As a Senior Motion /Video Designer at Flo, you create compelling animated content that brings ideas to life, edit thumbstopping UGC videos, strengthen brand storytelling, and contribute to impactful marketing initiatives. Your work supports a variety of channels across paid UA, helping to communicate key messages through high-quality motion design that aligns with Flo’s visual identity and purpose.

Responsibilities/tasks

• Boost motion design capacity by swiftly creating and animating graphics and editing videos in response to campaign demand spikes.
• Collaborate with the UA team to deliver high-quality motion assets aligned with fast-changing priorities.
• Adapt existing designs and produce rapid iterations for spontaneous creative requests.
• Address localization needs to tailor motion graphics and videos for different global markets.
• Produce static ads & thumbnails where required
• Experiment with generative AI tools to explore new video concepts and improve workflow efficiency.
• Maintain consistency with brand guidelines across all visual content.
• Deliver visually compelling work that effectively communicates app features and user benefits.

Key results/objectives

• Deliver high-quality motion graphics and videos that meet deadlines and support UA our goals.
• Improve campaign engagement and performance through effective motion storytelling.
• Integrate innovation in tools and workflows, including AI applications, to elevate creative output.

Qualifications

Basic Qualifications:

• 5+ years of experience in motion design with a strong portfolio showcasing animation skills and editing techniques.
• Proficiency in Adobe After Effects and other motion design software.
• Proficiency in Adobe CC.
• Proficiency in Figma or similar software.
• Strong understanding of animation principles and visual effects.
• A strong eye for detail, with an understanding of brand guidelines and the ability to maintain consistency across motion graphics.
• Ability to collaborate effectively with cross-functional teams including copywriters, designers, and marketers.
• Understanding of basic performance marketing concepts (e.g., CTR, conversion rates).
• Ability to manage multiple design projects and meet deadlines in a fast-paced environment.
• Excellent communication skills for clear and effective collaboration.
• Genuine curiosity and enthusiasm for experimenting with AI tools, including generative AI video platforms, to push creative boundaries and elevate video storytelling.

Preferred Qualifications:

• Experience in the tech or digital marketing industry.
• Experience creating static ads to compliment motion & video skills
• Experience in the femtech, health, and wellbeing sector.
• Familiarity with Cinema 4D or 3D motion design (a plus).
• Basic understanding of user acquisition (UA) and CRM creatives

Salary from 4000 EUR

This role is offered via an Independent Contractor Agreement (ICA), which requires you to be registered as a sole trader/individual entrepreneur. Are you able to meet this requirement? Please note we cannot work with Business Incubator.

#LI-DL1 #LI-Remote

We are looking for a Community & Growth Manager to own Flo's presence across Reddit and the broader ecosystem of high-trust, earned channels. This role sits at the intersection of community management and growth marketing, responsible for shaping how Flo is perceived, recommended, and chosen in the spaces where real decisions happen.

Your Main Tasks Will Be

• Define and own Flo's earned channel strategy across Reddit, closed communities (Qura, Facebook groups, Discord, forums), and third-party review platforms
• Engage daily across Reddit — organic mentions, competitive threads, sensitive conversations — with the nuance and speed these platforms demand
• Build response playbooks in partnership with Legal, Medical, and PR
• Run community-native programmes: AMAs, feedback threads, user advocacy initiatives
• Build a structured user testimonials programme as an acquisition asset
• Turn community signal into insight for Product and Comms teams

We Expect From You

• 4–6 years in community management, growth marketing, or earned media
• Familiarity with Google SERP techniques and how community platforms like Reddit and Quora drive organic search visibility
• Genuine, hands-on Reddit experience — platform fluency, not just familiarity
• Judgment in sensitive territory: health topics, privacy, negative brand narratives
• Strong analytical mindset, connecting signals to business impact
• Ability to build systems and scale processes, not just execute tasks
• Strong cross-functional collaboration skills and comfort in fast-moving environments

Starting salary from 3000 EUR based on experience

#LI-Hybrid

We are looking for a Community & Growth Manager to own Flo's presence across Reddit and the broader ecosystem of high-trust, earned channels. This role sits at the intersection of community management and growth marketing, responsible for shaping how Flo is perceived, recommended, and chosen in the spaces where real decisions happen.

Your Main Tasks Will Be

• Define and own Flo's earned channel strategy across Reddit, closed communities (Qura, Facebook groups, Discord, forums), and third-party review platforms
• Engage daily across Reddit — organic mentions, competitive threads, sensitive conversations — with the nuance and speed these platforms demand
• Build response playbooks in partnership with Legal, Medical, and PR
• Run community-native programmes: AMAs, feedback threads, user advocacy initiatives
• Build a structured user testimonials programme as an acquisition asset
• Turn community signal into insight for Product and Comms teams

We Expect From You

• 4–6 years in community management, growth marketing, or earned media
• Familiarity with Google SERP techniques and how community platforms like Reddit and Quora drive organic search visibility
• Genuine, hands-on Reddit experience — platform fluency, not just familiarity
• Judgment in sensitive territory: health topics, privacy, negative brand narratives
• Strong analytical mindset, connecting signals to business impact
• Ability to build systems and scale processes, not just execute tasks
• Strong cross-functional collaboration skills and comfort in fast-moving environments

#LI-Hybrid

We’re looking for a Creative Strategist (Video) in our paid UA team who combines sharp strategic judgement, creative flair, and strong leadership to craft video paid UA campaigns that don’t just get noticed — they move people. This isn’t a video editing role — it’s about turning performance data into fresh breakthrough creative concepts that capture attention and drive results.

You’ll sit at the intersection of data, psychology, and storytelling — analysing what works, ideating what’s next, and directing others to bring it to life.

You'll be responsible for:

• Developing strategic creative concepts for paid video campaigns across social platforms
• Analysing performance data (CTR, CR, ROAS, engagement) to identify insights and opportunities
• Writing sharp creative briefs that translate insights into clear direction for designers, writers, and video editors
• Partnering with UA and growth teams to test hypotheses and scale what performs
• Reviewing and optimising creative iterations — ensuring every asset aligns with brand and business goals
• Spotting patterns, trends, and cultural moments to inform future campaigns
• Guiding the creative process end-to-end, from concept through to execution and analysis

Your experience

Must-have:

• 2+ years in performance marketing, creative strategy, or growth marketing roles (e.g. Creative Strategist, UA Manager, Growth Creative Lead, Marketing Manager)
• A portfolio showing data-driven creative concepts that delivered measurable results
• Deep understanding of paid social creative performance and testing methodologies
• Strong communication skills — able to translate insights into compelling creative directions
• Fluency in English and a natural ability to craft ideas for a global (especially US) audience
• Familiarity with creative production workflows, without needing to be hands-on in editing tools
• Proficiency with project management tools (Jira, Confluence, Google Workspace)
• Curiosity for new formats, cultural trends, and emerging AI creative tools
• An obsession with results

Nice-to-have:

• Familiarity with budgeting and resource allocation for creative projects
• Experience working collaboratively with creative partners (writers, motion designers, video editors)

What success looks like

• Growth in video creative’s contribution as a driver of paid UA success
• Consistent improvement in key video creative performance metrics (ROAS, CTR, conversion rates, engagement)
• Tangible impact on overall paid UA campaign growth and ROI

Salary range from 4200 EUR

#LI-DL1 

We’re looking for a Creative Strategist (Video) in our paid UA team who combines sharp strategic judgement, creative flair, and strong leadership to craft video paid UA campaigns that don’t just get noticed — they move people. This isn’t a video editing role — it’s about turning performance data into fresh breakthrough creative concepts that capture attention and drive results.

You’ll sit at the intersection of data, psychology, and storytelling — analysing what works, ideating what’s next, and directing others to bring it to life.

You'll be responsible for:

• Developing strategic creative concepts for paid video campaigns across social platforms
• Analysing performance data (CTR, CR, ROAS, engagement) to identify insights and opportunities
• Writing sharp creative briefs that translate insights into clear direction for designers, writers, and video editors
• Partnering with UA and growth teams to test hypotheses and scale what performs
• Reviewing and optimising creative iterations — ensuring every asset aligns with brand and business goals
• Spotting patterns, trends, and cultural moments to inform future campaigns
• Guiding the creative process end-to-end, from concept through to execution and analysis

Your experience

Must-have:

• 2+ years in performance marketing, creative strategy, or growth marketing roles (e.g. Creative Strategist, UA Manager, Growth Creative Lead, Marketing Manager)
• A portfolio showing data-driven creative concepts that delivered measurable results
• Deep understanding of paid social creative performance and testing methodologies
• Strong communication skills — able to translate insights into compelling creative directions
• Fluency in English and a natural ability to craft ideas for a global (especially US) audience
• Familiarity with creative production workflows, without needing to be hands-on in editing tools
• Proficiency with project management tools (Jira, Confluence, Google Workspace)
• Curiosity for new formats, cultural trends, and emerging AI creative tools
• An obsession with results

Nice-to-have:

• Familiarity with budgeting and resource allocation for creative projects
• Experience working collaboratively with creative partners (writers, motion designers, video editors)

What success looks like

• Growth in video creative’s contribution as a driver of paid UA success
• Consistent improvement in key video creative performance metrics (ROAS, CTR, conversion rates, engagement)
• Tangible impact on overall paid UA campaign growth and ROI

Salary range from 4200 EUR

#LI-DL1 

We’re looking for a Creative Strategist (Video) in our paid UA team who combines sharp strategic judgement, creative flair, and strong leadership to craft video paid UA campaigns that don’t just get noticed — they move people. This isn’t a video editing role — it’s about turning performance data into fresh breakthrough creative concepts that capture attention and drive results.

You’ll sit at the intersection of data, psychology, and storytelling — analysing what works, ideating what’s next, and directing others to bring it to life.

You'll be responsible for:

• Developing strategic creative concepts for paid video campaigns across social platforms
• Analysing performance data (CTR, CR, ROAS, engagement) to identify insights and opportunities
• Writing sharp creative briefs that translate insights into clear direction for designers, writers, and video editors
• Partnering with UA and growth teams to test hypotheses and scale what performs
• Reviewing and optimising creative iterations — ensuring every asset aligns with brand and business goals
• Spotting patterns, trends, and cultural moments to inform future campaigns
• Guiding the creative process end-to-end, from concept through to execution and analysis

Your experience

Must-have:

• 2+ years in performance marketing, creative strategy, or growth marketing roles (e.g. Creative Strategist, UA Manager, Growth Creative Lead, Marketing Manager)
• A portfolio showing data-driven creative concepts that delivered measurable results
• Deep understanding of paid social creative performance and testing methodologies
• Strong communication skills — able to translate insights into compelling creative directions
• Fluency in English and a natural ability to craft ideas for a global (especially US) audience
• Familiarity with creative production workflows, without needing to be hands-on in editing tools
• Proficiency with project management tools (Jira, Confluence, Google Workspace)
• Curiosity for new formats, cultural trends, and emerging AI creative tools
• An obsession with results

Nice-to-have:

• Familiarity with budgeting and resource allocation for creative projects
• Experience working collaboratively with creative partners (writers, motion designers, video editors)

What success looks like

• Growth in video creative’s contribution as a driver of paid UA success
• Consistent improvement in key video creative performance metrics (ROAS, CTR, conversion rates, engagement)
• Tangible impact on overall paid UA campaign growth and ROI

#LI-DL1

We’re looking for a Creative Strategist (Video) in our paid UA team who combines sharp strategic judgement, creative flair, and strong leadership to craft video paid UA campaigns that don’t just get noticed — they move people. This isn’t a video editing role — it’s about turning performance data into fresh breakthrough creative concepts that capture attention and drive results.

You’ll sit at the intersection of data, psychology, and storytelling — analysing what works, ideating what’s next, and directing others to bring it to life.

You'll be responsible for:

• Developing strategic creative concepts for paid video campaigns across social platforms
• Analysing performance data (CTR, CR, ROAS, engagement) to identify insights and opportunities
• Writing sharp creative briefs that translate insights into clear direction for designers, writers, and video editors
• Partnering with UA and growth teams to test hypotheses and scale what performs
• Reviewing and optimising creative iterations — ensuring every asset aligns with brand and business goals
• Spotting patterns, trends, and cultural moments to inform future campaigns
• Guiding the creative process end-to-end, from concept through to execution and analysis

Your experience

Must-have:

• 2+ years in performance marketing, creative strategy, or growth marketing roles (e.g. Creative Strategist, UA Manager, Growth Creative Lead, Marketing Manager)
• A portfolio showing data-driven creative concepts that delivered measurable results
• Deep understanding of paid social creative performance and testing methodologies
• Strong communication skills — able to translate insights into compelling creative directions
• Fluency in English and a natural ability to craft ideas for a global (especially US) audience
• Familiarity with creative production workflows, without needing to be hands-on in editing tools
• Proficiency with project management tools (Jira, Confluence, Google Workspace)
• Curiosity for new formats, cultural trends, and emerging AI creative tools
• An obsession with results

Nice-to-have:

• Familiarity with budgeting and resource allocation for creative projects
• Experience working collaboratively with creative partners (writers, motion designers, video editors)

What success looks like

• Growth in video creative’s contribution as a driver of paid UA success
• Consistent improvement in key video creative performance metrics (ROAS, CTR, conversion rates, engagement)
• Tangible impact on overall paid UA campaign growth and ROI

Salary range from 4200 EUR

#LI-DL1 #LI-Hybrid

A strategic and forward-thinking Influencer Manager with deep expertise in the creator economy and a clear vision for how influencer marketing drives business impact. You’ll contribute to shaping Flo’s global influencer program, creating strategies that drive installs, deepen brand storytelling, and strengthen performance across the full funnel.

You understand how influencer marketing connects across channels and teams, from brand to UA, and know how to repurpose creator content to live beyond social, extending its impact across touchpoints (even inside the app).

You’ve got fresh ideas, creative guts, cultural curiosity, and a deep passion for women’s health to help creators inspire millions of people to better understand, embrace, and own their health.

Your Experience

Must have:

• ​​3–5+ years of influencer marketing experience
• Deep understanding of influencer ecosystems across TikTok, Instagram, and YouTube, and an eye for spotting emerging platforms and trends before they take off.
• Confident interpreting digital marketing metrics (CPI, CTR, CPM, ROAS,).
• Understanding how influencer content fuels paid social and drives performance across the funnel.
• Using data analysis, social listening, benchmarking, and auditing to strengthen strategy and drive greater efficiency and impact.
• Confident managing always-on and campaign initiatives, handling high volume with operational excellence and attention to detail.
• Strong communication and collaboration skills, thriving in cross-functional environments and keeping projects aligned.
• Brings fresh ideas, creative thinking, and a data-informed mindset to push influencer marketing beyond the obvious.
• Experience managing vendors, agencies, and contractors.
• Deep cultural awareness and trend sensitivity, you understand what’s shaping the conversation, where culture is moving, and how brands can show up authentically within it.
• Experience working with the US and other English-speaking markets

Nice to have:

• Experience working with a consumer app or digital product.
• Experience managing ambassador or affiliate programs.
• Experience collaborating with Product or Growth Marketing teams to integrate influencers into broader user journeys (e.g., in-app moments).
• Comfortable using tools like CreatorIQ, Looker, Slack, TikTok One and Jira

Salary starts from 3000 EUR gross per month 

#LI-DL1

We are looking for an LLM & AI search Discoverability Manager to shape how Flo is represented across AI systems. This role sits at the intersection of PR, community, content, and AI, owning how our brand is understood, surfaced, and recommended by large language models.

Your Main Tasks Will Be

• Own and optimize Flo’s presence across AI-generated search environments (e.g. ChatGPT, Gemini), ensuring accurate, high-quality brand representation. Monitor how Flo is represented across AI systems, identify gaps or misrepresentation, and proactively act to correct them
• Build and manage Flo’s reputation across authoritative sources used by LLMs, including Reddit, Quora, and Wikipedia
• Own Wikipedia strategy and governance, ensuring accuracy, neutrality, and strong positioning as a primary AI citation source
• Rework and structure Flo’s website as an AI-native source, creating content that answers real user queries and is consistently surfaced in LLM responses
• Strengthen Flo’s presence in mid-funnel LLM conversations, ensuring the brand is preferred in comparison and evaluation queries
• Leverage Reddit and Quora as both reputation and discovery channels, shaping narratives and driving qualified organic traffic
• Build and scale systems for generating and managing external signals (reviews, discussions, third-party content) that influence how LLMs interpret the brand
• Partner cross-functionally with PR, Product, Social, Customer Support, and Marketing to align messaging and ensure consistency across all external touchpoints

We Expect From You

• 3+ years of experience in online reputation, digital PR, content, or related roles
• Hands-on experience with or strong understanding of Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO), including how LLMs source, weight, and surface information
• Understanding of how LLMs source and surface information
• Hands-on experience with platforms like Reddit, Quora, and Wikipedia
• Experience shaping brand perception across external, non-owned platforms
• Strong analytical mindset, connecting reputation signals to business impact
• Ability to build systems and scale processes, not just execute tasks
• Strong cross-functional collaboration skills and comfort in fast-moving environments

#LI-Hybrid

We’re looking for someone who sits at the intersection of creators, creative, and paid social - gets TikTok at a native level, can scale UGC pipelines, and knows how to turn data into better briefs, content, and results.

As a Creator Partnerships Manager, you’ll manage a scalable UGC pipeline for paid social, working closely with creators and internal production teams to continuously test, iterate, and improve performance.

You’ll also need a deep understanding of TikTok-native content and culture - what feels organic, what grabs attention instantly, and what converts.

What you’ll be doing

• Launch and manage briefs via TikTok One and other creator marketplaces
• Build and manage a network of in-house creators
• Establish creator strategy (personas, roles, segments) 
• Develop and own creative strategy
• Build and maintain a consistent UGC production pipeline
• Develop clear, performance-driven briefs
• Partner closely with the production team on editing, iterations, and scaling winning creatives
• Oversee high-volume content output with fast turnaround times
• Analyze creative performance (CTR, hooks, conversions) to identify winning patterns
• Translate insights into new briefs, iterations, and testing frameworks
• Provide structured, actionable feedback to creators to improve performance over time
• Collaborate with paid media teams

What we’re looking for

• 2–5 years in influencer marketing, UGC, or performance creative roles
• Strong understanding of paid social performance drivers
• Have experience optimizing content specifically for paid ads, not organic
• Experience using TikTok One
• Strong understanding of TikTok-native content - trends, hooks, formats, and storytelling styles.
• Experience managing content pipelines at scale (multiple assets, fast testing cycles)
• Experience managing and collaborating with creators
• Comfortable working cross-functionally with production/editing teams
• Highly organized and detail-oriented in a fast-paced environment

Salary from 3000 EUR

#LI-DL1 #LI-Hybrid

We are looking for an LLM & AI search Discoverability Manager to shape how Flo is represented across AI systems. This role sits at the intersection of PR, community, content, and AI, owning how our brand is understood, surfaced, and recommended by large language models.

Your Main Tasks Will Be

• Own and optimize Flo’s presence across AI-generated search environments (e.g. ChatGPT, Gemini), ensuring accurate, high-quality brand representation. Monitor how Flo is represented across AI systems, identify gaps or misrepresentation, and proactively act to correct them
• Build and manage Flo’s reputation across authoritative sources used by LLMs, including Reddit, Quora, and Wikipedia
• Own Wikipedia strategy and governance, ensuring accuracy, neutrality, and strong positioning as a primary AI citation source
• Rework and structure Flo’s website as an AI-native source, creating content that answers real user queries and is consistently surfaced in LLM responses
• Strengthen Flo’s presence in mid-funnel LLM conversations, ensuring the brand is preferred in comparison and evaluation queries
• Leverage Reddit and Quora as both reputation and discovery channels, shaping narratives and driving qualified organic traffic
• Build and scale systems for generating and managing external signals (reviews, discussions, third-party content) that influence how LLMs interpret the brand
• Partner cross-functionally with PR, Product, Social, Customer Support, and Marketing to align messaging and ensure consistency across all external touchpoints

We Expect From You

• 3+ years of experience in online reputation, digital PR, content, or related roles
• Hands-on experience with or strong understanding of Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO), including how LLMs source, weight, and surface information
• Understanding of how LLMs source and surface information
• Hands-on experience with platforms like Reddit, Quora, and Wikipedia
• Experience shaping brand perception across external, non-owned platforms
• Strong analytical mindset, connecting reputation signals to business impact
• Ability to build systems and scale processes, not just execute tasks
• Strong cross-functional collaboration skills and comfort in fast-moving environments

#LI-Hybrid

We’re looking for someone who sits at the intersection of creators, creative, and paid social - gets TikTok at a native level, can scale UGC pipelines, and knows how to turn data into better briefs, content, and results.

As a Creator Partnerships Manager, you’ll manage a scalable UGC pipeline for paid social, working closely with creators and internal production teams to continuously test, iterate, and improve performance.

You’ll also need a deep understanding of TikTok-native content and culture - what feels organic, what grabs attention instantly, and what converts.

What you’ll be doing

• Launch and manage briefs via TikTok One and other creator marketplaces
• Build and manage a network of in-house creators
• Establish creator strategy (personas, roles, segments) 
• Develop and own creative strategy
• Build and maintain a consistent UGC production pipeline
• Develop clear, performance-driven briefs
• Partner closely with the production team on editing, iterations, and scaling winning creatives
• Oversee high-volume content output with fast turnaround times
• Analyze creative performance (CTR, hooks, conversions) to identify winning patterns
• Translate insights into new briefs, iterations, and testing frameworks
• Provide structured, actionable feedback to creators to improve performance over time
• Collaborate with paid media teams

What we’re looking for

• 2–5 years in influencer marketing, UGC, or performance creative roles
• Strong understanding of paid social performance drivers
• Have experience optimizing content specifically for paid ads, not organic
• Experience using TikTok One
• Strong understanding of TikTok-native content - trends, hooks, formats, and storytelling styles.
• Experience managing content pipelines at scale (multiple assets, fast testing cycles)
• Experience managing and collaborating with creators
• Comfortable working cross-functionally with production/editing teams
• Highly organized and detail-oriented in a fast-paced environment

Salary from 3000 EUR

#LI-DL1 #LI-Hybrid

We’re looking for someone who sits at the intersection of creators, creative, and paid social - gets TikTok at a native level, can scale UGC pipelines, and knows how to turn data into better briefs, content, and results.

As a Creator Partnerships Manager, you’ll manage a scalable UGC pipeline for paid social, working closely with creators and internal production teams to continuously test, iterate, and improve performance.

You’ll also need a deep understanding of TikTok-native content and culture - what feels organic, what grabs attention instantly, and what converts.

What you’ll be doing

• Launch and manage briefs via TikTok One and other creator marketplaces
• Build and manage a network of in-house creators
• Establish creator strategy (personas, roles, segments) 
• Develop and own creative strategy
• Build and maintain a consistent UGC production pipeline
• Develop clear, performance-driven briefs
• Partner closely with the production team on editing, iterations, and scaling winning creatives
• Oversee high-volume content output with fast turnaround times
• Analyze creative performance (CTR, hooks, conversions) to identify winning patterns
• Translate insights into new briefs, iterations, and testing frameworks
• Provide structured, actionable feedback to creators to improve performance over time
• Collaborate with paid media teams

What we’re looking for

• 2–5 years in influencer marketing, UGC, or performance creative roles
• Strong understanding of paid social performance drivers
• Have experience optimizing content specifically for paid ads, not organic
• Experience using TikTok One
• Strong understanding of TikTok-native content - trends, hooks, formats, and storytelling styles.
• Experience managing content pipelines at scale (multiple assets, fast testing cycles)
• Experience managing and collaborating with creators
• Comfortable working cross-functionally with production/editing teams
• Highly organized and detail-oriented in a fast-paced environment

#LI-DL1 #LI-Hybrid

We’re looking for a Creative Production Lead to own and scale UGC video production across TikTok and Snapchat within Social Growth. This role is responsible for building and running a high-output creative engine across multiple pods, ensuring consistent delivery of high-performing assets for both organic and paid UA.

You will lead producers and editors across key content areas (Organic, Paid 40+, Core, Testimonials), ensuring each pod operates effectively while maintaining a unified creative system.

You'll be responsible for:

• Owning UGC video production output across all pods and content streams
• Managing and developing Creative Producers and motion/video resources across pods
• Ensuring consistent production volume, quality, and turnaround across Organic, Paid, Core, and Testimonials
• Building and maintaining a scalable creative production system across teams
• Partnering with strategists and UA to align production with performance needs
• Ensuring winning concepts are effectively scaled across pods and platforms
• Allocating resources across pods based on priorities and performance signals
• Establishing clear workflows for briefing, production, and iteration
• Driving cross-pod learnings and ensuring best practices are shared and reused

Your experience

Must-have:

• 5+ years in creative production, UGC, or performance content roles
• Experience managing creative teams (producers, editors, creators)
• Strong understanding of short-form video production for TikTok
• Experience operating high-volume creative production systems
• Ability to balance speed, quality, and scale across multiple workstreams
• Experience working cross-functionally with UA, strategy, and creative teams
• Strong ownership mindset with ability to prioritise and allocate resources effectively
• Fluent English with experience delivering content for US audiences

What success looks like

• Reliable, scalable production output across all pods
• Clear ownership and performance across Organic, Paid, Core, and Testimonials streams
• Faster production cycles with increased volume and maintained quality
• Effective scaling of winning creatives across pods and platforms
• Stronger contribution of Social Growth production to paid UA performance

As a Motion /Video Designer at Flo, you create compelling animated content that brings ideas to life, edit thumbstopping UGC videos, strengthen brand storytelling, and contribute to impactful marketing initiatives. Your work supports a variety of channels across paid UA, helping to communicate key messages through high-quality motion design that aligns with Flo’s visual identity and purpose.

Responsibilities/tasks

• Boost motion design capacity by swiftly creating and animating graphics and editing videos in response to campaign demand spikes.
• Collaborate with the UA team to deliver high-quality motion assets aligned with fast-changing priorities.
• Adapt existing designs and produce rapid iterations for spontaneous creative requests.
• Address localization needs to tailor motion graphics and videos for different global markets.
• Produce static ads & thumbnails where required
• Experiment with generative AI tools to explore new video concepts and improve workflow efficiency.
• Maintain consistency with brand guidelines across all visual content.
• Deliver visually compelling work that effectively communicates app features and user benefits.

Key results/objectives

• Deliver high-quality motion graphics and videos that meet deadlines and support UA our goals.
• Improve campaign engagement and performance through effective motion storytelling.
• Integrate innovation in tools and workflows, including AI applications, to elevate creative output.

Qualifications

Basic Qualifications:

• 3+ years of experience in motion design with a strong portfolio showcasing animation skills and editing techniques.
• Proficiency in Adobe After Effects and other motion design software.
• Proficiency in Adobe CC.
• Proficiency in Figma or similar software.
• Strong understanding of animation principles and visual effects.
• A strong eye for detail, with an understanding of brand guidelines and the ability to maintain consistency across motion graphics.
• Ability to collaborate effectively with cross-functional teams including copywriters, designers, and marketers.
• Understanding of basic performance marketing concepts (e.g., CTR, conversion rates).
• Ability to manage multiple design projects and meet deadlines in a fast-paced environment.
• Excellent communication skills for clear and effective collaboration.
• Genuine curiosity and enthusiasm for experimenting with AI tools, including generative AI video platforms, to push creative boundaries and elevate video storytelling.

Preferred Qualifications:

• Experience in the tech or digital marketing industry.
• Experience creating static ads to compliment motion & video skills
• Experience in the femtech, health, and wellbeing sector.
• Familiarity with Cinema 4D or 3D motion design (a plus).
• Basic understanding of user acquisition (UA) and CRM creatives

Salary from 3400 EUR

#LI-DL1 #LI-Hybrid 

The Creative Lead plays a critical leadership role within Flo’s Creative Studio, overseeing a multidisciplinary team responsible exclusively for high-volume, performance-driven user acquisition creative.

This role leads a team of ~10 in-house creatives (graphic designers, motion designers, and video editors) and manages a freelance bench of ~6, ensuring the delivery of high-performing UA assets that directly impact acquisition KPIs and revenue.

Reporting to the Director of Content & Creative, the Creative Lead ensures creative output is fully aligned with UA strategy, channel plans, and brand guidelines. The role sits at the intersection of creative excellence, operational efficiency, and commercial performance.

A significant portion of the role focuses on people leadership, creative review and sign-off, AI-enabled workflow optimisation, workload management, and maintaining strong cross-functional alignment with UA Managers.

While primarily a leadership role, this position also requires strong hands-on design capability. The Creative Lead is expected to step into high-priority briefs, concept development, or resourcing gaps where required.

Scope of Role

• Line management of ~10 in-house creatives across design, motion, and video

• Oversight of freelance resourcing and budget

• Ownership of creative quality and velocity across all UA channels

• Direct collaboration with UA Managers and Strategists within pod structures

• Accountability for team creative output that directly impacts acquisition KPIs and revenu

Key Responsibilities

Lead Performance Creative (UA)

• Own creative direction and quality across all UA channels and formats.

• Ensure assets meet performance marketing best practices, brand standards, and brief objectives.

• Provide final sign-off on new creative concepts prior to launch.

• Translate UA strategy and channel plans into clear, actionable creative direction.

• Personally lead or execute high-priority concepts and strategic briefs where senior craft expertise is required.

Drive Cross-Functional Alignment

• Be the lead creative partner within channel-specific pods.

• Build strong, trusted relationships with UA Managers and Strategists.

• Align creative output with priorities, business OKRs, and performance KPIs.

• Establish clear feedback loops between performance insights and creative iteration.

Lead & Develop the Creative Team

• Manage, mentor and develop a multidisciplinary team of ~10 creatives.

• Oversee creative reviews, workload planning, and sprint delivery.

• Foster a culture of accountability, pace, and continuous improvement.

• Ensure the team remains motivated, supported, and equipped to deliver high-volume output.

Optimise Studio Operations & Resourcing

• Oversee Jira workflows and production processes to maintain speed and consistency.

• Manage freelance resourcing and budget in line with business targets.

• Forecast capacity needs based on UA demand and testing plans.

• Drive continuous improvement across creative tools, AI integration, workflows, and production efficiency.

What Success Looks Like

• UA creative output consistently improves acquisition KPIs while maintaining brand integrity.

• High creative velocity across static, motion, and video formats without compromising quality.

• Scalable video and motion production that performs against channel benchmarks.

• Strong alignment, trust, and credibility with UA Managers and Strategists.

• Efficient studio workflows with minimal bottlenecks.

• A motivated, accountable, and high-performing creative team.

Ideal Profile

• 7+ years in design, with strong experience in performance marketing / UA environments.

• Proven experience managing multidisciplinary creative teams.

• Deep understanding of paid acquisition creative principles and testing frameworks.

• Strong hands-on design craft with the ability to execute high-quality work across static and motion-led UA formats when required.

• Comfortable working with performance data and translating insights into creative action.

• Strong understanding of AI tools and how to implement them into creative output and team-wide workflow optimisation.

• Strong stakeholder management and communication skills.

• Operationally strong, organised, and delivery-focused.

#LI-DL1 #LI-Hybrid 

What You’ll Be Doing:

• Planning, executing, and scaling web user acquisition campaigns across Paid Social channels, with a focus on high-intent, converting traffic
• Driving incremental growth through performance-focused campaign strategy and rapid experimentation
• Collaborating with product, analytics, and creative teams to create effective landing pages and campaign assets
• Generating insights from performance data and proactively identifying areas of opportunity
• Staying up to date with industry trends, platform updates, and evolving privacy regulations

Must have:

• 2+ years of performance marketing experience in user acquisition, preferably in high-growth environments
• Expert-level experience managing campaigns in Social channels (Facebook Ads, TikTok Ads, Snapchat) 
• Proven track record of optimizing campaigns for performance metrics such as ROAS, CPA, and LTV
• Strong analytical skills, including advanced Excel or Google Sheets capabilities
• Proficiency using tools like Looker Studio, Funnel.io, or similar BI platforms to analyze and present performance data
• Comfortable using AI tools (e.g., ChatGPT, Claude, Google AI Studio) to boost campaign efficiency and ideation
• Strong communication and project management skills, with the ability to work cross-functionally
• Upper-intermediate or advanced proficiency in English
• Market research and competitors analysis

Nice to have:

• Solid understanding of web attribution models and tools (e.g., last-click vs. data-driven attribution, first-party tracking)
• Experience with A/B testing frameworks and conversion rate optimization (CRO) for web
• Experience in Health Tech, FinTech, or other regulated industries
• Familiarity with server-side tracking, privacy-compliant measurement setups (e.g., Consent Mode, enhanced conversions)
• Experience with automation tools for testing and campaign management 

Salary range from 3800 EUR 

#LI-DL1

What You’ll Be Doing:

• Planning, executing, and scaling web user acquisition campaigns across Paid Social channels, with a focus on high-intent, converting traffic
• Driving incremental growth through performance-focused campaign strategy and rapid experimentation
• Collaborating with product, analytics, and creative teams to create effective landing pages and campaign assets
• Generating insights from performance data and proactively identifying areas of opportunity
• Staying up to date with industry trends, platform updates, and evolving privacy regulations

Must have:

• 2+ years of performance marketing experience in user acquisition, preferably in high-growth environments
• Expert-level experience managing campaigns in Social channels (Facebook Ads, TikTok Ads, Snapchat) 
• Proven track record of optimizing campaigns for performance metrics such as ROAS, CPA, and LTV
• Strong analytical skills, including advanced Excel or Google Sheets capabilities
• Proficiency using tools like Looker Studio, Funnel.io, or similar BI platforms to analyze and present performance data
• Comfortable using AI tools (e.g., ChatGPT, Claude, Google AI Studio) to boost campaign efficiency and ideation
• Strong communication and project management skills, with the ability to work cross-functionally
• Upper-intermediate or advanced proficiency in English
• Market research and competitors analysis

Nice to have:

• Solid understanding of web attribution models and tools (e.g., last-click vs. data-driven attribution, first-party tracking)
• Experience with A/B testing frameworks and conversion rate optimization (CRO) for web
• Experience in Health Tech, FinTech, or other regulated industries
• Familiarity with server-side tracking, privacy-compliant measurement setups (e.g., Consent Mode, enhanced conversions)
• Experience with automation tools for testing and campaign management 

Salary range from 3800 EUR 

#LI-DL1

The Global Communications team at Flo Health is responsible for shaping how users, regulators, policymakers, partners, employees, and the broader public understand our mission and our responsibility as a women’s health leader operating in the U.S. regulatory environment. We build trust through clarity, credibility, and consistency, especially on issues of data privacy, AI, and consumer protection.

The Global Communications team at Flo Health shapes how users, regulators, policymakers, partners, employees, and the broader public understand our mission, and our responsibility as a women’s health leader operating in today’s U.S. regulatory environment. At Flo, privacy, consent, and responsible innovation are not abstract ideas; they are core to how we build trust with millions of users worldwide.

Flo’s approach to privacy is grounded in action. We remain the first and only period tracking app to achieve and maintain both ISO 27001 and ISO 27701 certifications, reflecting rigorous global standards in security and privacy. Our privacy-by-design approach ensures that privacy and security are embedded at the outset of product and data initiatives. We also continue to empower users with meaningful control over their data, from our award-winning Anonymous Mode to fulfilling tens of thousands of privacy rights requests each year.

We are looking for a Senior PR Manager, Privacy & Policy (U.S.) to help drive and execute a high-impact communications strategy at the intersection of corporate reputation, public policy, and trust. This role sits at the center of how Flo defines and communicates trust in digital women’s health, translating complex regulatory and technical issues into clear, credible narratives that resonate with regulators, media, and employees alike.

This is not traditional consumer PR, and it is not a pure policy role. It is a hybrid position designed for a communications professional who understands how regulation, privacy, and technology intersect and who wants real ownership over how those issues are communicated externally and across the organization.

In this role, you will work closely with Legal, Privacy, Security, and executive stakeholders, helping shape how Flo shows up during moments of scrutiny while building proactive narratives around responsibility, transparency, and innovation. You will serve as a primary communications partner on U.S. privacy and policy issues, influencing how trust is earned and sustained at a company where data protection and women’s health are non-negotiable.

Your Experience

Must have:

• 7–10+ years of experience in corporate communications, public policy communications, trust & safety, regulatory affairs communications, or issues management.
• Hands-on experience supporting communications related to privacy, data protection, AI governance, enforcement actions, or government oversight.
• Strong understanding of privacy and technology policy concepts, with the ability to communicate them clearly, responsibly, and without spin.
• Proven ability to manage sensitive, high-stakes communications with sound judgment, precision, and composure.
• Exceptional writing skills, including experience drafting executive statements, internal memos, FAQs, regulatory-facing materials, and media responses.
• Comfort working closely with Legal, Policy, Security, and executive stakeholders and navigating complex review processes.
• Experience engaging with reporters covering policy, regulation, technology, or healthcare.
• A desire for real ownership and accountability, paired with a bias toward clarity and action.
• A belief that communications is a trust-building function — and that rigor, transparency, and respect for users matter.

Nice to have:

• Experience in Big Tech, platform companies, or highly regulated technology or healthcare environments, particularly those navigating U.S. regulatory scrutiny.
• Experience in femtech or digital health, with familiarity in privacy and security issues related to sensitive user data.
• Curiosity about ethical technology, women’s health innovation, and the evolving role of AI in healthcare.

What you'll be doing

You'll be responsible for:

• Help shape and execute Flo’s U.S.-focused communications strategy around privacy, data protection, AI governance, consumer protection, and health policy.
• Lead communications support for U.S. regulatory and policy matters, including FTC-related topics, state-level privacy laws, federal health policy developments, and evolving standards around digital health and AI.
• Draft and refine external communications related to legal, regulatory, and policy developments, including statements, Q&As, backgrounders, and press materials in close partnership with Legal, Privacy, and Security teams.
• Partner with senior communications leaders on executive and thought leadership messaging related to trust, privacy, AI responsibility, and corporate accountability.
• Support proactive and reactive issues management, including media responses, executive statements, and internal guidance during high-stakes moments involving trust, privacy, or safety.
• Own corporate communications related to privacy, compliance, and policy issues in the U.S., ensuring employees understand not just what is happening, but why, and how Flo is responding responsibly.
• Translate complex and sensitive topics (health data use, consent, AI in healthcare, regulatory frameworks) into clear, accessible language for both internal and external audiences.
• Monitor U.S. media, policy developments, enforcement actions, and peer company activity to anticipate reputational risk and inform narrative strategy.
• Act as a trusted communications partner to cross-functional teams, bringing strong judgment, policy fluency, and calm execution.

Salary Range
Starting from $120,000

#LI-VT2