More about the role:

Burson Group India is looking for a Sr. Manager – Media Relations for our Gurgaon location. The individual will join our team & work in the Media Team.

As a Sr. Manager - Media Relations you are expected to Build and Maintain Media Relationships.  You will contribute to Burson Genesis’s performance by managing media and integrated communication (IC) programs, satisfying, and delighting clients, leading the team to work on strategy and execution of communications plans in collaboration with marketing and brand teams of respective relations clients.

What you'll do:

• Overseeing communications with the media, including preparing, editing, and proofreading articles, press kits, press releases, website postings, and other content.
• Develops, pitches and places positive stories by and about the client in appropriate business, trade and consumer media
• Cultivate and nurture relationships with journalists, editors, bloggers, influencers and media professionals.
• Strong written and verbal communication skill
• Oversees press events and takes part in media trainings, including drafting scenarios, and handle complex media inquiries.
• Addressing crisis situations promptly and directly, correcting misinformation, etc.
• Networking and coordination with media and influencers for interviews, articles, and relevant forums
• Create and maintain an active press calendar, media database & journalise profiles.
• Provide regular media coverage reports to internal stakeholders
• Implementing analytical strategies to identify potential for improvement of media relations and creating reports on media communications activities and results with actionable suggestions for improvement.
• Establish relationships with stakeholders & collaborate with various departments like Finance, HR, Marketing, Compliance etc.

Experience that contributes to success:

• Graduate or Postgraduate in any stream or professional qualification in the field of public relations or marketing communication
• 7+ years of work experience of handling media relations in a PR agency and has a significant network of connections with media outlets, reporters, etc.

More about the role:

Burson is looking to hire an Account Manager for Corporate & Services team. As an Account Manager, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson’s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts.  You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Service:

• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client’s business objectives and deliver results.
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team.
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints.
• Manage client relationships and be the client’s key contact, counselor, and strategic thinker.
• Timely Decision Making – The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
• Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc.
• Be able to support the senior managers and leaders in resolving client issues.
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters, and respond to media queries.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations. 

Business Development:

• Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients.
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. 

Talent Management:

• Coach and mentor junior team members and help them grow within the organization and are able to add value to the client and the team.
• Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment.
• Provide on the job training to new team members on day-to-day tasks, delegate tasks to junior team members with clarity and oversee quality implementation within specified timelines.
• Provide continuous constructive feedback, keep immediate superiors briefed on team member performance ensuring recognition of good performance and resolution of concerns in a timely manner. 

Financial Management: 

• Record time in Maconomy and make supervisors aware of your time spent so our business can be managed profitably.
• Ensure all activities carried out for clients are properly documented and budget and status reports are submitted.
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates and allocate resources for agency profitability.
• Manage vendor relationships, costs, and invoicing. 

Agency Responsibilities:

• Use Burson’s intranet and resources; keep your profile updated.
• Be a brand ambassador and help in recruiting top talent by knowing our capabilities network.
• Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct.

Experience that contributes to success:

• Minimum 4+ years of experience in public relations or communications industry, with at least one year leading a team.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Prior experience managing clients in the aviation, airline, or aerospace sectors will be preferred.

More about the role:

Burson is looking to hire an Account Manager for Enterprise Technology team. As an Account Manager, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson’s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts.  You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Service:

• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client’s business objectives and deliver results.
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team.
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints.
• Manage client relationships and be the client’s key contact, counselor, and strategic thinker.
• Timely Decision Making – The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
• Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc.
• Be able to support the senior managers and leaders in resolving client issues.
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters, and respond to media queries.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations. 

Business Development:

• Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients.
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. 

Talent Management:

• Coach and mentor junior team members and help them grow within the organization and are able to add value to the client and the team.
• Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment.
• Provide on the job training to new team members on day-to-day tasks, delegate tasks to junior team members with clarity and oversee quality implementation within specified timelines.
• Provide continuous constructive feedback, keep immediate superiors briefed on team member performance ensuring recognition of good performance and resolution of concerns in a timely manner. 

Financial Management: 

• Record time in Maconomy and make supervisors aware of your time spent so our business can be managed profitably.
• Ensure all activities carried out for clients are properly documented and budget and status reports are submitted.
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates and allocate resources for agency profitability.
• Manage vendor relationships, costs, and invoicing. 

Agency Responsibilities:

• Use Burson’s intranet and resources; keep your profile updated.
• Be a brand ambassador and help in recruiting top talent by knowing our capabilities network.
• Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct.

Experience that contributes to success:

• Minimum 4+ years of experience in public relations or communications industry, with at least one year leading a team.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Prior experience of managing a diverse portfolio of startup clients across sectors is preferred

More about the role:

Burson is looking to hire an Account Director to manage a portfolio of diverse corporate clients, pursuing new business opportunities, moving beyond existing accounts to build a robust pipeline of prospective clients and support the senior management to manage and develop strong teams. You are expected to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Strategy & Servicing

• Strategic Partnership: Act as the primary strategic advisor to clients, leveraging deep industry knowledge to anticipate challenges, identify opportunities, and provide decisive, high-level counsel.
• Program Architecture: Design and oversee the execution of innovative, integrated communication programs that incorporate digital, social, and AI-driven strategies to achieve client objectives.
• Senior-Level Counsel: Confidently write, present, and communicate complex strategies to senior executive audiences, influencing decision-makers within client and prospective client organizations.
• Crisis & Issues Leadership: Serve as a senior point of contact during crisis situations, guiding clients with clear, strategic, and timely decision-making.
• Relationship Management: Build and maintain unshakeable relationships with key clients, ensuring clear communication, and positioning yourself and the team as indispensable partners.

New Business Development & Growth 

• Lead Generation & Pursuit: Proactively identify, qualify, and pursue new business opportunities, moving beyond existing accounts to build a robust pipeline of prospective clients.
• Pitch & Proposal Leadership: Own and lead the development of new business proposals and pitches from start to finish. This includes strategic planning, creative brainstorming, and crafting compelling narratives that win accounts.
• Strategic Networking: Cultivate and maintain a strong network of industry contacts, potential clients, and key influencers to generate leads and position Burson as the agency of choice.
• Growth Strategy: Collaborate with senior leadership to develop and execute a proactive new business strategy for your practice or office, identifying key markets and targets for expansion.
• Organic Growth: Deepen relationships with existing clients to identify and secure opportunities for account expansion, transforming single projects into long-term strategic partnerships.

Leadership & Operational Excellence

• Talent Development: Mentor and coach junior staff to become future leaders. Foster a collaborative, inclusive, and high-performing team environment, delegating strategic responsibilities to grow their capabilities.
• Financial Acumen: Drive profitability by managing client budgets, resource allocation, and key financial performance indicators for your portfolio. Ensure all account administration and billing are handled efficiently.
• Operational Oversight: Ensure all client work is executed to the highest standard, on time, and within budget. Champion agency best practices and the use of collaborative tools like SharePoint.
• AI Integration: Champion the strategic use of Generative AI tools across all communication programs to enhance planning, ideation, content creation, and operational efficiency.

Experience that contributes to success:

• Postgraduate degree in any discipline, or a professional qualification in public relations or marketing communications.
• 8+ years of experience in media relations, content management, and communications across a diverse range of corporate sector clients in Energy, Aviation, Education etc.
• Strong track record of driving agency growth through new business development, identifying opportunities, and leading end-to-end proposal and pitch processes.

More about the role:

Burson is seeking an Account Director to oversee a portfolio of B2B and B2C technology clients, drive new business opportunities, build a strong pipeline of prospective clients beyond existing accounts, and support senior management in leading and developing high-performing teams. You are expected to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Strategy & Servicing

• Strategic Partnership: Act as the primary strategic advisor to clients, leveraging deep industry knowledge to anticipate challenges, identify opportunities, and provide decisive, high-level counsel.
• Program Architecture: Design and oversee the execution of innovative, integrated communication programs that incorporate digital, social, and AI-driven strategies to achieve client objectives.
• Senior-Level Counsel: Confidently write, present, and communicate complex strategies to senior executive audiences, influencing decision-makers within client and prospective client organizations.
• Crisis & Issues Leadership: Serve as a senior point of contact during crisis situations, guiding clients with clear, strategic, and timely decision-making.
• Relationship Management: Build and maintain unshakeable relationships with key clients, ensuring clear communication, and positioning yourself and the team as indispensable partners.

New Business Development & Growth 

• Lead Generation & Pursuit: Proactively identify, qualify, and pursue new business opportunities, moving beyond existing accounts to build a robust pipeline of prospective clients.
• Pitch & Proposal Leadership: Own and lead the development of new business proposals and pitches from start to finish. This includes strategic planning, creative brainstorming, and crafting compelling narratives that win accounts.
• Strategic Networking: Cultivate and maintain a strong network of industry contacts, potential clients, and key influencers to generate leads and position Burson as the agency of choice.
• Growth Strategy: Collaborate with senior leadership to develop and execute a proactive new business strategy for your practice or office, identifying key markets and targets for expansion.
• Organic Growth: Deepen relationships with existing clients to identify and secure opportunities for account expansion, transforming single projects into long-term strategic partnerships.

Leadership & Operational Excellence

• Talent Development: Mentor and coach junior staff to become future leaders. Foster a collaborative, inclusive, and high-performing team environment, delegating strategic responsibilities to grow their capabilities.
• Financial Acumen: Drive profitability by managing client budgets, resource allocation, and key financial performance indicators for your portfolio. Ensure all account administration and billing are handled efficiently.
• Operational Oversight: Ensure all client work is executed to the highest standard, on time, and within budget. Champion agency best practices and the use of collaborative tools like SharePoint.
• AI Integration: Champion the strategic use of Generative AI tools across all communication programs to enhance planning, ideation, content creation, and operational efficiency.

Experience that contributes to success:

• Postgraduate degree in any discipline, or a professional qualification in public relations or marketing communications.
• 8+ years of extensive experience in media relations, content management, and communications for Consumer Technology and Enterprise Technology clients.
• Strong track record of driving agency growth through new business development, identifying opportunities, and leading end-to-end proposal and pitch processes.

More about the role:

Burson is looking to hire an Account Manager for Corporate & Services team. As an Account Manager, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson’s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts.  You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Service:

• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client’s business objectives and deliver results.
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team.
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints.
• Manage client relationships and be the client’s key contact, counselor, and strategic thinker.
• Timely Decision Making – The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
• Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc.
• Be able to support the senior managers and leaders in resolving client issues.
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters, and respond to media queries.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations. 

Business Development:

• Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients.
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. 

Talent Management:

• Coach and mentor junior team members and help them grow within the organization and are able to add value to the client and the team.
• Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment.
• Provide on the job training to new team members on day-to-day tasks, delegate tasks to junior team members with clarity and oversee quality implementation within specified timelines.
• Provide continuous constructive feedback, keep immediate superiors briefed on team member performance ensuring recognition of good performance and resolution of concerns in a timely manner. 

Financial Management: 

• Record time in Maconomy and make supervisors aware of your time spent so our business can be managed profitably.
• Ensure all activities carried out for clients are properly documented and budget and status reports are submitted.
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates and allocate resources for agency profitability.
• Manage vendor relationships, costs, and invoicing. 

Agency Responsibilities:

• Use Burson’s intranet and resources; keep your profile updated.
• Be a brand ambassador and help in recruiting top talent by knowing our capabilities network.
• Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct.

Experience that contributes to success:

• Minimum 4+ years of experience in public relations or communications industry, with at least one year leading a team.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Prior experience of managing a diverse portfolio of corporate clients is preferred.

More about the role:

Burson is looking to hire an Account Manager for StepUp team. As an Account Manager, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson’s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts.  You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client’s business objectives and deliver results.
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team.
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints.
• Manage client relationships and be the client’s key contact, counselor, and strategic thinker.
• Timely Decision Making – The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
• Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc.
• Be able to support the senior managers and leaders in resolving client issues.
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters, and respond to media queries.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations. 
• Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients.
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. 

Experience that contributes to success:

• Minimum 4+ years of experience in public relations or communications industry, with at least one year leading a team.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Prior experience of managing a diverse portfolio of startup clients across sectors is preferred

More about the role:

Burson India is looking for a driven and enthusiastic Account Executive to join our Gurgaon team. This role is a great opportunity for someone passionate about technology, media relations, and brand storytelling. As an Account Executive, you will assist in executing PR campaigns, managing media outreach, creating content, and supporting day-to-day team activities.

What you'll do:

• Assist in drafting press releases, media pitches, and other PR content.
• Research media contacts and maintain media databases.
• Monitor media coverage and create media reports.
• Support in planning and executing PR events or campaigns.
• Track industry trends and relevant news.
• Assist with daily administrative tasks and team coordination.
• Coordinate with internal teams to gather content or information.
• Participate in brainstorming sessions and contribute creative ideas.

Experience that contributes to success:

• 1+ years of experience in public relations or communications, ideally within Enterprise Technology B2B brands.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Strong written and verbal communication skills.

Burson India is looking for a Account Executive to join our Healthcare team for Gurugram location. As an Account Executive Executive you are expected to actively be involved in the day-to-day execution of client activities under the supervision and guidance of senior team members. You will contribute to Burson – India’s performance by supporting the seniors in the team to manage client relationships and integrated communication (IC) programs, satisfying, and delighting clients and generating new business. You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

• Stay updated on all your clients, their industries, and competitors by actively reading articles, press materials, marketing collateral and strategy documents.
• Help organize and participate in client brainstorm meetings and calls and never hesitate to ask informed questions and make creative recommendations; understand what is being done and how it adds value to your clients.
• Have strong verbal and written communication skills to support the senior team to develop quality materials such as press releases, messages etc.
• Maintain relationships with prominent media members inside and outside your clients’ industries and stay current on any news that can be used for the benefit of clients
• Be responsible to create professional, actionable client-facing communications, status reports, campaign summary reports and general account activity reports.
• Assist in press materials development and support the preparation of press events.
• Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.

Experience that contributes to success:

• 1+ years of experience in Public Relations. Experience working with clients in Health & Wellness sector will be a plus.
• University degree in Communications or related discipline.

More about the role:

Burson India is seeking a motivated and enthusiastic Account Executive to join our team in Gurgaon. This role offers an excellent opportunity for someone passionate about automobile communications, media relations, and brand storytelling. As an Account Executive, you will support the team in executing PR campaigns, media outreach, content creation, and day-to-day tasks.

What you'll do:

• Assist in drafting press releases, media pitches, and other PR content.
• Research media contacts and maintain media databases.
• Monitor media coverage and create media reports.
• Support in planning and executing PR events or campaigns.
• Track industry trends and relevant news.
• Assist with daily administrative tasks and team coordination.
• Coordinate with internal teams to gather content or information.
• Participate in brainstorming sessions and contribute creative ideas.

Experience that contributes to success:

• 1+ year of experience in the public relations or communications industry, preferably with automobile brands.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Strong written and verbal communication skills.

More about the role:

Burson India is seeking a motivated and enthusiastic Account Executive to join our team in Gurgaon. This is a great opportunity for someone who is passionate about communications, media, and brand storytelling. As an Account Executive, you will support the team in executing PR campaigns, media outreach, content creation, and day-to-day tasks.

What you'll do:

• Assist in drafting press releases, media pitches, and other PR content.
• Research media contacts and maintain media databases.
• Monitor media coverage and create media reports.
• Support in planning and executing PR events or campaigns.
• Track industry trends and relevant news.
• Assist with daily administrative tasks and team coordination.
• Coordinate with internal teams to gather content or information.
• Participate in brainstorming sessions and contribute creative ideas.

Experience that contributes to success:

• 1+ year of experience in public relations or communications industry.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Strong written and verbal communication skills.

More about the role:

Burson is looking to hire an Account Manager for StepUp team. As an Account Manager, you are expected to support day-to-day client activities and provide guidance to junior team members through ongoing counsel and effective delegation. You will contribute to Burson’s performance by managing client relationships and integrated communication (IC) programs, satisfying, and delighting clients, helping, generate new business and growing existing accounts.  You are required to support our corporate strategy and your practice or office to help ensure superior client service, a winning culture and profitability.

What you'll do:

Client Service:

• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic, and integrated communications programs that complement the client’s business objectives and deliver results.
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team.
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints.
• Manage client relationships and be the client’s key contact, counselor, and strategic thinker.
• Timely Decision Making – The ability to identify a problem and find solutions. Makes decisions in a timely manner, using available information and under tight deadlines.
• Have strong verbal and written communication skills including development of various types of materials such as Q&A, key messages, holding statements, press release etc.
• Be able to support the senior managers and leaders in resolving client issues.
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters, and respond to media queries.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations. 

Business Development:

• Support the Directors and other senior leaders to identify new business opportunities within existing and potential clients.
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders. 

Talent Management:

• Coach and mentor junior team members and help them grow within the organization and are able to add value to the client and the team.
• Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment.
• Provide on the job training to new team members on day-to-day tasks, delegate tasks to junior team members with clarity and oversee quality implementation within specified timelines.
• Provide continuous constructive feedback, keep immediate superiors briefed on team member performance ensuring recognition of good performance and resolution of concerns in a timely manner. 

Financial Management: 

• Record time in Maconomy and make supervisors aware of your time spent so our business can be managed profitably.
• Ensure all activities carried out for clients are properly documented and budget and status reports are submitted.
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates and allocate resources for agency profitability.
• Manage vendor relationships, costs, and invoicing. 

Agency Responsibilities:

• Use Burson’s intranet and resources; keep your profile updated.
• Be a brand ambassador and help in recruiting top talent by knowing our capabilities network.
• Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct.

Experience that contributes to success:

• Minimum 4+ years of experience in public relations or communications industry, with at least one year leading a team.
• Bachelor’s degree in Public Relations, Communications, or a related field.
• Prior experience of managing a diverse portfolio of startup clients across sectors is preferred

More about the role:

Burson India is looking for a motivated and enthusiastic PR Intern to join our Pharma,Health & Wellness team in Gurgaon. This is a great opportunity for someone who is passionate about communications, media, and brand storytelling. As a PR Intern, you will support the team in executing PR campaigns, media outreach, content creation, and day-to-day tasks.

What you'll do:

• Assist in drafting press releases, media pitches, and other PR content
• Research media contacts and maintain media databases
• Monitor media coverage and create media reports
• Support in planning and executing PR events or campaigns
• Track industry trends and relevant news
• Assist with daily administrative tasks and team coordination
• Coordinate with internal teams to gather content or information
• Participate in brainstorming sessions and contribute creative ideas

Experience that contributes to success:

• Pursuing or recently completed a degree in Communications, Public Relations, Journalism, or a related field
• Strong written and verbal communication skills
• Passion for media, storytelling, and branding
• Basic understanding of PR concepts and media landscape

More about the role:

WPP Equal is an internship opportunity for those looking to work for an organization that aims to foster an inclusive and diverse culture with an aim to enhance innovation and creativity. We use the power of creativity to build better futures for our people, planet, clients, and communities. Interning with WPP means being part of a global network of more than 115,000 accomplished people in 110 countries. We create transformative ideas and outcomes for our clients through an integrated offer of communications, experience, commerce, and technology.

As an Intern, you will contribute to Burson’s performance by working closely with the team/practice that you have been aligned. You are required to actively learn the ropes and support the senior account team members to manage client activities and integrated communication (IC) programs.

What you'll do:

Client Service:

• Be knowledgeable about your clients, their industries, and competitors; stay updated on client trade publications, national/regional news outlets.
• Be a keen learner and know the technicalities behind skilled writing to be able to draw up actionable client communications materials such as status reports, campaign summary reports, general activity reports etc., under guidance and supervision.
• Be a keen observer and learn how your senior team members service clients through decisive consulting, problem-solving and relationship-building.
• Actively participate in internal team meetings and be comfortable sharing and presenting your views internally with the team, if appropriate
• Learn about research and measurement methodologies and resources and use them to support the account team in IC programs.
• Monitor media coverage of clients and support the account team on daily administrative tasks.
• Play an active role in coordinating press materials and events such as press kits, releases, and press conferences.
• Learn the social media trends and the support the seniors on implementing social media/digital programs.
• You must possess a strong familiarity with how Generative AI tools are used across communications programmes, especially in planning, research, ideation, content creation, and daily operations.

Teamwork:

• Be an active and enthusiastic team player and proactively assist the senior members of the team to design and implement effective client strategies.
• Be receptive to ideas, opinions and insights from team members and be able to work as a team to support each other.
• Consistently demonstrate integrity and credibility and build trust through inclusive

This internship program is especially open to the following groups for opportunities in India across different agency brands:

• LGBTQIA+
• Person with Disability (PWD)
• Neurodiversity
• Women returning to the workforce after a break