The Opportunity

Shift has earned its place as an industry innovator. Now it's time for the world to know it. We are looking for a high-impact Strategic Communications Director to dramatically elevate Shift's profile across tier-1 business and technology media, position our CEO as a preeminent voice in AI and insurtech, and ensure Shift punches well above its weight in market awareness.

This is not a traditional PR role. We want a strategist, storyteller, and execution oriented leader who knows how to move markets—someone who has the media relationships, executive presence, and creative instincts to break through the noise and put Shift on the map alongside the most recognized names in AI and enterprise technology.  We believe Shift’s story is a powerful one worth telling, and we’re looking for someone who can make it happen.

What You'll Do

Drive Tier-1 Media Coverage

• Build and maintain deep relationships with senior journalists, editors, and producers at leading business and technology outlets—including print, digital, and broadcast—across the Wall Street Journal, Financial Times, Bloomberg, Forbes, Fortune, CNBC, and sector-specific technology and insurtech media.
• Pitch and land feature articles, executive interviews, bylines, and well-placed quotes that position Shift as an essential voice in the AI and insurance transformation narrative.
• Develop compelling, news-driven story angles that resonate beyond the insurance vertical and into mainstream business and technology conversations.
• Manage all aspects of media relations, including rapid-response to breaking news, proactive pitching, and crisis communications preparedness.

Elevate CEO Visibility & Thought Leadership

• Own the CEO's communications platform end-to-end: develop speeches, keynote presentations, talking points, op-eds, and LinkedIn content that establish a distinct, compelling executive voice.
• Secure high-profile speaking opportunities at premier AI, insurtech, and investor conferences—including Davos-tier business forums, major technology summits, and industry flagship events.
• Prepare the CEO for media appearances, panel discussions, podcast interviews, and analyst briefings, ensuring every interaction reinforces Shift's strategic narrative.
• Build and manage relationships with event organizers, conference program committees, and industry organizations to ensure Shift's leadership is consistently represented on the most prestigious stages.

Shape Shift's Strategic Narrative

• Develop and continuously refine Shift's corporate communications strategy, messaging architecture, and brand narrative in close partnership with the CMO and CEO.
• Translate complex AI and insurance technology concepts into accessible, persuasive stories for diverse audiences—including business press, investors, partners, and customers.
• Collaborate across marketing, product, sales, and leadership to ensure a consistent, differentiated voice across all external channels.
• Monitor the competitive communications landscape and identify opportunities to seize narrative ground and inject Shift into key industry conversations.

Operate at the Executive Level

• Engage comfortably and credibly with Shift's Board of Directors, C-suite, strategic customers, and investor community—advising on communications strategy and representing the company externally when appropriate.
• Partner directly with the CMO on enterprise-wide communications priorities, budget, agency relationships, and team development.
• Serve as a trusted advisor and communications counselor to senior leadership on high-stakes announcements, market positioning, and reputational matters.

What We're Looking For

Required Qualifications

• 12+ years of progressive communications experience, with meaningful time in senior roles at a high-growth technology company, global PR agency serving tech clients, or both.
• A verifiable track record of securing feature coverage and prominent placement in tier-1 business and technology media—not just industry trade press.
• Proven ability to develop CEOs and senior executives as media figures and thought leaders, including speech and presentation development, media training, and conference positioning.
• A robust, active network of journalist, editor, and producer relationships at top-tier media outlets.
• Demonstrated success securing executive speaking slots at leading, high-profile industry conferences in AI, enterprise technology, financial services, or insurance.
• Exceptional writing skills—the ability to craft compelling narratives, speeches, op-eds, briefing documents, and messaging frameworks with minimal direction.
• Experience operating at the executive level, including advising C-suite and Board stakeholders and managing sensitive communications with discretion.

Strongly Preferred

• Background in or deep familiarity with AI, machine learning, insurtech, or enterprise SaaS—enough to credibly represent Shift's technology and market position.
• Experience navigating international or multi-market communications, given Shift's global footprint.
• Track record working with companies at scale-up or growth stage—motivated, entrepreneurial , resourceful, and adept at driving outsized impact with focused resources.
•  Existing relationships with organizers of marquee AI and insurtech conferences (e.g., Money20/20, InsureTech Connect, AI Summit, Davos forums).

What It Takes to Succeed

You are a hands-on communications leader who knows how to make things happen. You combine strategic vision with a willingness to jump in —developing narratives, driving media outreach, preparing executives, and managing high-priority opportunities from start to finish with a urgency and sound judgement. You are proactive, adaptable, and execution-focused, with the ability to operate effectively in a fast-paced global environment where priorities evolve quickly. You bring creativity, persistence, and strong judgment to every interaction and are motivated by elevating meaningful stories and delivering tangible results.

617MediaGroup, one of the fastest-growing progressive communications firms in the U.S., is seeking videography and photography freelancers in the Boston area to work with us on an as-needed basis on a variety of projects. 

The ideal candidates will have photography and location videography skills for on-location assignments in addition to editing experience. 

Skills and Qualifications:

• 2-3+ years of professional post-production experience
• Expertise in Adobe Premiere and the Creative Suite workflow
• High level of proficiency in crafting narrative arcs with interview-based material
• Self-directing, independent ability to carry a script and material into completed content
• Takes feedback well from team to deliver content according to agency/client need
• Up to date with the latest aesthetic trends in social media, digital, and TV advertising content

Preferred Qualifications: 

• Field photography experience—especially with events and portraits, natural lighting, and flash photography experience
• Field videography experience—event capture and unscripted live-action coverage, framing and lighting for interviews, and high-fidelity audio recording

A valid driver’s license and a purchased or leased automobile with a valid inspection sticker for personal transportation to and from the office as well as work events is required.

Please note that we receive hundreds of applications each month, and we are not able to respond to every individual application. If you do not receive a response from our organization within 90 days either in the form of initial outreach or follow-up correspondence, please assume that your application has not been chosen for the specific career opportunity to which you applied. You may re-apply at any time for future opportunities. While we do our best to ensure timely and thorough correspondence with applicants, the volume of applications we receive does not allow us to respond individually in all cases. Thank you again for your interest in pursuing employment with 617MediaGroup.