Role Summary and Impact

Campaign strategy: In collaboration with agencies and Goat CE, you will support to create KOL/influencer selection strategies, market competitor review and insights from past performance from a given brief and work with the agencies to get the proposal signed off.

Campaign implementation: Build strong, harmonious relationships with the Goat team, GroupM Nexus function teams, agency partners, and their stakeholders to successfully launch and complete KOL/Influencer campaigns.

Personal development: Take the time to learn about your colleagues’ discipline and educate yourself across the best practices in Taiwan influencer marketing as well as a comprehensive understanding of the Biddable / programmatic media.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

Preferably with 2-5 years’ experience in a KOL agency, creative agency, events agency or a media organization. Understanding of Biddable media activation is a plus.

• Excellent communication skills, with strong analytical skills.
• Passionate in consuming social content and youtuber channels. Always catch up the most updated trend of social platforms.
• Creative and sensitive in identifying sophisticated difference from the articles, photos and look and feels.
• Strong project management skills, with the ability to negotiate with agencies and publishers to ensure campaign objectives are met.
• Strong attention to detail and a process driven mind-set, with excellent time-management skills and a penchant for prioritization
• Strong proficiency in Microsoft Office – Word, Excel, and PowerPoint – and reporting tools.
• Strong understand of media, digital content, and campaign implementations.
• Ability to work autonomously whilst achieving campaign objectives.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. 

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. 

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.