Jobs Companies Dentsu Group Head - Paid Media

About this Group Head - Paid Media role at Dentsu

Dentsu · Onsite · Mumbai
Paid Media

Job Description:

Key Responsibilities

Strategic Leadership & Revenue Growth (50%)

  • Media Strategy: Define and execute the overarching paid media strategy across platforms like Google, Meta, LinkedIn, and programmatic networks.
  • P&L Management: Own media business unit targets, forecasting, and commercial planning.
  • ROI Optimization: Drive customer acquisition, retention, and revenue growth through data-led, result-oriented campaigns.

Operations & Campaign Governance (30%)

  • Budget Governance: Oversee, allocate, and optimize large-scale media budgets to maximize cost efficiency and Return on Ad Spend (ROAS).
  • Cross-Functional Execution: Collaborate closely with creative, servicing, and analytics teams to ensure seamless campaign delivery.
  • Performance Tracking: Monitor KPIs (e.g., CPA, CPL, CTR) and apply insights for continual media efficiency.

Team Leadership & Capability Building (20%)

  • Team Mentorship: Lead, mentor, and upskill team leaders and performance managers.
  • Innovation: Foster a culture of testing, automation, and continuous improvement (including adopting AI marketing tools).

    You’d fit right in, if you:

  • Are any Graduate/MBA with 6–8 years of relevant work experience
  • Have experience of both Google & Meta platforms
  • Have strong team management experience managing multiple teams
  • Have experience in managing large advertising spends across multiple accounts
  • Have strong project management skills including demonstrated ability to think end-to-end
  • Have excellent problem-solving and analytical skills
  • Have excellent communication and stakeholder management skills

Office Timing - 5 days working. Hybrid , 3 days WFO. Regular 10.30 to 7.30 ,

Location:

Mumbai

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent
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About Dentsu

About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact.

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