Asana
We are looking for enthusiastic collaborators who are passionate about their craft to be a part of our journey building technology that is a force for positive change in the world. Make an impact by helping us achieve a powerful mission while developing your career.
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The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing.
As our SEO Content Manager for NAMER, you will own the strategy and execution for keyword targeting, content library development, and organic visibility initiatives. You’ll work at the intersection of search strategy and content production, partnering closely with PMM, marketing, and web teams to ensure every piece of content earns its place in search. We are looking for a data-driven strategist to help us navigate the evolving landscape of AI-driven search and drive meaningful pipeline growth. This role is based in our Vancouver office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday.
What you’ll achieve
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Manage keyword targeting and opportunity analysis across NAMER markets, translating insights into clear content priorities.
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Optimize content for LLM retrieval and citation across AI search surfaces.
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Maintain and optimize the content library, including refresh cycles, consolidation, and performance improvements.
-
Execute content-driven SEO initiatives, including brief creation, production, and AI-enhanced workflows for optimization.
-
Drive off-site SEO strategy across reviews, forums, and community platforms in partnership with Customer Success.
-
Track and report on content performance across organic and AI-driven search surfaces, tying efforts to traffic, conversions, and pipeline.
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Partner cross-functionally with PMM and Web teams to align content SEO strategy with broader business objectives.
About you
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4+ years of SEO content strategy experience, specifically within the B2B SaaS industry.
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Deep understanding of keyword research, search intent, and how AI/LLMs are changing modern search dynamics.
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Proven experience managing large-scale content libraries and editorial calendars for SEO.
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Proficiency with SEO and AI tools to scale workflows and analysis.
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A data-driven mindset with the ability to tie SEO efforts to measurable business outcomes.
-
Strong cross-functional communication skills and the ability to influence partners in marketing and product.
-
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role.
For this role, the estimated base salary range is between 94,000 - 104,000 CAD. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
Mental health, wellness & fitness benefits.
-
Career coaching & support.
-
Inclusive family building benefits.
-
Long-term savings or retirement plans.
-
In-office culinary options to cater to your dietary preferences.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing.
As our SEO Content Manager for NAMER, you will own the strategy and execution for keyword targeting, content library development, and organic visibility initiatives. You’ll work at the intersection of search strategy and content production, partnering closely with PMM, marketing, and web teams to ensure every piece of content earns its place in search. We are looking for a data-driven strategist to help us navigate the evolving landscape of AI-driven search and drive meaningful pipeline growth. This role is based in our Chicago office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday.
What you’ll achieve
-
Manage keyword targeting and opportunity analysis across NAMER markets, translating insights into clear content priorities.
-
Optimize content for LLM retrieval and citation across AI search surfaces.
-
Maintain and optimize the content library, including refresh cycles, consolidation, and performance improvements.
-
Execute content-driven SEO initiatives, including brief creation, production, and AI-enhanced workflows for optimization.
-
Drive off-site SEO strategy across reviews, forums, and community platforms in partnership with Customer Success.
-
Track and report on content performance across organic and AI-driven search surfaces, tying efforts to traffic, conversions, and pipeline.
-
Partner cross-functionally with PMM and Web teams to align content SEO strategy with broader business objectives.
About you
-
4+ years of SEO content strategy experience, specifically within the B2B SaaS industry.
-
Deep understanding of keyword research, search intent, and how AI/LLMs are changing modern search dynamics.
-
Proven experience managing large-scale content libraries and editorial calendars for SEO.
-
Proficiency with SEO and AI tools to scale workflows and analysis.
-
A data-driven mindset with the ability to tie SEO efforts to measurable business outcomes.
-
Strong cross-functional communication skills and the ability to influence partners in marketing and product.
-
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role.
For this role, the estimated base salary range is between $106,000 - $118,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
Mental health, wellness & fitness benefits.
-
Career coaching & support.
-
Inclusive family building benefits.
-
Long-term savings or retirement plans.
-
In-office culinary options to cater to your dietary preferences.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing Operations team is chartered with achieving revenue targets by optimizing the customer journey with technology, operational programs and actionable insights. We're seeking a Marketing Operations Manager to shape and optimize our Inbound Lead Funnel, ensuring seamless end-to-end infrastructure and operations. This role requires equal strength in technical systems and cross-functional process management. You'll partner with global marketing and sales leaders to implement and optimize lead scoring, routing, and workflows while enabling teams with reporting insights. This high-visibility position directly impacts revenue by ensuring every lead is properly captured, scored, routed and actioned while building scalable processes for our GTM organization.
This role is based in either our San Francisco or New York City office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you’ll achieve
- Partner with global marketing, sales and technology teams on key lead funnel operations and provide critical performance insights that drive revenue growth.
- Project manage large-scale projects, establishing project scope, goals, milestones, success metrics and stakeholder management.
- Own technical infrastructure, including predictive scoring, funnel logic, lead routing, and data integrations across a multi-product ecosystem.
- Report on funnel performance and recommend improvements to increase funnel conversion rates
- Continuously monitor marketing and sales funnel systems to ensure smooth operations and resolve any issues.
- Maintain clear documentation of lead funnel processes, ensuring alignment across teams and enabling stakeholders with the knowledge they need to succeed.
About you
- 5+ years of Marketing Operations experience in a B2B SaaS organization, with expertise in both technical systems and process design.
- Experience managing Global Inbound Funnel operations in complex, multi-product businesses.
- Hands-on experience building or optimizing a lead funnel, with experience of Salesforce, Marketo, Databricks, Clay, Tableau, Traction Complete or equivalent technologies.
- Proven track record of building relationships with cross-functional teams to drive consensus and implementation. You work well in a collaborative, fast and cross-functional environment.
- Strong analytical and presentation skills to synthesize complex data into executive insights.
- Continuously seeks to understand, improve, and innovate. Identifies problems and develops actionable solutions.
- Works independently on a variety of large projects/processes. Comfort with ambiguity, excellent project management, and ability to build & optimize processes while maintaining operational excellence
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $146,000 - $166,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
- Mental health, wellness & fitness benefits
- Career coaching & support
- Inclusive family building benefits
- Long-term savings or retirement plans
- In-office culinary options to cater to your dietary preferences
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing.
Drive Asana's company-wide localization and international growth programs, balancing scalability with cultural relevance. Partnering closely with Go To Market, Web Launches, SEO, and Optimization teams, you'll apply region-specific strategy that drives growth and acquisition across key markets. As our Global Experience Manager you're not just a localization expert — you're a multi-disciplinary growth driver. You'll manage a roster of language specialist contractors while owning the experience design of locale-specific web experiences, shifting from legacy workflows to an AI-first ecosystem. [Include Team Description here].This role is based in our Warsaw office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
We offer a Contract of Employment (UoP) for our employees in Poland.
What you’ll achieve
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Design and execute a global localization roadmap that prioritizes AI automation, organic growth, and autonomous workflows.
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Manage a team of language specialist contractors and Marketing's translation management, including vendor relationships, workflow governance, and quality standards.
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Champion international PLG and SLG growth by identifying and optimizing self-serve and sales-assisted acquisition and expansion motions.
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Analyze international funnel performance—from traffic to trial to paid conversion—to develop region-specific hypotheses that improve growth loops.
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Train and own Asana AI Teammates to achieve quality excellence and automations in localization and global expansion.
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Design and own locale-specific web experiences, ensuring information architecture and content strategy feel intentionally built for each market.
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Partner cross-functionally with SEO, Web Launches, and Optimization teams to drive global acquisition and brand consistency.
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Establish metrics to measure LLM performance, including accuracy, fluency, cultural nuance, and bias mitigation.
About you
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5+ years in localization program management, with at least 2 years in a leadership or systems architecture capacity managing contractors or in-house teams.
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3+ years of experience across growth disciplines (SEO, CRO, PLG/SLG), demonstrating a track record of driving measurable global initiatives.
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Deep hands-on expertise with LLMs, prompt engineering for translation, and API-driven localization workflows.
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Proven experience designing high-quality digital experiences through CMS (e.g., Contentful) and marketing technology stacks (e.g., Marketo, Salesforce).
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Proficiency with UX analytics and CRO tools (e.g., Contentsquare, Hotjar) and data visualization platforms (e.g., Tableau, Looker) to derive actionable insights.
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Strong change management skills with the ability to migrate legacy workflows to automated, modern tech stacks.
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Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
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Excellent cross-functional influence and vendor management skills, with a deep understanding of international cultural nuances.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between 18,333 PLN - 20,333 PLN gross per month (subject to all taxes and necessary deductions). The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
- Generous, transparent and fair compensation system
- Contract of Employment (and the option of 50% tax deductible costs for author’s rights usage in respect of applicable roles )
- Health insurance with dental and travel coverage (Lux Med)
- Meals reimbursement on the days that you work from the office
- Career growth budget
- Home office setup budget
- Gym/Fitness reimbursement
- Fertility healthcare and family-forming support with Carrot
- Mental health support in Modern Health
- Group life insurance
- MacBooks with all necessary accessories
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. As our Performance Creative Designer, you will develop high-impact creative for paid media programs, working as an embedded partner to Paid Media to continuously generate, test, and evolve creative. Your work will span channels including paid social, display, and other digital placements, with a focus on delivering a steady stream of new ideas. You will help establish a stronger model for performance creative at Asana, one that prioritizes originality, volume, and continuous testing while maintaining strong alignment with the brand.
This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you’ll achieve
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Develop high-performing creative for paid media campaigns across channels including paid social and display.
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Own creative output for performance programs, producing multiple concepts and variations designed for testing in market.
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Translate campaign objectives, messaging, and product value into clear, compelling, and channel-appropriate creative.
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Partner closely with Paid Media stakeholders to understand testing plans, performance data, and optimization opportunities.
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Continuously iterate on creative based on performance insights, refining and evolving ideas over time.
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Generate new creative directions informed by trends, competitive work, and emerging best practices.
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Balance speed and craft, delivering a high volume of quality work while maintaining brand consistency.
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Use AI tools to accelerate concept generation, variation development, and production workflows to increase the scale of creative testing.
About you
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4-6 years of experience in digital design, performance creative, or advertising, ideally within technology or agency environments.
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A strong portfolio demonstrating craft in paid media creative, including multiple variations and examples of iterative testing.
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Clear understanding of how creative performs across digital channels, including paid social and display.
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Ability to generate original ideas and translate them into effective, testable creative concepts.
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Strong visual craft with deep attention to hierarchy, clarity, and message communication.
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Experience using performance data and insights to inform creative decisions and improvements.
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Highly proficient in Figma and Adobe Creative Suite; experience with motion design is a plus.
-
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $146,000 - $166,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
Mental health, wellness & fitness benefits
-
Career coaching & support
-
Inclusive family building benefits
-
Long-term savings or retirement plans
-
In-office culinary options to cater to your dietary preferences
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We continue to grow, with a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. As our Experiential Designer, you will bring Asana’s brand to life across physical and hybrid environments, focusing on marquee events like the Work Innovation Summit and internal milestones like SKO. You will sit within the Brand team, partnering with Events and Field Marketing to design end-to-end experiences ranging from stage design to interactive moments. We’re looking for a hands-on design generalist to help define how Asana shows up in physical spaces while raising the bar for craft, consistency, and speed.
This role is based in our San Francisco office with an office-centric hybrid schedule.
The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays.
Working from home on Fridays depends on the type of work you do and the teams with which you partner.
If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you’ll achieve
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Design and execute experiential brand work across owned and third-party events, including environments, signage, and stage design.
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Own major components of the Work Innovation Summit, driving design from initial concept through final physical production.
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Translate complex event concepts into cohesive, end-to-end attendee experiences across both physical and digital touchpoints.
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Partner directly with production partners, fabricators, and vendors to ensure design intent is executed at the highest level of craft.
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Develop scalable design frameworks that allow field teams and global partners to execute within brand standards.
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Collaborate with cross-functional stakeholders in Marketing and Events to shape strategic ideas early in the creative process.
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Support on-site execution for key events, adapting quickly to real-time constraints and environmental changes.
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Explore and apply AI tools to accelerate concept development, iteration, and production efficiency.
About you
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6-8 years of experience in brand, experiential, or environmental design, ideally within the technology sector or a high-growth agency.
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A strong portfolio demonstrating ownership of integrated brand experiences and a deep understanding of spatial thinking.
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Expertise in translating complex brand systems into physical and immersive environments with precision and clarity.
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Proven ability to work with production vendors and AV teams, with a solid grasp of materials and build constraints.
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Highly proficient in Figma and Adobe Creative Suite, with the ability to carry work from concept through final production.
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Strong collaboration skills and the ability to influence cross-functional partners in a fast-paced, iterative environment.
-
Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
-
Experience with motion or 3D design tools is a plus, though not required for success in this role.
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $182,000 - $207,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified. In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
Mental health, wellness & fitness benefits
-
Career coaching & support
-
Inclusive family building benefits
-
Long-term savings or retirement plans
-
In-office culinary options to cater to your dietary preferences
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
Marketing Manager, Marketplace & Strategic Partnerships
Share this job
We’re looking for a strategic and collaborative Partner Marketing Manager to lead and execute impactful marketing strategies that enhance Asana’s visibility and value proposition through partner channels. In this role, you will work closely with cross-functional stakeholders to create joint marketing plans and orchestrate go-to-market initiatives. You will join a dynamic and globally dispersed team dedicated to accelerating Asana's growth and market reach through partnerships and fostering a thriving ecosystem.
This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you’ll achieve:
- Develop and implement strategic partner marketing plans that amplify Asana’s market presence and align with partner goals.
- Collaborate with partners to build and manage effective co-marketing initiatives, including events, digital campaigns, and content marketing.
- Lead and manage comprehensive joint go-to-market planning and execution to drive successful partner marketing recruitment and retention.
- Establish and maintain strong relationships with key partners, facilitating seamless collaboration and growth.
- Provide partners with training and enablement materials to ensure effective marketing of Asana’s products and solutions.
- Define, track, and analyze key performance indicators to assess the effectiveness of partner marketing initiatives.
- Utilize data-driven insights to continuously refine strategies and enhance the impact of marketing efforts.
- Represent Asana in partner meetings, industry events, and joint initiatives to foster strong alliances and visibility.
About you:
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
- You hold a Bachelor’s degree in Marketing, Business, or a related field.
- You have 7+ years of experience in partner marketing or related fields, preferably in a B2B SaaS or technology environment.
- You have a strong track record in developing and implementing successful partner-driven marketing strategies.
- Your excellent communication and relationship-building skills allow you to engage stakeholders at all levels effectively.
- You possess an analytical mindset, focusing on data-driven decision-making and measuring program effectiveness.
- Experience with marketing tools and platforms such as Salesforce, Marketo, Tableau.
- You thrive in a collaborative environment and are passionate about driving business growth through innovative partnerships.
At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $146,000 - $166,000 The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
- Mental health, wellness & fitness benefits
- Career coaching & support
- Inclusive family building benefits
- Long-term savings or retirement plans
- In-office culinary options to cater to your dietary preferences
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
#LI-Hybrid #LI-FC1
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is a global team focused on revenue and field marketing, product marketing, brand and content creation, advertising, and lifecycle marketing. We are responsible for fueling business growth. We create campaigns, content, events, and sales enablement to grow our business.
As the Product Marketing Manager – Partnerships, you will own the end-to-end product marketing strategy for Asana’s most strategic technology integrations and ecosystem partnerships — including AI-powered integrations. You’ll shape how we bring these partnerships to market, from defining messaging and positioning to driving launches, sales enablement, and ongoing go-to-market strategy.
This is a highly cross-functional role requiring deep collaboration with Product, Partnerships, Sales, and Marketing. You will act as the connective tissue between our product roadmap and our partner ecosystem, ensuring integrations deliver clear customer value and differentiated market impact.
This role is based in our San Francisco office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
What you'll achieve:
- Own full-stack product marketing for strategic partnerships and integrations, including AI integrations, from messaging and positioning to launches and ongoing GTM strategy.
- Lead integrated go-to-market plans in close partnership with Product, Partnerships, Sales, and Demand Gen to drive awareness, adoption, and revenue impact.
- Enable Sales and Customer Success with compelling narratives, pitch decks, and training that support co-sell motions and strategic deals.
- Partner deeply with Product to align roadmap, customer insights, and market opportunities, ensuring strong product-market fit and launch readiness.
- Leverage market, customer, and performance insights to refine positioning, optimize launches, and identify new ecosystem growth opportunities.
About you:
- 8–12 years of experience in product marketing, partnership marketing, or a related GTM role within a B2B tech environment
- Proven experience owning full-stack PMM responsibilities: messaging & positioning, launches, GTM strategy, and sales enablement
- Experience marketing technology integrations, platform ecosystems, or AI-powered products
- Strong cross-functional leadership skills and experience partnering closely with Product teams
- Ability to translate technical capabilities into compelling business value narratives
- Exceptional written and verbal communication skills for a range of audiences, from executives to field teams
- Strong project management skills with the ability to drive multiple launches concurrently
- Analytical mindset with experience using data and customer insights to inform strategy
- Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making
- Bachelor’s degree in Marketing, Business, or related field; MBA is a plus
- Ability to travel as needed for events and partner engagements
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between $182,000 - $207,000. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
- Mental health, wellness & fitness benefits
- Career coaching & support
- Inclusive family building benefits
- Long-term savings or retirement plans
- In-office culinary options to cater to your dietary preferences
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana
The Asana Marketing team is responsible for fueling business growth and building a brand customers love. We create campaigns and content to attract new accounts and inspire current ones to grow with us. We’re looking for a Technical SEO Manager to own the technical foundation of Asana’s organic search performance. You’ll ensure asana.com is built for maximum crawlability, indexability, and performance—driving technical implementations that support visibility across traditional and AI-powered search surfaces, including LLM-driven discovery.
This role is based in our Warsaw office with an office-centric hybrid schedule. The standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.
We offer a Contract of Employment (UoP) for our employees in Poland.
What you’ll achieve
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Develop and execute a technical SEO roadmap, prioritizing site architecture, crawlability, and indexation to drive global business impact.
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Build and maintain SEO monitoring dashboards to ensure continuous visibility into crawl health and site performance.
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Partner closely with web engineering to drive site speed and Core Web Vitals improvements across all marketing and product web surfaces.
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Own the technical requirements for site migrations and platform changes, ensuring long-term scalability and performance.
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Implement advanced structured data and schema markup to improve coverage across search features and LLM-driven discovery results.
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Leverage AI tools to scale technical audits and crawl analysis, creating more efficient workflows for issue detection and prioritization.
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Manage international technical SEO, including hreflang implementation and regional targeting strategy.
About you
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5+ years of technical SEO experience managing complex enterprise-level websites.
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Deep understanding of crawl mechanics, indexation, and JavaScript rendering.
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Proven experience with structured data implementation and technical SEO tools like Screaming Frog, Botify, or Google Search Console.
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Strong proficiency in HTML, CSS, JavaScript, and HTTP fundamentals, with the ability to work effectively within engineering constraints.
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Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making.
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Analytical mindset with the ability to translate complex technical concepts into actionable insights for non-technical stakeholders.
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Experience managing international SEO requirements and large-scale site migrations.
What we’ll offer
Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit.
For this role, the estimated base salary range is between 18,333 PLN - 20,333 PLN gross per month (subject to all taxes and necessary deductions).The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.
In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:
-
- Generous, transparent and fair compensation system
- Contract of Employment (and the option of 50% tax deductible costs for author’s rights usage in respect of applicable roles )
- Health insurance with dental and travel coverage (Lux Med)
- Meals reimbursement on the days that you work from the office
- Career growth budget
- Home office setup budget
- Gym/Fitness reimbursement
- Fertility healthcare and family-forming support with Carrot
- Mental health support in Modern Health
- Group life insurance
- MacBooks with all necessary accessories
These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role.
#LI-Hybrid
About us
Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong.
Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.
Ready to apply?
Apply to Asana