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Senior Solution Architect - Personalization Strategist
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About the Opportunity
We are hiring a Senior Personalization Solution Architect with deep domain expertise in personalization and experimentation to join Contentful’s Professional Services team. This role is designed for a practitioner who has built, operated, and scaled personalization programs in production, and who also brings the hands-on technical skills required to implement those programs in modern, composable architectures.
This is not a generalist Solution Architect role with light exposure to personalization. Success in this role requires strong opinions and real-world experience across audience strategy, decisioning, experimentation, and measurement—paired with the ability to design and deliver high-quality technical implementations using Contentful Personalization.
You will work directly with customer engineering, product, and marketing teams to design and implement advanced personalization and experimentation solutions, while also serving as a customer-facing extension of Contentful’s Product and Engineering teams. Your work will help reduce implementation risk, accelerate time to value, and create tighter feedback loops into product development—specifically for complex personalization use cases.
What to expect?
Personalization & Experimentation Domain Leadership
- Own the end-to-end design of personalization and experimentation programs, including:
- audience and segmentation strategies grounded in behavioral, contextual, and first-party data
- experience decisioning models that balance relevance, performance, and governance
- experimentation frameworks (A/B, multivariate, holdouts) with clear hypotheses and success criteria
- Design personalization strategies that scale responsibly, including:
- guardrails to prevent over-personalization, bias, and degraded user experience
- approaches for global, multi-brand, or multi-region deployments
- tradeoffs between targeting precision, latency, and operational complexity
- Define measurement approaches that connect:
- user behavior → decisioning logic → exposure → business outcomes
- Act as a domain authority for personalization and experimentation in customer engagements, confidently guiding technical and non-technical stakeholders through best practices, limitations, and tradeoffs.
Technical Solution Architecture & Hands-On Delivery
- Architect and implement end-to-end personalization solutions using Contentful Personalization, including:
- user identification and profile stitching
- audience evaluation and decisioning
- personalized content and experience delivery
experimentation and uplift measurement - Lead hands-on implementation activities such as:
- building proof-of-concepts and reference implementations
- configuring personalization models and decision logic
- developing integration services and APIs
- supporting production deployments and performance optimization
- Integrate personalization solutions with enterprise platforms including:
- CDPs (Segment, Tealium, mParticle, etc.)
- CRMs (Salesforce, Dynamics)
- analytics platforms (GA4, Adobe Analytics, Snowplow)
- identity, consent, and privacy tooling
- Design personalization delivery patterns across modern rendering strategies:
- SSR, CSR, SSG, ISR
- edge and CDN-based personalization
- hybrid static + runtime personalization approaches
- Ensure solutions meet enterprise requirements for:
- performance and scalability
- reliability and fallback behavior
- security and privacy compliance
Technical Discovery & Customer Enablement
- Lead technical discovery sessions to assess customer readiness across:
- data quality, identity maturity, and event instrumentation
- architectural constraints (latency, caching, edge delivery)
- content model alignment and operational workflows
- Translate personalization requirements into detailed technical designs, including:
- integration patterns and API contracts
- data and event schemas
- deployment and observability considerations
- Enable customer teams through:
- implementation workshops and pair-programming
- architecture and code reviews
- developer documentation and operational runbooks
Cross-Functional Collaboration & Feedback Loops
- Partner closely with Contentful Product and Engineering teams to:
- surface implementation challenges and recurring customer pain points
- provide feedback that influences roadmap, developer experience, and documentation
- validate new personalization capabilities against real customer use cases
- Contribute to internal enablement by:
- mentoring Solution Architects and delivery team members
- developing reusable accelerators, patterns, and reference architectures
- supporting Sales and Solution Engineering with technical expertise in complex personalization opportunities
What you need to be successful?
Required: Personalization & Experimentation Domain Expertise
- Demonstrated, hands-on experience designing and operating personalization and experimentation programs in production, including:
- ownership of audience strategy and decisioning logic
- designing and running A/B or multivariate experiments beyond basic UI testing
- interpreting experiment results and translating them into iterative improvements
- Strong understanding of personalization challenges such as:
- identity resolution and anonymous vs known users
- data sparsity and cold-start scenarios
- experimentation validity, bias, and statistical tradeoffs
- privacy, consent, and regulatory constraints
Required: Technical & Architectural Skills
- Advanced proficiency with modern web technologies:
- JavaScript / TypeScript
- React with Next.js (preferred), or Vue/Nuxt, Angular
- REST and GraphQL APIs
- Deep understanding of web rendering and delivery patterns:
- SSR, CSR, SSG, ISR
- caching strategies and personalization at scale
- Strong experience integrating SaaS platforms and enterprise systems via APIs
- Experience designing or implementing cloud-native architectures (AWS, Azure, or GCP), including:
- serverless or microservices-based systems
- event-driven or streaming architectures
Professional Services & Collaboration Skills
- Experience delivering customer-facing technical engagements in a consulting or professional services context
- Comfortable leading technical deep dives with engineering teams and explaining experimentation concepts to non-technical stakeholders
- Strong written communication skills, especially technical documentation
Nice to Have
- Experience with CDPs, tag management systems, and event pipelines
- Familiarity with ML-driven personalization approaches (e.g., propensity models, recommenders), even if models are externally managed
- Experience working in composable DXP ecosystems (CMS, personalization, experimentation, commerce)
What Success Looks Like
- Customers successfully deploy production-grade personalization and experimentation programs using Contentful Personalization.
- Personalization solutions you design are:
- measurable and outcome-driven
- performant at enterprise scale
- governed and extensible over time
- Customer engineering teams trust your guidance because you bring deep personalization domain expertise backed by hands-on implementation experience.
- Product and Engineering teams benefit from clear, actionable feedback rooted in real customer implementations.
- Contentful is consistently seen as a credible personalization partner, not just a technology vendor.
What's in it for you?
- Join an ambitious tech company reshaping the way people build digital experiences
- Full-time employees receive Stock Options for the opportunity to share in the success of our company
- Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
- Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
- We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
- Company paid parental leave to care for and focus on your growing family
- Use your personal annual education budget to improve your skills and grow in your career
- Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
- An annual wellbeing stipend to care for your physical, financial, or emotional health
- A monthly communication stipend and phone hardware upgrade reimbursement.
- New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.
This role will need to be conducted in a state in which we are currently registered to do business. In addition, this position is not eligible for visa sponsorship. Applicants must be authorized to work without the need for visa sponsorship by the start date of employment.
This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.
Who are we?
Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here!
“Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
Ready to apply?
Apply to Contentful
Senior Solution Architect - Personalization Strategist
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About the Opportunity
We are hiring a Senior Personalization Solution Architect with deep domain expertise in personalization and experimentation to join Contentful’s Professional Services team. This role is designed for a practitioner who has built, operated, and scaled personalization programs in production, and who also brings the hands-on technical skills required to implement those programs in modern, composable architectures.
This is not a generalist Solution Architect role with light exposure to personalization. Success in this role requires strong opinions and real-world experience across audience strategy, decisioning, experimentation, and measurement—paired with the ability to design and deliver high-quality technical implementations using Contentful Personalization.
You will work directly with customer engineering, product, and marketing teams to design and implement advanced personalization and experimentation solutions, while also serving as a customer-facing extension of Contentful’s Product and Engineering teams. Your work will help reduce implementation risk, accelerate time to value, and create tighter feedback loops into product development—specifically for complex personalization use cases.
What to expect?
Personalization & Experimentation Domain Leadership
- Own the end-to-end design of personalization and experimentation programs, including:
- audience and segmentation strategies grounded in behavioral, contextual, and first-party data
- experience decisioning models that balance relevance, performance, and governance
- experimentation frameworks (A/B, multivariate, holdouts) with clear hypotheses and success criteria
- Design personalization strategies that scale responsibly, including:
- guardrails to prevent over-personalization, bias, and degraded user experience
- approaches for global, multi-brand, or multi-region deployments
- tradeoffs between targeting precision, latency, and operational complexity
- Define measurement approaches that connect:
- user behavior → decisioning logic → exposure → business outcomes
- Act as a domain authority for personalization and experimentation in customer engagements, confidently guiding technical and non-technical stakeholders through best practices, limitations, and tradeoffs.
Technical Solution Architecture & Hands-On Delivery
- Architect and implement end-to-end personalization solutions using Contentful Personalization, including:
- user identification and profile stitching
- audience evaluation and decisioning
- personalized content and experience delivery
experimentation and uplift measurement - Lead hands-on implementation activities such as:
- building proof-of-concepts and reference implementations
- configuring personalization models and decision logic
- developing integration services and APIs
- supporting production deployments and performance optimization
- Integrate personalization solutions with enterprise platforms including:
- CDPs (Segment, Tealium, mParticle, etc.)
- CRMs (Salesforce, Dynamics)
- analytics platforms (GA4, Adobe Analytics, Snowplow)
- identity, consent, and privacy tooling
- Design personalization delivery patterns across modern rendering strategies:
- SSR, CSR, SSG, ISR
- edge and CDN-based personalization
- hybrid static + runtime personalization approaches
- Ensure solutions meet enterprise requirements for:
- performance and scalability
- reliability and fallback behavior
- security and privacy compliance
Technical Discovery & Customer Enablement
- Lead technical discovery sessions to assess customer readiness across:
- data quality, identity maturity, and event instrumentation
- architectural constraints (latency, caching, edge delivery)
- content model alignment and operational workflows
- Translate personalization requirements into detailed technical designs, including:
- integration patterns and API contracts
- data and event schemas
- deployment and observability considerations
- Enable customer teams through:
- implementation workshops and pair-programming
- architecture and code reviews
- developer documentation and operational runbooks
Cross-Functional Collaboration & Feedback Loops
- Partner closely with Contentful Product and Engineering teams to:
- surface implementation challenges and recurring customer pain points
- provide feedback that influences roadmap, developer experience, and documentation
- validate new personalization capabilities against real customer use cases
- Contribute to internal enablement by:
- mentoring Solution Architects and delivery team members
- developing reusable accelerators, patterns, and reference architectures
- supporting Sales and Solution Engineering with technical expertise in complex personalization opportunities
What you need to be successful?
Required: Personalization & Experimentation Domain Expertise
- Demonstrated, hands-on experience designing and operating personalization and experimentation programs in production, including:
- ownership of audience strategy and decisioning logic
- designing and running A/B or multivariate experiments beyond basic UI testing
- interpreting experiment results and translating them into iterative improvements
- Strong understanding of personalization challenges such as:
- identity resolution and anonymous vs known users
- data sparsity and cold-start scenarios
- experimentation validity, bias, and statistical tradeoffs
- privacy, consent, and regulatory constraints
Required: Technical & Architectural Skills
- Advanced proficiency with modern web technologies:
- JavaScript / TypeScript
- React with Next.js (preferred), or Vue/Nuxt, Angular
- REST and GraphQL APIs
- Deep understanding of web rendering and delivery patterns:
- SSR, CSR, SSG, ISR
- caching strategies and personalization at scale
- Strong experience integrating SaaS platforms and enterprise systems via APIs
- Experience designing or implementing cloud-native architectures (AWS, Azure, or GCP), including:
- serverless or microservices-based systems
- event-driven or streaming architectures
Professional Services & Collaboration Skills
- Experience delivering customer-facing technical engagements in a consulting or professional services context
- Comfortable leading technical deep dives with engineering teams and explaining experimentation concepts to non-technical stakeholders
- Strong written communication skills, especially technical documentation
Nice to Have
- Experience with CDPs, tag management systems, and event pipelines
- Familiarity with ML-driven personalization approaches (e.g., propensity models, recommenders), even if models are externally managed
- Experience working in composable DXP ecosystems (CMS, personalization, experimentation, commerce)
What Success Looks Like
- Customers successfully deploy production-grade personalization and experimentation programs using Contentful Personalization.
- Personalization solutions you design are:
- measurable and outcome-driven
- performant at enterprise scale
- governed and extensible over time
- Customer engineering teams trust your guidance because you bring deep personalization domain expertise backed by hands-on implementation experience.
- Product and Engineering teams benefit from clear, actionable feedback rooted in real customer implementations.
- Contentful is consistently seen as a credible personalization partner, not just a technology vendor.
What's in it for you?
- Join an ambitious tech company reshaping the way people build digital experiences
- Full-time employees receive Stock Options for the opportunity to share in the success of our company
- Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
- Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
- We value Work-Life balance and You Time! A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
- Company paid parental leave to care for and focus on your growing family
- Use your personal annual education budget to improve your skills and grow in your career
- Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
- An annual wellbeing stipend to care for your physical, financial, or emotional health
- A monthly communication stipend and phone hardware upgrade reimbursement.
- New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.
This role will need to be conducted in a state in which we are currently registered to do business. In addition, this position is not eligible for visa sponsorship. Applicants must be authorized to work without the need for visa sponsorship by the start date of employment.
This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.
Who are we?
Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here!
“Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.
Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.com with any information you may have.
By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
Ready to apply?
Apply to Contentful
Senior Fullstack Engineer
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What Makes Us Unique
At Cloudbeds, we're not just building software, we’re transforming hospitality. Our intelligently designed platform powers properties across 150 countries, processing billions in bookings annually. From independent properties to hotel groups, we help hoteliers transform operations and uplevel their commercial strategy through a unified platform that integrates with hundreds of partners. And we do it with a completely remote team. Imagine working alongside global innovators to build AI-powered solutions that solve hoteliers' biggest challenges. Since our founding in 2012, we've become the World's Best Hotel PMS Solutions Provider and landed on Deloitte's Technology Fast 500 again in 2024 – but we're just getting started.
How You'll Make an Impact:
As a Senior Fullstack Engineer on the Distribution Team, you'll be instrumental in developing and enhancing the products that connect Cloudbeds' ecosystem to the world's largest distribution channels. You'll architect scalable solutions using modern technologies, contribute to our microservices migration, and ensure our platform delivers exceptional performance and security for thousands of properties worldwide. Your work will directly impact how hotels reach guests through integrations with major platforms like Booking.com, AirBnb and beyond.
Our Distribution Team:
We're the bridge connecting properties to the global travel ecosystem. Our team tackles complex integration challenges that directly impact revenue for thousands of hotels worldwide, from building rock-solid connections with major OTAs to ensuring every booking flows seamlessly and securely. We balance innovation with pragmatism: migrating legacy systems to modern microservices while maintaining the reliability our customers depend on. If you thrive on solving hard technical problems with real business impact and love the challenge of both building greenfield features and refactoring legacy code, you'll feel right at home here.
What You Bring to the Team:
- Design and implement robust backend features and improvements using PHP, with a strong focus on performance optimization and scalability for our distribution platform
- Build intuitive frontend experiences using React and Vue, ensuring seamless user interactions across the Cloudbeds ecosystem
- Architect secure solutions for handling financial transactions and sensitive personal data, applying security best practices throughout the development lifecycle
- Write clean, well-tested, and well-documented code with comprehensive test coverage (unit, integration, end-to-end) to maintain high quality standards
- Lead technical discussions on complex concepts and requirements with both technical and non-technical stakeholders, driving alignment on backend and frontend architecture decisions
- Contribute to our ongoing initiative to migrate core platform components into microservices, helping shape the long-term technical vision
- Re-architect and refactor existing legacy systems to align with modern standards and project requirements, demonstrating ownership and commitment to continuous improvement
- Mentor team members through pair programming and code reviews, promoting best practices that elevate code quality and team processes
- Collaborate with cross-functional teams to plan, build, and ship high-quality features that delight our global customer base
What Sets You Up for Success:
- 5+ years of PHP web application software engineering experience
- 5+ years of experience with JS frameworks, Vue.js and React are preferred
- Solid experience with modern JavaScript/TypeScript
- Strong hands-on experience with Docker and containerized development workflows
- Demonstrated expertise in performance optimization and expert knowledge of relational databases, indexing, and searching technologies
- Strong understanding of security considerations, particularly for applications handling financial transactions and personal data
- Experience with test automation across all levels (unit, integration, end-to-end) and a passion for quality-driven development
- Proven track record of taking ownership of projects and delivering results independently
- Business-level English fluency (verbal and written) and excellent communication skills for collaborating across a globally distributed, remote-first team
Bonus Skills to Stand Out:
- Experience designing and building microservices and/or micro-frontends
- Hands-on experience with PHP frameworks (CodeIgniter, CakePHP, Laravel, Symfony)
- Cloud and infrastructure experience with Kubernetes, AWS, Terraform, and Argo CD
- Experience working with event-driven architectures and messaging systems (e.g., Kafka)
Compensation: Depending on your skills and experience, you can expect your annual compensation to be between $145,000 - $165,000
What to Expect - Your Journey with Us
Behind Cloudbeds' revolutionary technology is a team of redefining what's possible in hospitality. We're 650+ employees across 40+ countries, bringing together elite engineers, AI architects, world-class designers, and hospitality veterans to solve challenges others haven't dared to tackle. Our diverse team speaks 30+ languages, but we all share one language: a passion for innovation and travel. From pioneering breakthroughs in machine learning to revolutionizing how hotels operate, we're not just watching the future of hospitality unfold – we're coding it, designing it, writing it and shipping it. If you're ready to work alongside some of the brightest minds in tech who are obsessed with using AI to transform a trillion-dollar industry, this is your chance to be part of something extraordinary.
Learn more online at cloudbeds.com
Company Awards to Check Out!
- Best All-In-One Hotel Management System | HotelTechAwards (2025)
- Overall 10 Best Places to Work | HotelTechAwards (2025)
- Most Loved Workplace® Certified (2024)
- Top 10 People’s Choice(2024)
- Deloitte Technology Fast 500 (2024)
Discover our Benefits:
- Remote First, Remote Always
- PTO in accordance with local labor requirements
- Monthly Wellness Fridays - enjoy an extra long weekend every month
- Full Paid Parental Leave
- Home office stipend based on country of residency
- Professional development courses in Cloudbeds University
- Access to professional development, including manager training, upskilling and knowledge transfer.
Everyone is Welcome - A Culture of Inclusion
Cloudbeds is proud to be an Equal Opportunity Employer that celebrates the diversity in our global team! We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Cloudbeds is committed to the full inclusion of all qualified individuals. As part of this commitment, Cloudbeds will ensure that persons with disabilities are provided reasonable accommodations in the hiring process. We encourage deaf, hard of hearing, deaf-blind, and deaf-disabled individuals to apply. If reasonable accommodation is needed to participate in the job application or interview process or to perform essential job functions, please contact our HR team by phone at (858) 201-7832 or via email at accommodations@cloudbeds.com. Cloudbeds will provide an American Sign Language (ASL) interpreter where needed as a reasonable accommodation for the hiring processes.
To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Cloudbeds. Staffing, recruiting agencies, and individuals being represented by an agency are not authorized to use this site or to submit applications, and any such submissions will be considered unsolicited. Cloudbeds does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to our jobs alias, Cloudbeds employees, or any other company location. Cloudbeds is not responsible for any fees related to unsolicited resumes/applications.
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