About this Community & Events Manager (Turkey) role at Binance
About the Role
We are looking for a highly execution-oriented Community & Events Manager to lead Binance’s offline community activations, local content collaboration, and user-facing engagement in Turkey. This role will focus primarily on planning and delivering high-quality events, building local partnerships, and working with creators and KOLs to turn local presence and content into real growth impact.
This is a hands-on role that requires strong large-scale event execution experience, careful budget management, a strong understanding of local content ecosystems, and a clear view of how content can drive user acquisition and market relevance. The ideal candidate should understand the Turkish market well, be highly proactive, and be comfortable working across cross-functional teams.
Responsibilities
Offline Events & Activations
Plan, organize, and execute offline events end to end, including meetups, workshops, sponsorship activations, and flagship events
Manage all key elements of execution, including venues, speakers, partners, suppliers, logistics, budget tracking, and on-site delivery
Support Binance’s presence in major local events and ensure high execution quality across user-facing activations
Track attendance, engagement, feedback, and event performance
Local Partnerships & Ecosystem Development
Build and maintain relationships with local communities, universities, content creators, strategic partners, and relevant local ecosystems
Identify local partnership opportunities that can strengthen Binance’s visibility and user reach in Turkey
Support collaboration opportunities with local organizations, gaming communities, youth groups, and other audience-relevant networks
KOL & Content Collaboration
Manage relationships with local KOLs and creators, including onboarding, briefing, coordination, and performance follow-up
Work closely with creators and content partners to ensure local relevance and strong execution quality
Help shape creator collaboration around key campaigns, events, and growth priorities
Contribute to a stronger local content engine by identifying voices, formats, and narratives that resonate with Turkish users
Growth-Focused Community Engagement
Develop local activations, campaigns, competitions, and educational initiatives that support user acquisition and engagement
Bring a strong understanding of content-led growth and help translate local user insights into growth opportunities
Collect and communicate actionable feedback from users and local audiences to internal teams
Monitor user sentiment, local trends, and recurring issues that may affect campaign performance or market relevance
SWAG & Inventory
Manage community SWAG inventory, stock levels, and local distribution
Coordinate SWAG needs for events, campaigns, Angels, and internal stakeholder requests
Track suppliers, logistics, warehouse stock, and distribution
Reporting & Collaboration
Track KPIs across event performance, creator/KOL output, and local engagement initiatives
Prepare regular reports, insights, and post-event summaries
Work closely with Marketing, Social, Product, BD, Events, Compliance, and other teams to improve local execution quality and user impact
Requirements
5+ years of experience in event marketing, community activations, local marketing, creator management, or related roles
Strong hands-on experience in organizing offline events end to end, including large-scale or flagship events
Proven ability to manage budgets carefully and efficiently, including supplier coordination, cost tracking, and spending discipline
Strong understanding of the Turkish market, local culture, and content ecosystem
Good understanding of how local content and KOL collaboration can support growth
Experience managing KOLs, creators, or local content partnerships is highly preferred
Strong execution mindset with the ability to manage multiple moving parts at once
Strong communication and stakeholder management skills
Highly organized, proactive, and detail-oriented
Fluent in Turkish and English
Experience in crypto, fintech, gaming, entertainment, or internet/platform businesses is a plus
