Assima is a global software company helping enterprise organizations achieve faster digital adoption and greater value from their technology investments. Trusted by many of the world's largest companies, Assima's award-winning platform enables organizations to deliver hyper-realistic training and performance support for complex business applications. As the company continues to expand across Europe, this is an opportunity to play a highly visible role, reporting directly to the CEO and shaping strategic partnerships with some of the world's most influential consulting and transformation firms.

We are hiring a Business Development Representative (BDR) based in the Benelux region to manage the entire sales cycle — from generating new meetings to running opportunities through to closing. This is a commercial role, focused on revenue generation, with SaaS or technology experience considered a strong advantage.

The role is home‑based, with very limited travel. Most prospecting, discovery calls, demos, and sales cycles are delivered via Microsoft Teams.

This position reports directly to the CEO.

Fluent English and Dutch are mandatory.

Key Responsibilities

• Generate new business opportunities across the Benelux region through outbound outreach, inbound follow‑up, and targeted prospecting.
• Manage the full sales cycle: qualification, discovery, demos, proposals, negotiation, and closure.
• Deliver high‑quality virtual demos and presentations via Teams.
• Build strong relationships with prospects at all levels, including senior stakeholders.
• Maintain accurate pipeline management, forecasting, and CRM discipline.
• Work closely with Marketing and Partner teams to maximise lead flow and opportunity creation.
• Represent the company professionally in all customer interactions.

Requirements

Experience & Background

• 3–7+ years in business development, inside sales, or full‑cycle B2B sales.
• Proven success generating meetings and closing deals.
• Experience in SaaS, enterprise software, or technology sales is a strong advantage.
• Confident running virtual sales cycles end‑to‑end.
• Fluent English and Dutch (written and spoken) are essential.

Personal Attributes

• Hungry, ambitious, and target‑driven.
• Strong communicator with excellent relationship‑building skills.
• Confident presenting and selling virtually.
• Organised, disciplined, and able to manage multiple opportunities simultaneously.
• Resilient, proactive, and comfortable in a fast‑moving environment.