Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Manager, Area Marketing

Overview
• The role will be responsible for working with cross Core Product, Sales and other functions to identify the growth opportunity and developing customized co-marketing programs with issuers to drive business.
• Build/leverage compelling brand assets to drive card programs with issuers.
• Be the voice of the brand, convert issuers challenge to opportunity.
• Are you seasoned to drive collaboration across cross functional teams
• Are you experienced in China financial industry, and bank’s credit card sector
• The role specifically requires the ability in identifying the opportunity, relationship management and negotiation capabilities.
Role:
• Leading issuer marketing to identify most valuable customers to drive incremental profitable GDV and revenue
• To develop issuer-specific strategy with customized co marketing programs and conduct go to market plans for SH and southern China banks.
• To design compelling, differentiated content by fully leverage all available assets that matters to customer/card holders.
• Build strong partnership within China marketing team/country teams and regional in aligning the priorities/goals and optimizing the resources leverage.

All about you:

• Strong knowledge and intelligences of China market ( market/industry/consumers )
• Strong track record and achievements in developing and delivering marketing programs
• Strong business acumen, with the demonstrated ability to think strategically and independently, and translate strategies into strong execution and implementation.
• Forward-thinking with record delivering creative approaches to resolving business problems
• Strong in manage multi tasks simultaneously
• Strong communication/presentation and negotiation skill
• Strong in leading and managing agencies to deliver quality outcome.
• Strong in interact and manage a matrix organization/relationship/partnership at all level.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard’s security policies and practices;

• Ensure the confidentiality and integrity of the information being accessed;

• Report any suspected information security violation or breach, and

• Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.