At VML Netherlands, our SEO team helps brands grow their visibility in search, from Google to AI-driven platforms like ChatGPT. We work for national and international clients such as Etos, Praxis, Ford & Dyson, ensuring they are visible wherever people search for information, inspiration or products. 

SEO today goes far beyond “ranking in Google.” We focus on the full search ecosystem: technical SEO, content strategy, authority building and the rapidly evolving landscape of AI search and Large Language Models (LLMs). This means we optimize not just for search engines, but also for how brands appear in AI-generated answers. 

As an SEO trainee, you’ll be part of the SEO team with 10 specialists. You will collaborate closely with specialists in paid media, social, data, UX and development. Together, we build integrated strategies that directly impact business results. 

What you’ll do during the traineeship:

During this 12-month traineeship, you’ll develop into an SEO consultant by combining structured training with hands-on client work. From day one, you’ll actively contribute to real projects. 

Examples of what you’ll work on: 

• Performing technical SEO analyses (e.g. site structure, indexing, page speed)
• Conducting search intent research using tools like Ahrefs, SEMrush and Google Search Console
• Optimizing website content for both traditional search engines and AI-driven search experiences
• Analyzing performance data and translating insights into actionable recommendations
• Exploring how LLMs and AI tools impact SEO and how brands can stay visible in this space

What you'll need:

• Analytical thinking
• Results-driven and curious mindset
• Proactive communication

What you'll learn:

• Project & stakeholder management: working with clients and internal teams Technical 
• SEO expertise: from website audits to implementation AI & search innovation: understanding how LLMs and AI tools influence search and how to optimize for them 
• Strategic thinking: how to connect SEO within broader marketing strategies

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

In the Paid Media team of VML Netherlands, we help clients grow with digital advertising. We guide Paid Media strategy, develop and manage online marketing campaigns and accelerate business results in collaboration with the other teams at VML for clients. 

As a Paid Media trainee, you will assist the team by setting up and optimizing online advertising campaigns in Google Ads, Meta Ads and Display Ads (DV360), getting hands-on experience from day one. But that’s not all, you will also: 

• Create Advertising creatives for clients and advertising platforms
• Work with automation tools such as Channable and Smartly to scale and automate campaigns
• Report to clients on campaign performance
• Consult with clients, you will be trained in becoming client-facing, consulting clients on Paid Marketing strategy and execution
• Collaborate with other teams, work with other capabilities (SEO, Content, Data) to deliver optimal results

What you'll need:

• Curiosity: A natural curiosity about how things work and a desire to understand the underlying principles of paid marketing. 
• Attention to Detail: Paid marketing often involves managing budgets, targeting parameters, and ad copy, so accuracy is crucial. 
• Communication: We work client-facing; therefore, good communication is key.

What you'll learn:

• Proficient Campaign Management Across Ad Platforms: Within one year, the trainee will develop proficiency in setting up, managing, and optimising paid advertising campaigns across at least two core platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads). 
• Data-Driven Optimisation & Analysis: The trainee will become skilled at using data to inform campaign decisions and improve performance 
• Effective Collaboration & Communication: The trainee will develop strong communication and collaboration skills to effectively work within the paid marketing team and with other departments

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

We advise ecommerce companies on their strategy, provide tactics and perform analysis how to improve their ecommerce platform to generate the best results for them. With a generic view on ecom, we connect all disciplines (SEO, SEA, CRM, Content) to create the perfect mix for the best results. We are client-facing, analytical, observing, curious, strong communicators and intrinsically motivated to understand ecommerce.  

Please note that Dutch language capabilities are required for this role.

What you'll need:

• Analytical
• Strong communication skills
• Solution focused

What you'll learn:

• How to turn challenges into solutions
• How to improve ecommerce results
• How to be data-driven

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

The Product Management department at VML Netherlands operates at the intersection of business, technology, and customer experience, translating complex client challenges into actionable, scalable digital solutions. We are a client-facing team embedded within the Commerce domain, working closely with stakeholders across Data, UX, Engineering, Marketing and Delivery to drive end-to-end product outcomes.  

Our core responsibility spans the full product lifecycle—from early discovery and problem framing to delivery and continuous optimization. We play a key role in shaping opportunities during the pre-sales and discovery phases, ensuring that client needs are clearly defined and aligned with measurable business value. This includes identifying growth levers in areas such as eCommerce, search & discovery, personalization, and AI-driven automation.  The team combines strategic thinking with hands-on execution, supporting both innovation initiatives and large-scale implementations. We standardize ways of working to ensure consistency and scalability across projects, while continuously iterating based on performance data and user insights.  

Ultimately, the department acts as a bridge between business ambition and technical execution—ensuring that digital products not only deliver functional value but also drive measurable commercial impact for our clients.

What you'll need:

• Structured Problem Solving (Product Thinking)
• Base Technical Knowledge & AI Literacy (Hands-on Mindset)
• Data-Driven Thinking & Experimentation

What you'll learn:

• Problem to Solution Identification & Translation
• Applied AI as Driver of Commerce Growth (Build & Operationalize)
• End-to-End Product Delivery in a Consulting Environment

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

VML Netherlands' Data Science & Analytics team helps businesses make data‑driven decisions that lead to measurable growth. We turn complex data into actionable insights using advanced analytics and AI; improving marketing performance, forecasting demand, and personalizing customer experiences.

As a Data Science Catalyst, you’ll work hands-on with tools like Google Cloud Platform, Databricks, Python and SQL. You’ll help build data products, models and dashboards that answer real business questions for our clients. You’ll also learn how to translate your analysis into clear, concrete recommendations that people can actually use. Our process includes building data strategies, developing tailored solutions, making sure they’re user-friendly, and continuously improving them. We also built a library of reusable building blocks to move faster from idea to working solution.

We differentiate ourselves with a practical, transparent approach focused on delivering tangible results. Join our team of experts, from data scientists and engineers to data storytellers, and contribute to exciting projects. If you're a recent graduate passionate about data, VML offers a supportive environment to grow technically and develop strong consultancy skills. Let's turn data into results, together!  

What you'll need:

• Willing to look beyond the obvious and dive deeper into data using programming languages like Python and SQL.   
• Technically proficiency (an academic background in Econometrics, Mathematics, AI or Business Analytics) but also a people person who thrives in collaborative environments where you can connect with others and share ideas.   
• Interested in people and understanding the digital marketing business: you enjoy explaining your technical work in simple words and are open to talking with non‑technical stakeholders. 
• You also recognize that awareness of how the digital marketing business works is essential for translating technical work into real business impact. 

What you'll learn:

• Modern data & AI toolkit: working with cloud platforms (e.g. Google Cloud Platform), Databricks, Python, SQL and git version control to build, productionize and monitor data solutions and machine learning models.      
• Consultancy & stakeholder skills: framing vague business questions into clear analytical problems, presenting your results with a storyline, and connecting insights to concrete actions for clients.      
• From insight to impact: designing and evaluating experiments, building dashboards and reports, and measuring the business impact of your models and recommendations in real digital marketing cases. 

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

The PXM team is focused on helping clients win on the digital shelf. Our team has a focus on improving everything around product data processes and increasing conversion by automating, facilitating and improving processes like creation, enrichment and syndication of product data to the different channels. 

Our team is solution-oriented (PXM and DAM) with a strong focus on business value, efficiency and growth. Our consultants are client-facing, work in multifunctional teams including client team members, with engineers, architects and QA. On a daily basis, they analyse and research client processes, they lead/attend workshops, they collaborate with engineers and architects to design solutions, they give demos, train users or support users in operating the solution.  

Projects can have different objectives. We execute maturity assessments, where we check how prepared a client is to really win on the digital shelf, solution selections, to objectively choose the right solution for a client, discoveries to prepare an implementation, implementations and continuous improvement to configure and implement a solution at a client. 

During your traineeship, you will learn all the ins and outs of PXM and how we work with our clients to help them grow.

What you'll need:

• Social and collaborative
• Analytical
• Strong communicator

What you'll learn:

• Being business value-oriented
• Solution thinking

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID

In the Content Marketing team, we work closely with the SEO and Commerce Management team. Together, we work on increasing both (organic) traffic towards our clients’ websites and improving the quality of the platform. The Content Marketing team focuses on copy creation. We do this customer-centric, and based on data such as search data. We set up content strategies and efficiently use AI tooling in content creation processes. The team is client-facing and consulting on organic and content results and activities.

Please note that Dutch language capabilities are preferred for this role.

What you'll need:

• Excellent writing and communication skills
• Result-driven and growth mindset
• Creative skills with a proactive and assertive attitude

What you'll learn:

• Persuasive writing and marketing
• How to discover consumer needs
• Organic marketing tooling/AI content tooling

What you'll get from us:

Be part of an exceptional industry-leading entry-level programme that combines training modules with practical work experience, where you will receive:

• Competitive salary
• Real work and responsibilities
• In-depth training curriculum
• 1 week onboarding including training, eLearning and group projects
• Bespoke client briefs throughout the 12 months
• Access to the wider WPP network
• A multitude of groups and communities you can be part of
• The opportunity to make your mark

#LI-EMEA #LI-HYBRID