Position Overview:

The Sales Training Manager will be responsible for implementing and continuously improving the sales training strategy for our individual franchise locations. This role ensures that franchisees, sales representatives, and field teams are equipped with the knowledge, tools, and skills to drive consistent revenue growth and deliver exceptional customer experiences across all markets.

This position requires a proven sales leader with experience in franchising, home services, or construction-related industries who excels at training development, coaching, and performance measurement.

Key Responsibilities:

Training & Development

• Design and deliver comprehensive sales training programs for franchisees, sales estimators, and field representatives.
• Build scalable onboarding programs for new franchisees and their sales teams.
• Develop training materials, playbooks, and digital learning content (presentations, videos, role-play scenarios, e-learning modules).
• Lead live training sessions (in-person and virtual) to reinforce best practices in consultative selling, lead conversion, and customer relationship management.

Sales Process & Enablement

• Standardize sales processes across the franchise network to ensure consistency in performance and brand representation.
• Partner with marketing to align lead generation and sales conversion strategies.
• Support the adoption and effective use of CRM and sales technology platforms.
• Identify sales tools, scripts, and resources needed to drive franchisee success.

Performance Coaching & Metrics

• Develop KPIs and benchmarks to track training effectiveness and sales performance.
• Work with franchisees to diagnose performance gaps and implement targeted coaching.
• Conduct field visits and ride-alongs to evaluate real-world execution and provide feedback.
• Report on sales training outcomes, ROI, and system-wide performance improvements.

Franchise Support & Leadership

• Serve as a trusted advisor to franchise owners on sales growth strategies.
• Collaborate with Operations, Marketing, and Vendor Relations teams to ensure alignment with system goals.
• Lead regional and national training events, conferences, and workshops.
• Continuously research industry best practices and update training programs accordingly.

Qualifications

• 4+ years of sales or sales training experience, in franchising, home services, or construction.
• Demonstrated success in building and executing sales training programs that drive measurable growth.
• Strong knowledge of consultative/solution selling and residential sales processes.
• Experience with CRM platforms and sales enablement tools.
• Exceptional communication, facilitation, and public speaking skills.
• Ability to travel approximately 25% to support franchise locations nationwide.

Position Overview: 

The Director of National Account Sales is a pivotal role responsible for building an opportunity pipeline and driving revenue growth with enterprise-level corporate brands, nationwide franchise systems, and large property management.  Support both Conserva Irrigation and Outdoor Lighting Perspectives and their franchise owners in commercial sales to these target markets. This role involves building a sales strategy, expanding relationships with key national accounts, and implementing strategic sales initiatives. 

Key Responsibilities: 

Strategic Account Sales 

• Develop and implement sales strategies to secure and grow key national accounts, meeting or exceeding revenue goals. 

• Build and maintain trusted advisor relationships with decision-makers within national and regional accounts. 

• Engage with industry in desired markets to identify new business opportunities & requests for proposal (RFP), supporting bids at the local and national level. 

• Craft and present tailored proposals and sales presentations to prospective clients. 

Negotiation & Deal Closing 

• Lead contract negotiations with national accounts, securing favorable agreements. 

• Collaborate with legal and finance teams to finalize contracts and ensure compliance. 

• Work with the Brand Operations team to ensure smooth implementation of new accounts. 

Client Management & Satisfaction 

• Act as the primary point of contact for customer account management matters. 

• Ensure timely and professional communication with clients and franchise owners. 

• Build strong professional relationships to foster long-term partnerships. 

Cross-Team Collaboration 

• Partner with internal teams, including marketing and customer support, to align efforts and deliver seamless account management. 

• Provide actionable feedback to the brand team based on client needs and market insights. 

Reporting & Analysis 

• Create and deliver regular reports on sales performance, account health, and market conditions to senior leadership. 

• Provide strategic insight and recommendations to the Brand President. 

• Share monthly results and metrics across key stakeholders. 

Qualifications 

• Bachelor's degree in business administration, marketing, or a related field.
• 5 –12 years of national account sales experience with a proven track record of exceeding sales targets.
• Proven ability to build and grow a book of business from the ground up
• Demonstrated success managing the full sales cycle, from prospecting through close
• Experience selling into industries such as Quick Service Restaurants (QSR), Home Owner Associations (HOA), Commercial Property management groups, Landscape management companies, Multi-unit franchise associations, etc.
• Identify regional and national trade groups and relevant networking events to prospect across targeted channels
• Exceptional verbal and written communication skills.
• Proficiency in Microsoft Office and CRM/sales management tools.
• Excellent time management, problem-solving, and critical thinking skills.
• Ability to perform well under pressure and in a fast-paced environment.
• Solid understanding of market trends and customer behaviors.
• Willingness to travel up to 30-50% 
• Experience in irrigation, green industries, or commercial/residential service product sales is highly desirable. 

Position Overview:

The Franchise Business Consultant (FBC) serves as a strategic advisor and coach to a portfolio of

20–25 franchise locations. This role provides operational guidance, financial coaching, sales and

marketing alignment, training support, sourcing and pricing analysis, and process improvements to

drive performance and long-term success.

Responsibilities:

Operational Excellence & Compliance

• Conduct site audits to ensure adherence to brand standards and operational requirements.
• Evaluate profitability, overhead costs, and operational efficiencies to strengthen margins.
• Track key performance indicators to assess operational health across assigned locations.

Franchisee Coaching & Business Support:

• Provide ongoing coaching on staffing, financial management, workflow optimization, and revenue growth.
• Maintain structured meeting cadence: 3× weekly for new franchisees and bi-weekly for established franchisees.
• Facilitate Level 10 Meetings to review KPIs, priorities, issues, and solutions.
• Identify root causes of operational challenges, develop data-driven action plans, and lead execution for measurable improvement.

Financial Analysis, Budgeting & KPIs:

• Review franchisee financial statements to identify gaps and improvement opportunities.
• Provide annual budget guidance and assist franchisees in setting realistic revenue, profit, and operational goals.
• Develop, standardize, and implement systemwide KPIs and track franchisee performance.
• Recommend overhead-reducing strategies and cost-optimization opportunities.
• Assist franchisees in sourcing materials and supplies to ensure costs align with budget goals.
• Review pricing structures and adjust margins to respond to seasonal fluctuations and demand spikes.

Process Improvement & SOP Implementation:

• Create, refine, and implement standardized SOPs to ensure consistent and efficient operations.
• Lead the problem-solving process from assessment through execution, ensuring solutions are effective and sustainable.
• Collaborate with internal departments to streamline workflows and introduce tools that enhance scalability and efficiency.

Marketing, Sales Strategy & Alignment:

• Support franchisees in developing and refining local marketing plans aligned with brand goals.
• Strengthen sales processes including lead management, conversion strategies, and customer engagement.
• Ensure alignment between marketing initiatives, sales goals, and operational objectives.

Training & Development:

• Assist in creating training materials, SOP documentation, and onboarding resources.
• Train new employees with emphasis on improving sales performance and customer engagement.
• Deliver group and one-on-one training sessions for new programs and ongoing performance development.

Special Projects & Collaboration:

• Support initiatives related to operational enhancements, cost savings, technology rollouts, and resource development.
• Collaborate with Marketing, Technology, Training, and Compliance teams to support franchisee success.

Field Visits & Reporting:

• Conduct approximately 20 on-site visits annually to provide hands-on coaching and operational assessments.
• Prepare detailed reports summarizing findings, KPI performance, and improvement recommendations.
• Maintain proactive communication with franchisees and internal stakeholders.

Qualifications:

• 3–5 years of experience in franchising operations, franchisee coaching, business consulting, or a related field.
• Bachelors degree in business or a related field is preferred
• Strong problem-solving skills with the ability to develop and implement effective solutions.
• Excellent written and verbal communication skills.
• Highly organized with the ability to manage multiple priorities independently.
• Analytically minded with the ability to evaluate performance data to identify growth opportunities
• Ability to travel up to 40%
• Ability to maintain confidentiality and stay composed under pressure

Overview:

Archadeck Outdoor Living, part of Empower Brands, is seeking a dynamic and results-driven Franchise Business Consultant (FBC) to support and grow our franchise network. This role goes beyond traditional business consulting by placing a strong emphasis on driving revenue, improving sales performance, and optimizing the full sales lifecycle across the system.

As a Franchise Business Consultant, you will serve as a coach, mentor, and strategic partner to franchisees, helping them grow their businesses through a combination of operational excellence, financial performance, and disciplined sales execution. You will work directly with franchise owners and their teams to improve lead conversion, sales pipeline management, and overall revenue growth.

This role is structured with approximately 30% of time supporting new franchisees as they ramp up and exceed early performance expectations, and 70% focused on driving same-store sales growth and performance optimization across existing offices.

Key Responsibilities:

Franchisee Coaching & Relationship Management

• Build and maintain strong, trust-based relationships with up to 30 franchisees, serving as their primary business coach and advisor
• Conduct comprehensive business and sales assessments to identify performance gaps and growth opportunities
• Develop and execute customized action plans focused on revenue growth, sales performance, and operational improvement
• Provide ongoing coaching and accountability to ensure franchisees execute against goals and key initiatives
• Act as a trusted partner in navigating challenges, capitalizing on opportunities, and driving measurable results

Sales Performance & Revenue Growth (Core Focus)

• Drive same-store sales growth by coaching franchisees and their teams on effective sales strategies and execution
• Own and optimize the sales funnel, ensuring consistent execution from lead intake through close
• Analyze key sales metrics including lead conversion rates, average ticket size, close rates, and pipeline health
• Conduct regular pipeline reviews with franchisees to identify gaps and improve forecasting accuracy
• Coach on the full sales lifecycle, including:
  • Inquiry handling and qualification
  • In-home consultations and recommendation development
  • Overcoming objections and closing techniques
  • Leveraging contracts, referrals, and customer reviews
• Partner with franchisees to improve lead management, follow-up discipline, and overall sales process consistency
• Provide hands-on coaching through ride-alongs, role play, and real-time feedback when in the field

Strategic Business & Sales Coaching

• Deliver ongoing coaching in leadership, sales management, and business strategy to drive overall performance
• Lead weekly, bi-weekly, and monthly calls focused on KPI tracking, sales performance, and growth planning
• Support franchisees in building and managing high-performing sales teams, including onboarding and development of salespeople
• Train franchise owners to effectively coach and manage their own sales teams (“coach the coach”)
• Identify and share system-wide sales best practices to elevate performance across the network

Operational & Financial Performance

• Evaluate franchise operations to ensure alignment with brand standards and identify efficiency opportunities
• Conduct field visits to assess both sales execution and operational performance
• Perform financial analysis (P&L, sales reports, benchmarking) with a strong focus on revenue growth and profitability
• Partner with franchisees to improve margins through pricing strategy, sales mix, and cost control
• Provide strategic recommendations on staffing, capacity, and production aligned with sales growth

Training, Tools & Program Support

• Support and reinforce Archadeck’s sales methodology across the franchise system
• Deliver training workshops, webinars, and field coaching on sales strategies, tools, and best practices
• Contribute to the development and evolution of sales tools, scripts, and training resources
• Ensure alignment between marketing efforts and sales execution, maximizing ROI on lead generation
• Assist in broader brand initiatives including franchise meetings, operational programs, and vendor partnerships

Qualifications:

• 5+ years of experience in franchise support, business consulting, sales leadership, or small business ownership
• Proven track record of driving revenue growth and achieving sales performance targets
• Strong understanding of sales processes, pipeline management, and conversion metrics, preferably in high-ticket or project-based sales (home services, construction, remodeling, etc.)
• Experience coaching or developing salespeople and business owners in a multi-location or franchise environment
• Ability to analyze performance data and translate insights into actionable strategies
• Exceptional interpersonal and communication skills, with the ability to influence and hold franchisees accountable
• Strong business acumen across operations, finance, and sales
• Comfortable working in a fast-paced, performance-driven environment
• Willingness to travel up to ~30% for in-field coaching and franchise support
• Tech-savvy with experience using CRM systems and performance tracking tools

Responsibilities:

Sales & Marketing:

• Coach franchise owners in development, execution and oversight of local sales plans, including target accounts, referral strategies, and consistent sales activities.
• Guide franchise owners in marketing strategy, digital presence, brand consistency, community engagement, and promotional campaigns.
• Review and analyze sales KPIs (pipeline health, win/loss, lead sources, conversion rates) and drive action plans for improvement.
• Partner with the National Sales Team to align franchise efforts with system-wide initiatives, programs, and available sales tools.
• Support franchise owners in strengthening partnerships with carriers, contractors, and other referral sources to expand market share.

Business Consulting & Coaching:

• Serve as the primary business advisor to a portfolio of franchise owners, providing guidance across sales, marketing, operations, customer experience, and financial performance.
• Conduct regular strategic meetings to review metrics, address issues, and maintain accountability.
• Evaluate franchise performance and create customized action plans tailored to the owner’s goals, strengths, and current challenges.
• Build strong, trust-based relationships that support candid coaching and long-term success.

Operational Excellence:

• Ensure franchisees consistently follow brand standards and required processes.
• Conduct operational assessments to identify gaps and help franchisees implement best practices in workflow, field operations, technology use, customer communication, and service delivery.
• Support system adoption, training initiatives, and the development of operational capabilities across the franchise network.
• Collaborate with the Operations and Training teams to address skill gaps and support the rollout of new systems or tools.

Financial Performance:

• Review financial statements and key operational metrics with franchise owners to identify opportunities for improved profitability.
• Provide coaching on job costing, pricing strategy, and expense management.
• Ensure accurate system usage and reporting, supporting royalty accuracy and financial visibility.

Business Growth & Development:

• Help franchise owners assess opportunities for expansion, additional service offerings, staffing needs, or new investments.
• Support franchise owners in building organizational structures that can scale as revenue growth demands.
• Encourage franchisees to adopt technology and tools that enhance productivity, communication, and customer satisfaction.
• Share system-wide best practices to elevate performance across the network.

Compliance, Reporting & Communication:

• Maintain accurate documentation of coaching sessions, action plans, progress updates, and performance metrics.
• Communicate trends, risks, and opportunities within the consultant’s portfolio to leadership.
• Ensure adherence to brand standards, policies, and contractual obligations.

Qualifications:

• 5+ years of experience in franchise consulting, franchise operations, business consulting, or business ownership. Experience in the restoration or contents restoration space preferred.
• Bachelors degree in Business or a related field preferred  
• Demonstrated ability to coach, influence, and motivate business owners toward improvement.
• Strong business acumen, including the ability to interpret financial statements and operational KPIs.
• Excellent communication, relationship-building, and problem-solving skills.
• Ability to manage multiple priorities and adapt coaching style to diverse business owners.
• Willingness to travel for onsite visits as needed.
• Familiarity with EOS Traction is a plus

Success Traits:

• Sales-driven: Naturally seeks opportunities to grow revenue, build pipelines, and expand relationships.
• Strategic: Uses data and insight to guide business owners toward smarter decisions.
• Operationally savvy: Understands how systems, processes, and structure drive performance.
• Highly relational: Builds trust quickly and communicates with clarity and empathy.
• Forward-thinking: Identifies risks and opportunities early and acts proactively.
• Adaptable: Works effectively with different personalities, business models, and experience levels.

Expectations:

• Complete required travel within approved budget guidelines on a per trip basis
• Maintain a communication log for all franchisee interactions in company software
• Maintain regular communication through weekly 1:1 with manager, weekly L10 meeting & use of company software for tracking KPIs, goals, headlines, action items & issues.
• Conduct coaching in a professional and responsive manner consistent with brand standards and Empower Core Values.
• Travel up to 25% of the time. Average one 3-4 day trip per month

Location: Remote (U.S.) or Richmond, VA
Reports To: Director of Franchise Operations
Travel Requirement: Up to 25%

Overview

Bumble Roofing, part of Empower Brands, is seeking a dynamic and results-driven Franchise Business Consultant (FBC) to support and grow our franchise network.

In this role, you will serve as a coach, mentor, and trusted advisor to franchise owners—helping them optimize operations, drive revenue, and deliver an exceptional customer experience. You will work closely with franchisees to strengthen performance, maintain brand standards, and scale their businesses.

Key Responsibilities

Franchisee Relationship Management

• Build strong, collaborative relationships with up to 30 franchise owners
• Conduct business assessments to identify opportunities, challenges, and growth goals
• Develop customized action plans to improve performance and drive results
• Serve as a trusted advisor, providing ongoing support and accountability
• Ensure consistent communication and engagement across your portfolio

Business Coaching & Growth Strategy

• Coach franchisees on leadership, sales, operations, and customer experience
• Lead regular coaching calls (weekly, bi-weekly, monthly) to review KPIs and performance
• Partner with franchisees to develop and execute short- and long-term business plans
• Deliver training sessions, workshops, and webinars on key business topics
• Identify opportunities for expansion, market growth, and increased revenue streams
• Provide guidance on sales strategies, local marketing, and service offerings specific to roofing and exterior services

Operational Excellence

• Evaluate franchise operations to ensure efficiency, scalability, and brand compliance
• Implement and reinforce standard operating procedures (SOPs)
• Share best practices across the system to drive consistency and results
• Analyze operational performance and recommend improvements in staffing, scheduling, and service delivery

Financial Performance & Analysis

• Analyze financial performance, including P&Ls, sales data, and benchmarking metrics
• Identify opportunities to improve profitability, reduce costs, and increase revenue
• Support franchisees in achieving financial targets through actionable strategies
• Advise on pricing, job costing, and margin optimization within roofing projects
• Monitor KPIs and hold franchisees accountable to performance goals

Brand Initiatives & Support

• Partner with the Brand President and Director of Franchise Operations on key initiatives
• Support franchisee meetings, regional trainings, and system-wide programs
• Assist with vendor relationships and operational initiatives that enhance franchisee success
• Contribute to continuous improvement of systems, tools, and processes across the brand

Qualifications

• 5+ years of experience in franchise support, business consulting, or small business ownership
• Operations, sales, or leadership experience in the Roofing Industry 
• Strong understanding of multi-unit operations and key business metrics
• Proven ability to coach and influence business owners to drive performance
• Excellent interpersonal skills with the ability to build trust and credibility
• Strong analytical and problem-solving skills with a strategic mindset
• Ability to manage multiple priorities in a fast-paced environment
• Exceptional communication skills, both written and verbal
• Demonstrated success in achieving and exceeding KPIs and business goals
• Proficiency with CRM systems, reporting tools, and performance tracking platforms