We're looking for a Freelance Social Media Content Creator (Japanese Bilingual) who understands Japanese social media trends and can create engaging content for platforms such as Instagram, Threads, and X.

This role is focused on content creation rather than advanced graphic design. You'll work closely with the social media team to transform ideas into visually engaging posts using AI-powered creative tools and lightweight design platforms.

Requirements

RESPONSIBILITIES

• Create engaging social media content for Instagram, Threads, X, and other digital platforms.
• Design static social posts using AI-assisted design tools and templates.
• Turn marketing ideas into visually appealing content that resonates with Japanese audiences.
• Adapt global campaigns for the Japanese market while maintaining brand consistency.
• Support content ideation by identifying local social media trends, memes, and cultural moments.
• Use AI tools to generate creative concepts, layouts, copy, and visual assets.
• Collaborate with the social media team on content planning and campaign execution.
• Ensure all content aligns with Wise's brand guidelines and tone of voice.

REQUIREMENTS

• Native-level Japanese proficiency with a strong understanding of Japanese culture, trends, and social media behaviour.
• Proven experience creating content for platforms such as Instagram, Threads, X (Twitter), TikTok, or similar social channels.
• Experience using AI-powered creative tools such as ChatGPT, Canva AI, Adobe Firefly, Adobe Express, Midjourney, DALL·E, or similar to create engaging social content.
• A good eye for visual design, layout, typography, and creating clean, on-brand social media assets.
• Experience adapting marketing concepts into engaging content for digital audiences.
• Strong understanding of current Japanese internet culture, memes, and trending topics.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Excellent communication and collaboration skills.

PREFERRED QUALIFICATIONS

• Experience using design tools such as Canva, Adobe Creative Suite, Figma, or similar platforms.
• Basic photo editing, video editing, or motion graphics experience is a plus.
• Conversational English skills to collaborate with an international team.