homecare can be — blending world-class operations, innovative technology, and compassionate service to transform the industry.
Within Honor, the Owned & Operated (O&O) team is at the forefront of this transformation.
The O&O business is a critical part of Honor’s future growth strategy, serving as a testing ground for innovation, operational excellence, and experimentation that elevates care quality and outcomes across the entire Home Instead network.
About the Role:
As Territory Manager, you will act as the market leader for your territory—owning growth, day-to-day operations, and overall P&L performance within Honor’s Owned & Operated business.
This role builds on an existing foundation in the market, with the opportunity to further strengthen performance, deepen community presence, and unlock the next phase of growth.
This is a highly hands-on, player/coach role that begins as an individual contributor with full ownership of the market. You will lead from the front—personally driving field sales, building local referral relationships, and owning operational execution—while laying the foundation to hire, coach, and scale a high-performing team over time.
You will step into a lean market environment where you are expected to take full ownership of outcomes, working alongside and influencing existing partners and cross-functional stakeholders while setting a high bar for performance, accountability, and client experience. As the market grows, you will play a key role in building and developing the local team.
Beyond your local market, you will help shape scalable operating playbooks, test new initiatives, and share insights that influence how Honor and Home Instead deliver care across O&O markets.
The ability to run and scale a market is one of the most valuable capabilities within Honor. Leaders who excel in this role are well-positioned to expand their scope within their territory, take on broader O&O leadership opportunities, and contribute to emerging business initiatives over time.
This role will be a hybrid of working from home and out in the field in these areas: Saint Charles, Missouri and the greater St. Louis metro area as needed. You should expect 75+% of your time will be in the field. Compensation for this role is Base Salary and uncapped commission for an expected OTE of $140,000.
As Territory Manager at Honor, you will:
Key Results:
We’re looking for you to bring:
Leadership Principles:
Honor’s Leadership Principles are the foundation of translating our mission into action. These principles define how we show up and make decisions, and how we hire, develop and grow talent. While Honor has 13 leadership principles, the following are particularly relevant to this role:
#LI-AN1
At Honor, we put people first. Our leadership culture is guided by Leadership Principles that prioritize integrity, compassion, and excellence. We offer a unique opportunity to lead with purpose and make a meaningful impact no matter your role.
Honor is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), national origin, age, disability, genetic information, political affiliation or belief.
Ready to apply?
Apply to Honor
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