High-Level Overview

We are looking for a GTM Operations Analyst, Principal to serve as the strategic backbone of Benevity's go-to-market planning and performance infrastructure. In this senior individual contributor role, you will own our Annual GTM Planning Cycle, lead TAM/SAM analysis and territory design, and build the analytical foundation that enables confident capacity planning and data-driven board reporting. Working in close partnership with GTM Operations, Revenue Operations, Sales Leadership, Marketing, Product Marketing, Product, and Finance, you will ensure iron-clad business metric accuracy and act as the connective tissue between strategic vision and data-backed execution. The ideal candidate is a seasoned operator with deep analytical expertise, executive presence, and a proven track record of driving transformational GTM programs in a SaaS environment.

What you’ll do:

• Annual Planning Cycle Ownership: Own and lead the full Annual GTM Planning Cycle, including but not limited to bookings and pipeline capacity modeling  in close partnership with GTM Operations, Revenue Operations, and Sales Leadership, ensuring plans are grounded in data, aligned to business objectives, and built for execution.
• Total Addressable Market Analysis: Partner with Marketing, Product Marketing, Product, Finance, and Revenue Operations on Prospect and Client Total Addressable Market (TAM) and Serviceable Addressable Market (SAM) analysis to build confidence in capacity plans and inform territory design decisions.
• Territory Design: Partner with GTM Operations and Sales Leadership on territory design in accordance with TAM/SAM analysis and the capacity model, ensuring equitable, data-driven distribution of accounts and opportunities to maximize revenue potential.
• Business Metric Governance: Act as the primary liaison with Revenue Operations and Finance to ensure iron-clad accuracy of all core business metrics — including bookings, ARR, pipeline, and renewal/upsell performance — serving as the ultimate arbiter of data integrity across the GTM organization.
• GTM Capacity Plan Measurement & Board Reporting: Provide the analytical foundation for GTM Capacity Plan measurement and lead the development and automation of monthly board update materials (slide deck), translating complex operational data into clear, compelling, executive-ready narratives.
• Strategic Cross-Functional Leadership: Act as a senior thought partner to GTM and Sales Leadership, proactively identifying risks and opportunities in the business and providing data-driven recommendations that inform strategic decisions.

What you’ll bring:

• 10+ years of experience in GTM, Revenue, or Sales Operations, with demonstrated experience in annual planning, capacity modeling, and territory design in a SaaS environment.
• Technical Proficiency: Advanced knowledge of Salesforce CRM and Excel/Google Sheets required. Experience with ZoomInfo, LeanData, Cloudingo, and Clay is highly valued. Proficiency in data visualization and BI tools is a strong plus.
• Planning & Modeling Expertise: Demonstrated experience building and managing bookings/pipeline capacity models and territory design frameworks in close partnership with Finance and Sales leadership.
• Strategic & Analytical Excellence: Ability to synthesize complex, multi-dimensional data sets into clear strategic recommendations for senior executive and board-level audiences.
• AI-Forward Mindset: Genuinely curious about and enthusiastic for the ways AI tools and automation can accelerate GTM operations, from surfacing insights faster and streamlining data workflows to drafting communications and optimizing processes at scale. You see AI as a force multiplier, not a threat, adapt quickly to new technologies as they emerge, and proactively seek ways to embed AI-driven efficiencies into your day-to-day work.
• Cross-Functional Influence: Proven track record of driving alignment and accountability across Sales, Marketing, Finance, Product, and Revenue Operations at the leadership level.
• Executive Presence: Exceptional written and verbal communication skills with the ability to present to and influence C-Suite stakeholders.
• Detail Oriented: Demonstrated aptitude to ensure data accuracy and integrity at scale, managing complex, interconnected business metrics with precision.
• Agility: Ability to manage multiple high-priority workstreams simultaneously in a fast-paced, high-growth SaaS environment without sacrificing quality or detail.

High-Level Overview

As the Manager, Business Applications at Benevity, you will oversee the integration and efficiency of our business applications and systems. Your role is pivotal in ensuring that our technology solutions align with operational goals and strategies, driving productivity, streamlining processes, and facilitating data-driven decision-making. You will lead a team responsible for the analysis, implementation, and improvement of business systems, ensuring they support Benevity's mission to empower companies and their employees to make a positive impact.

You will also be responsible for managing cross-functional steering committees, developing system roadmaps, and overseeing backlog management. Additionally, this role will involve leveraging business intelligence to support strategic initiatives, developing and refining operational processes, and establishing key metrics and reporting frameworks to measure success and drive continuous improvement.

What you'll do:

• System Management & Maintenance: Oversee the implementation, configuration, and optimization of business systems to ensure alignment with organizational objectives, while leading the back-office systems team responsible for ongoing support.
• Project & Roadmap Management: Lead system-related projects (upgrades, migrations, new implementations), develop and maintain system roadmaps, and manage backlogs, ensuring initiatives align with business priorities and strategic goals.
• Process Improvement & Automation: Develop, refine, and manage operational processes to improve efficiency, recommend automation, and enhance workflows for better business outcomes.
• Business Intelligence & Data Management: Utilize BI tools to analyze data, generate insights, establish KPIs, ensure data integrity, and develop reporting frameworks to support strategic decision-making.
• Cross-Functional Collaboration & Governance: Lead cross-functional steering committees, ensuring business systems align with organizational priorities, collaborating with GTM, Finance, Client Success, Engineering, Technology Operations, and Data Governance.
• User Support & Training: Provide technical support, develop training programs, and drive system adoption to enhance proficiency across the organization.
• Compliance & Security: Ensure business systems comply with industry regulations and security policies, conducting audits, risk assessments, and proactive data protection initiatives.
• Team Leadership & Development: Oversee team performance, provide mentorship, and support professional growth while staying informed on industry trends and emerging technologies.
• Strategic Planning & Innovation: Drive strategic planning for system and integration enhancements, develop an integration strategy and roadmap, and maintain business system integrations through Workato to ensure seamless data flow.

What you'll bring:

• Bachelor's degree in Business, Computer Science, Information Systems, or a related field.
• Proven experience with system integration, project management, and process improvement.
• Strong understanding of business intelligence, data management, compliance, and security standards.
• Experience managing cross-functional committees and aligning business systems with organizational strategy.
• Excellent leadership, communication, and interpersonal skills.
• Ability to align technology solutions with business objectives and Benevity's mission.
  
  

  Operations - Ashley Tedham:

  "After 10+ years working in the non-profit space, I started looking for a meaningful challenge, one that continued to allow me to serve the broader community, while learning a different set of skills. I was introduced to a few people at Benevity and after several months of exploring different opportunities I was approached by Caleb Wall, who invited me to join the Global Team at Benevity. What a journey it has been! In just 2.5 years I grew from a Senior Analyst, to Acting Manager, to Manager to Director of the Global Team. The challenging opportunities that Benevity provided along with the mentorship and support of my colleagues and people leaders allowed me to grow into my dream job, helping me to expand my skill-set and level-up my impact! It hasn't been easy - but it's become the most fulfilling position I have ever had." 

  Ashley Tedham, Director, Global Operations & Foundation Partnerships