About the Role:

We are seeking a highly skilled and experienced Marketing Data & Personalization Lead with a strong focus on customer data, omni channel personalization and media marketing. In this role, you will leverage your leadership and technical skills to drive the MarTech Team in architecting, designing, developing, and implementing innovative marketing technology solutions that leverage data-driven insights to drive customer engagement and business growth. You will collaborate closely with cross-functional teams and business stakeholders to architect and implement business requirements into robust and scalable MarTech solutions, with a particular emphasis on targeting, retargeting, real-time personalization, and customer data platform (CDP) implementation.  

Key Responsibilities:

Digital Marketing & Targeting Architecture:

• Design and implement a robust media marketing architecture for new and existing customers, encompassing 
• Targeting & Retargeting: Develop and implement strategies for audience segmentation, targeting, and retargeting across various channels (e.g., website, email, social media, etc).  

Real-time Personalization:

• Design and implement real-time personalization strategies for existing and new customers across various channels (e.g.,online and offline channels). 
• Integrate real-time data streams (e.g., website behavior, location data, purchase history) to deliver personalized experiences.  
• Partner with Data Engineering to design and integrate rules-based and machine learning-based personalization models.  

Customer Data Platform (CDP) Development:

• Design and implement a CDP strategy, including: 
• Data Ingestion & Orchestration: Develop and manage data pipelines for ingesting and enriching 1st, 2nd, and 3rd party data.  
• Customer Segmentation & Profiling: Develop and maintain customer segments based on behavioral, demographic, and other relevant data. 
• Data Activation: Integrate the CDP with downstream systems (e.g., marketing automation, advertising platforms, NBx and system of engagements ) to activate customer data for personalized campaigns.  

Prospect Data Store & Management: 

• Design and implement a robust prospect data store, including: 
• Data acquisition and enrichment strategies. 
• Data quality and hygiene processes.  
• Data privacy and compliance considerations.  

Cross-functional Collaboration: 

• Design and implement a scalable and robust MarTech Solution in collabroateion with the Site Engineering and Data Engineering teams 
• Work closely with marketing, business, cross IT Teams and UX teams to understand their data needs, events to be captured and delivering use cases
• Facilitate communication and knowledge sharing across all stakeholders.  

Technology Expertise:  

• Deep understanding of MarTech stacks, such as Tealium, Google Cloud Platform, Kafka.
• Expertise in CDPs (e.g., Tealium CDP, Adobe Experience Platform, Salesforce CDP,).
• Strong understanding of data integration, data warehousing, and data pipelines.
• Proficiency in SQL and NoSQL databases.
• Experience with cloud computing platforms (Google Cloud Platform). 

Compensation, Benefits, & Additional Details:

At Health-E Commerce, our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  Final compensation is evaluated on various factors which include but aren’t limited to experience, skills, internal equity among peers, and geographic location. 

• Compensation: $130,000 - 160,000
• Discretionary Annual Bonus Eligibility: Up to 10%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Role:

We are looking for a full-stack Senior UX Designer to help shape customer experiences across our digital health and ecommerce platforms. Reporting directly to the Director of User and Experience Design, this role is pivotal in how our customers discover, engage with, and trust our digital products. 

You will own the work end to end: UX research, UX design, design systems, and UI. You will move between user interviews, flows, component specs, and polished production screens, sometimes in the same week. This is a hands-on IC role for someone who loves the craft and the pace. 

We move fast. Priorities shift. Context switching is part of the job. We need someone with a scrappy mindset, strong judgment, and the maturity to know when to push for perfection and when to ship, learn, and iterate. 

Key Responsibilities:

• End-to-End Design Execution: Lead the full design process, from research and discovery through wireframing, prototyping, and high-fidelity UI.
• Customer Experience Design: Design and optimize experiences for ecommerce customers and internal users across CMS, MarTech, and operational platforms. Create intuitive, consistent, scalable interfaces that support seamless workflows and cohesive brand experiences.
• UX Research & Testing: Plan and run user research, including interviews and usability testing. Turn customer pain points and behaviors into actionable insights and design decisions.
• Design Systems & Components: Build and extend our design system. Contribute components, patterns, and tokens that scale cleanly between design and development.
• User Acceptance Testing (UAT): Partner with stakeholders to validate designs through structured UAT, ensuring alignment with customer needs and business goals.
• Collaboration & Communication: Work closely with product managers, engineers, and cross-functional partners. Communicate design decisions clearly and advocate for the customer without slowing the team down.
• Brand Consistency: Maintain brand integrity across digital platforms while driving thoughtful innovation in visual identity.
• Agile Development Support: Plug into Agile/Scrum workflows, prioritize ruthlessly, and deliver iterative improvements sprint over sprint. 

What you'll need:

• Minimum of 5+ years in UX/UI design with a strong portfolio and case studies showing end-to-end work.
• Ecommerce experience is a must.
• Proven judgment on when to aim for perfect versus good enough to ship and learn.
• Deep understanding of UX principles, journey mapping, conversion optimization, and responsive design.
• Strong command of Figma, including components, variants, auto layout, and tokens.
• Experience building or significantly contributing to a design system in production.
• Hands-on experience designing within CMS platforms (WordPress, Contentful, Builder.io, Fastr, or similar) and MarTech systems.
• Knowledge of accessibility standards (WCAG) and inclusive design practices.
• Familiarity with A/B testing tools and data-informed design decisions.
• Experience with project management tools like Jira or Monday. 
• Digital health services or telehealth experience.
• Hands on experience with CSS, Sass, or CSS Variables.
• Familiarity with design tokenization for seamless integration between design and development.
• Experience with Storybook or similar component documentation tooling.

Soft skills:

• Scrappy mindset. Thrives in a high-demand environment with shifting priorities and frequent context switching.
• Strong problem-solving skills with a consistent focus on the customer.
• Excellent communicator. Can present ideas to technical and non-technical audiences and defend decisions without getting defensive.
• Works independently and collaborates well inside a tight cross-functional team. 

Collaboration & Time Management:

• Manages multiple projects efficiently in a fast-paced environment with frequent pivots.
• Communicates clearly across product, engineering, marketing, and operations teams.
• Knows how to protect craft quality while keeping momentum. 

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team. Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

• Compensation: $90,000 - 130,000
• Discretionary Annual Bonus Eligibility: Up to 10%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Role:

Health-E Commerce is seeking a Data Engineer to drive the evolution of our modern data platform. As a key member of our centralized Data & Analytics team, you will oversee the design, development, and optimization of data pipelines and infrastructure that power analytics, reporting, and machine learning across the organization.

Reporting directly to the Lead of Data Engineering, you will have a direct impact on day 1 for all of our major data pipelines supporting a broad array of use cases. You’ll collaborate closely with Analytics Engineers, Data Scientists, and cross-functional stakeholders in Marketing, Sales, Finance, and Product to ensure our data systems are scalable, reliable, and aligned with business goals.

Specific responsibilities:

• Build and scale our data engineering stack, including ETL/ELT pipelines, transformation workflows, and compute infrastructure across cloud platforms.
• Own the ingestion and integration of new data sources, ensuring they are modeled for downstream analytics, reporting, and machine learning use cases.
• Partner with Analytics and Business teams to define requirements and deliver a robust internal data mart that supports self-service reporting and advanced analytics.
• Collaborate with Data Science to deploy and maintain machine learning models in production, including MLOps, monitoring, and governance.
• Implement and enforce data quality, observability, and governance standards across all pipelines and data assets.
• Drive innovation and efficiency by identifying opportunities to improve data architecture, tooling, and team processes.
• Support strategic initiatives through data-driven insights, ad hoc analysis, and cross-functional collaboration

What you’ll need:

• Bachelor’s degree in Computer Science, Engineering, Mathematics, or a related field.
• Minimum 1-4 years of relevant experience in data engineering, software engineering, or analytics
• Strong SQL and Python proficiency 
• Experience working in cloud data platforms (e.g., Azure Synapse, Snowflake, BigQuery, Databricks, Microsoft Fabric). Azure data stack highly preferred. 
• Experience with analytics and BI platforms (PowerBI or similar)
• Strong background in relational databases, ETL tools, scripting languages (Powershell or similar) 
• Proficiency with Git or other collaborative development workflows (e.g., pull requests, code reviews), working in an agile development environment
• Experience with orchestration tools like Apache Airflow, Prefect, or Azure Data Factory for managing complex data workflows preferred
• Demonstrated ability to build processes that support data transformation, structures, accuracy checking, and workload management
• Understanding of statistical data modeling and supporting infrastructure preferred
• Strong communication and stakeholder management skills, with the ability to translate business needs into technical solutions.
• A passion for data, curiosity for solving complex problems, and a drive to create business impact through technology.
• Experience in the e-commerce, marketing or digital health sectors is a big plus

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team.  Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

• Compensation: $105,000 - 140,000
• Discretionary Annual Bonus Eligibility: Up to 10%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Role

Health-E Commerce is seeking a Principal Data Product Manager – Platform & Ops to help shape the future of our modern data ecosystem. As a senior member of our centralized Data & Analytics team, you will drive strategy and operations for a growing organization, co-own the product roadmap, and ensure our data platform delivers scalable, reliable solutions that power business growth. 

Specific responsibilities:

• Strategy & Roadmap: Partner with SVP and Data team leaders to define vision and strategy; maintain and communicate the product roadmap; ensure alignment between strategic priorities and sprint planning. 
• Prioritization & Delivery: Own intake and prioritization of requests; manage project pipeline; facilitate cross-functional meetings; guide business requirement development and ensure timely delivery. Partner with data engineering and analytics to deliver key projects.  
• Process & Governance: Lead sprint planning and backlog management; co-author PRDs; establish documentation standards; support LOE estimation and release planning; implement best practices for agile workflows. 
• Stakeholder Engagement: Serve as a key liaison between technical teams and business stakeholders; create forums for insights sharing; drive clarity and alignment across departments. 
• Market & Vendor Research: Monitor industry trends and emerging technologies; support vendor selection and contractor onboarding.

What you’ll need:

• Minimum  of 5+ years of experience in product management, strategy & operations, or technical program management (experience in data or analytics strongly preferred). 
• Strong working knowledge with modern data platforms (e.g., Snowflake, Databricks, Azure Synapse, BigQuery, Microsoft Fabric).
• Strong working knowledge of data science and advanced analytics methodologies and implementation process. Exposure to MLOps or GenAI solutions shipped to production is a strong plus.  
• Strong experience working in agile methodologies and using tools like Jira. 
• Proven ability to translate business needs into technical requirements and deliver impactful solutions. 
• Exceptional communication and stakeholder management skills. 
• SQL proficiency is a strong plus. 
• Experience in e-commerce, marketing, or digital health is highly desirable. 
• BA/BS required. MBA or equivalent experience preferred.

Compensation, Benefits, & Additional Details:

At Health-E Commerce, our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  Final compensation is evaluated on various factors which include but aren’t limited to experience, skills, internal equity among peers, and geographic location. 

• Compensation: $150,000 - $185,000
• Discretionary Annual Bonus Eligibility: Up to 15%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Role

We are seeking an experienced Senior Data Engineer to join our growing IT team.  This role will be responsible for designing, developing and maintaining scalable data pipelines and infrastructure to support our organization’s data needs.   

Specific Responsibilities:

• Design, develop, and maintain robust data pipelines and infrastructure to support data integration, processing, and storage
• Collaborate with analysts and other stakeholders to understand data requirements and translate them into technical solutions
• Implement best practices for data governance, security, and quality assurance to ensure the reliability and accuracy of data
• Explore and evaluate new technologies and tools to enhance our data infrastructure and capabilities
• Design and implement complex data models on Azure Synapse Analytics to support data warehousing Utilize Azure DevOps for continuous integration, continuous delivery, and agile project management.
• Manage and optimize Apache Spark pools for high-performance data processing tasks.
• Develop and maintain ETL processes and data pipelines using Python scripting.
• Ensure data quality and integrity across all platforms and systems.
• Collaborate with cross-functional teams to translate business needs into technical specifications.
• Stay current with industry trends and advancements in Azure data services. 

What you'll need:

• Bachelor’s degree in Computer Science, Engineering, or related field
• Minimum of 5+ years experience in data engineering roles, with a strong focus on building and maintaining data pipelines and infrastructure
• Strong proficiency in Azure Synapse Analytics, Azure DevOps, and Apache Spark pools.
• Expertise in Python scripting and other programming languages such as SQL and Java
• Senior level knowledge of data modeling, processes, and data warehouse concepts
• Strong communication skills and ability to effectively communicate technical concepts to non-technical stakeholders
• Experience with data modeling, warehousing, and building ETL pipelines
• Familiarity with Azure Data Factory, Azure Data Lake Storage, and other Azure data services 

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team. Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

• Compensation: $130,000 - 155,000
• Discretionary Annual Bonus Eligibility: Up to 10%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Role:

We're looking for a data-driven Director of Growth Marketing to own and scale our full-funnel media strategy. This is a high impact, remote role, you'll lead and grow our internal paid media team, manage an agency partner on SEO/AEO, and roll up your sleeves as an individual contributor across needed channels. You'll oversee a multi-million dollar media budget and report directly to the Senior Director of Growth.

Specific Responsibilities:

Paid Media

• Lead and manage the internal paid media team, with the opportunity to grow headcount as the business scales
• Manage a $15M+ annual media budget with a focus on efficiency, iROAS, and revenue targets
• Build and maintain robust reporting frameworks across all paid channels; translate data into clear, actionable insights for leadership

Organic & SEO/AEO 

• Serve as the internal subject matter expert and day-to-day owner of SEO and Answer Engine Optimization (AEO) strategy
• Manage and hold accountable an external agency partner, setting KPIs, reviewing deliverables, and ensuring alignment with brand and business goals
• Work with agency to guide content strategy, keyword targeting, and technical SEO priorities in partnership with the agency
• Partner closely with product to manage plan and execution of technical updates

Strategy & Leadership

• Own channel-level forecasting, budget planning, and performance reporting
• Identify new channel opportunities and run structured tests to expand reach and efficiency
• Partner with our incrementality agency to manage our models (MMM / Geo-test), test and report on incremental revenue for paid channels 

What You’ll Need

• Minimum of 8+ years of experience in performance marketing, digital media, or growth, with at least 3 years in a leadership or management role
• Proven track record managing significant media budgets ($15M+) in a B2C environment
• Deep hands-on expertise across two or more of: Paid Search, Paid Social, YouTube, CTV, Affiliate, or Influencer Marketing
• Working knowledge of SEO/AEO best practices and experience managing agency relationships
• Strong analytical skills; comfortable in platforms like Google Analytics and incrementality tools
• Experience managing, mentoring, and developing direct reports
• Excellent communication skills; able to present complex performance data to non-technical stakeholders
• Highly organized, self-directed, and comfortable operating in a fast-paced, remote environment

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team. Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

• Compensation: $150,000 - 180,000
• Discretionary Annual Bonus Eligibility: Up to 20%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the Internship Program:

 Our internship program is designed to provide hands-on experience and professional development opportunities for students and recent graduates. Interns work on meaningful projects, gain exposure to our organization, and develop skills aligned with their career goals. 

About the Role:

We are looking for a motivated Talent Acquisition Intern to join our team for the Summer 2026 semester. This role is ideal for someone passionate about Human Resources, recruitment, and helping to shape the future of our workforce. You will gain hands-on experience with talent acquisition strategy, sourcing techniques, candidate engagement, and recruiting operations. 

Specific Responsibilities:

• Coordinate and schedule interviews, ensuring a smooth process for candidates and hiring managers
• Draft, post, and maintain job postings in Greenhouse (ATS), ensuring accuracy and consistent messaging
• Communicate with candidates to provide updates, answer questions, and support a positive candidate experience
• Support initial resume reviews and share candidate recommendations with hiring managers
• Route offer letters to the appropriate stakeholders for review and approval
• Complete a SWOT analysis focused on talent acquisition initiatives
• Take on additional responsibilities and support special projects as needed 

What you'll need:

• Must be enrolled in a university or college co-op program, with a focus on Human Resources or a related field
• Excellent verbal and written communication skills for candidate interactions and internal collaboration
• Ability to manage multiple tasks while maintaining accuracy and consistency
• Proficient in Microsoft Workspace; familiarity with Greenhouse (ATS) and/or an HRIS is a plus
• Strong commitment to maintaining the confidentiality of sensitive information 

Additional Details:

• Compensation: $15 - $20hr
• Must be able to work EST hours
• Available 06/01/26 - 08/07/2026
• 100% remote within the United States

Candidate Privacy Notice

About the Role

Health-E Commerce is seeking a Director of Marketing, B2B & B2B2C to lead and scale marketing programs across our rapidly expanding partner ecosystem. This role owns the marketing performance of one of our most important distribution channels - activating millions of partner members and driving ecommerce revenue through third-party administrators.

This is a player-coach role that requires both strategic vision and hands-on execution. The ideal candidate is strategic, scrappy, and execution-oriented equally comfortable defining channel strategy and rolling up their sleeves to bring programs to market.

Key Responsibilities:

• B2B & B2B2C marketing strategy Own the marketing strategy for Health-E Commerce's partner ecosystem. Develop scalable programs that activate partner audiences, drive measurable ecommerce growth, and translate distribution opportunities into consumer adoption and purchasing behavior.
• Lifecycle marketing Build and scale lifecycle marketing frameworks that enable partners to engage their member base through compliant, high-performing campaigns. Oversee partner email programs including segmentation, messaging strategy, deployment, and performance analysis.
• Strategic partner campaigns Lead co-branded campaigns and targeted engagement programs that deepen partner relationships and drive consumer adoption. Work closely with Sales and Partner Development to identify and act on growth opportunities.
• Partner enablement Develop marketing programs that support partner acquisition, activation, and growth. Create enablement materials, launch programs, and marketing resources that help partners promote Health-E Commerce offerings to their members.
• Campaign execution Develop and execute integrated campaigns across email, landing pages, partner portals, and digital media. Continuously optimize through testing, segmentation, personalization, and data-driven insights.
• Stakeholder leadership Serve as the primary marketing partner to Sales, Partner Development, and Partner Success teams. Participate in partner strategy discussions and strengthen relationships with key partners through high-performing programs.
• Analytics & optimization Track and analyze campaign performance across B2B and B2B2C initiatives. Measure success against key metrics including CAC, conversion rate, engagement, ROI, and CLV. Translate insights into actionable improvements.
• Team leadership Lead and mentor a team including a Senior Marketing Manager, B2B2C Manager, and contractors. Build processes and operating models that allow programs to scale. Foster a culture of ownership, collaboration, and performance.

What you'll need:

• Bachelor's degree in Marketing, Business, Communications, or related field
• 10+ years of marketing experience with strong exposure to B2B, B2B2C, partner marketing, ecommerce, or digital growth
• Proven ability to develop and execute integrated marketing strategies including lifecycle and campaign management
• Experience building scalable programs that support partner ecosystems or distribution networks
• Strong analytical skills with a track record of using data to drive performance
• Ability to work cross-functionally with sales, creative, ecommerce, and analytics teams
• Excellent project management, organizational, and communication skills

What success looks like

You'll have created and scaled net-new marketing programs across our partner ecosystem, activated millions of partner members through high-performing campaigns, increased consumer engagement and conversion through partner channels, and built the marketing infrastructure to make partner marketing a major revenue driver for the company.

Compensation, Benefits, & Additional Details:

At Health-E Commerce, our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  Final compensation is evaluated on various factors which include but aren’t limited to experience, skills, internal equity among peers, and geographic location. 

• Compensation: $120,000 - 150,000
• Discretionary Annual Bonus Eligibility: Up to 20%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice

About the role

Health-E Commerce is seeking a strategic, results-oriented Director of Marketing to lead growth and marketing strategy for HSA Store. This role owns the development and execution of integrated marketing programs that accelerate revenue growth, strengthen brand differentiation, and expand engagement across direct-to-consumer and B2B2C channels.

This is a player-coach role that requires both strategic leadership and hands-on execution. The Director will partner closely with ecommerce, growth marketing, creative, UX, sales, and analytics teams to drive high-impact initiatives that improve customer acquisition, engagement, and lifetime value.

Key responsibilities

• Marketing strategy and growth Own the integrated marketing strategy for HSA Store across consumer and partner channels. Identify growth opportunities and develop strategies that drive acquisition, increase conversion, and improve lifetime value. Lead initiatives that position HSA Store as the leading destination for maximizing tax-advantaged healthcare spending.
• Integrated campaign leadership Lead the planning and execution of integrated campaigns across lifecycle marketing, digital channels, and partner programs. Manage marketing calendars and cross-channel coordination to ensure messaging and creative align with business objectives and maximize performance.
• B2B2C and partner marketing Partner with B2B & B2B2C Marketing and sales to create co-branded campaigns, activation strategies, and enablement materials that drive engagement and revenue.
• Brand positioning and messaging Drive the evolution of HSA Store's brand positioning to clearly differentiate the platform in a competitive market. Ensure consistency in messaging, voice, and visual identity across all consumer and partner touchpoints.
• Creative and content direction Provide strategic direction to creative and content teams to develop high-impact assets including email campaigns, digital media, landing pages, and partner materials. Ensure all output reflects the brand and delivers measurable performance.
• Performance and optimization Define KPIs and measurement frameworks to evaluate marketing effectiveness and ROI. Analyze campaign performance and customer insights to drive continuous improvement. Foster a test-and-learn culture across the team.
• Cross-functional leadership Partner with ecommerce, paid media, CRM, creative, UX, product, analytics, and sales teams to align marketing initiatives with broader business objectives. Provide regular performance reporting and insights to senior leadership.

What you'll need

• Minimum of 10+ years of experience in integrated marketing, ecommerce, or digital growth roles
• Proven ability to develop and execute marketing strategies that drive measurable revenue impact
• Experience working across both direct-to-consumer and B2B2C business models
• Strong background in lifecycle marketing, digital acquisition, and performance optimization
• Analytical mindset with the ability to translate data and insights into actionable strategy
• Excellent leadership, communication, and organizational skills with the ability to influence across teams

What success looks like

You'll have accelerated revenue growth for HSA Store, expanded customer acquisition and engagement, strengthened the brand's competitive positioning, and delivered marketing programs that drive measurable improvements in conversion, retention, and lifetime value.

Compensation, Benefits, & Additional Details:

Health-E Commerce's compensation philosophy is grounded in market data and internal equity to ensure fairness and consistency across the team.  Individuals new to the company should generally expect offers to fall between the entry point and midpoint of the salary range.  Our goal is to provide an offer that supports growth potential within the role and allows for future salary progression.  

• Compensation: $120,000 - $150,000
• Discretionary Annual Bonus Eligibility: Up to 20%
• Medical, Dental, Vision, and 401K with a company match
• Dependent Care, FSA & HSA accounts
• Paid Parental & Bonding Leave
• Flexible PTO & office closure on all major holidays
• Monthly wellness & internet reimbursements
• Professional development including certification support & leadership coaching
• Mental Health resources
• 100% remote within the United States
• Must be able to work EST hours

Candidate Privacy Notice