About Riot Insights

The Insights discipline empowers Rioters to make player-focused, data‑informed decisions. We are an interdisciplinary group of scientists, analysts, and strategists who illuminate the globally diverse experiences, behaviors, and needs of players so Riot can deliver meaningful value across games and beyond.

About the Ecosystem Insights Team

The Ecosystem Insights team serves as Riot’s underwriting body for major ecosystem bets ensuring investments across Esports, Publishing, Platform, CPX, and Entertainment are grounded in rigorous, player‑centric evidence. The team connects around‑game experiences to downstream player and business outcomes and partners directly with EcoLT to inform strategy, prioritization, and long‑term investment decisions.

The Role 

As Principal Analyst, Ecosystem Insights, you are a senior individual contributor and technical authority responsible for defining how ecosystem value is measured and operationalized. You will lead the development of ecosystem‑level KPI frameworks, attribution models, and analytical systems that enable Riot to quantify how around‑game experiences influence retention, engagement, sentiment, and re‑activation across the portfolio.

This role is not a reporting or service function. It is a strategic IC role that blends advanced analytics, systems thinking, and stakeholder influence. You will own the most complex analytical problem spaces on the team and act as a craft leader for ecosystem measurement and modeling.

Responsibilities:

Ecosystem Measurement & Analytics Leadership

• Design and operationalize attribution models that link ecosystem activity (content, platform usage, esports engagement) to downstream player lifecycle outcomes.
• Translate ecosystem strategy questions into rigorous analytical approaches, including segmentation, forecasting, and causal inference where appropriate.
• Define, steward, and evolve ecosystem‑level KPI frameworks that quantify player and business impact across Esports, Publishing, Platform, CPX, and Entertainment.

Strategic Decision Support

• Identify high‑leverage ecosystem opportunity and risk areas through proactive analysis.
• Synthesize complex analytical findings into clear, decision‑ready insights for EcoLT and senior ecosystem leaders.
• Partner with Ecosystem Insights research leads to integrate qualitative understanding with quantitative models and metrics.

Data Systems & Infrastructure Partnership

• Partner closely with Central Data Engineering and Analytics Enablement to design scalable pipelines, data models, and dashboards supporting ecosystem measurement.
• Establish standards for data quality, metric definitions, and analytical repeatability across ecosystem surfaces.
• Enable experimentation and longitudinal analysis across ecosystem touchpoints in collaboration with platform and product teams.

Craft Leadership

• Serve as a senior analytics craft expert within Ecosystem Insights, setting a high bar for rigor, clarity, and technical excellence.
• Introduce new analytical methods, tools, or frameworks that improve how ecosystem value is understood and measured.

Required Qualifications: 

• 8+ years of experience in analytics, data science, strategy, or related fields, with demonstrated impact in complex, cross‑functional environments.
• Proven experience designing and scaling KPI frameworks, measurement systems, or attribution models across multiple products or business lines.
• Strong applied experience with advanced analytical techniques such as segmentation, regression, causal inference, forecasting, or experimentation.
• Deep proficiency in SQL and strong working knowledge of Python and/or R for analysis and modeling.
• Experience partnering with data engineering, product, publishing, or platform teams to operationalize analytics systems.
• Exceptional communication skills, with the ability to influence senior technical and non‑technical stakeholders through clear analytical narratives.

Desired Qualifications:

• Experience working on ecosystem, portfolio, or platform‑level analytics (beyond a single product or game).
• Familiarity with esports, media, creator ecosystems, or entertainment analytics.
• Experience with dashboarding and data visualization tools (e.g., Tableau, Hex) in service of strategic decision‑making.
• Experience mentoring senior analysts or acting as a craft leader without formal people management.
• Graduate degree in analytics, statistics, engineering, or a related field.

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about players' experiences, this could be your role!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

As a Senior Visual Designer for an undisclosed R&D title, reporting to the Director of Marketing Creative Direction, you will help introduce a brand new game to players for the very first time. This is a rare opportunity to be an early pioneer - shaping how this game shows up in the world, how players first experience it, and how the brand and live service evolve over time. 

You will be responsible for conceptualizing and executing visual assets and deliverables that support a wide variety of brand moments across all player touch points including branding, social media, key art, game trailers, and live events. At a craft level you will lead and support the Game Publishing team, to which you are assigned, collaborating with individual contributors from other cross-disciplines to align on project goals, advocate for craft excellence and present creative solutions to briefs while ensuring brand and creative consistency via brand guidelines globally.

Responsibilities:

• Perform expert, hands-on Visual Design duties while simultaneously driving the art direction (high level artistic vision, artist management) of branding and marketing work.
• Drive and maintain the holistic visual identity for the publishing campaigns, moments, seasons and ensure that internal and external partners consistently adhere to brand guidelines and established visual identity
• Lead and manage relationships with external art vendors, design studios, and creative agencies
• Determine art resources, skills and timing needed to achieve positive campaign outcomes
• Review and deliver clear visual feedback that elevates artists and vendors in order to maintain high quality and consistency throughout multiple campaigns deliverables
• With the alignment from the Creative Director, establish the marketing art style, tone, and craft tactics for multiple features of various campaigns while responding to strategic needs
• Collaborate efficiently and effectively with a multi-disciplinary team providing creative input and feedback: Motion Graphic, illustration, Creative Direction, Gameplay Capture, and Animation

Required Qualifications: 

• 8+ years of experience as a visual designer and/or art director in games, entertainment, tech, or advertising.
• Bachelor's degree in Graphic Design, Visual Communication, Design Studies, other related field or equivalent experience
• Working knowledge of Adobe Creative Suite, Figma, Miro, and presentation tools
• Proven record of outstanding craft skills in branding, typography, visual design systems, motion graphics and brand guidelines
• Expert knowledge of illustration, animation, and general creative development process for art
• Experience and curiosity around creative ideation beyond executional visual design
• Ability to navigate ambiguity, providing rationale and strategy to back creative decision making.

Desired Qualifications:

• Knowledge of 3d art pipelines (posing, lighting compositing, etc)
• Advanced degree is a plus
• Experience owning projects end-to-end
• Video Editorial and gameplay capture for game trailers and social media
• Able to perform at several altitudes, going from high level direction to hands-on individual contributor craft work
• Experience or passion for the games industry, entertainment, or youth-culture-driven brands

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about players' experiences, this could be your role!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

Brand Management at Riot is focused on players and fans. Our mission is to make it better to be a player by building trust, inspiring fandom, and creating meaningful, resonant experiences across every touchpoint. For Teamfight Tactics, this means celebrating the strategy, creativity, and playfulness at the heart of the game and bringing these values to life.

As a Brand Manager III for Teamfight Tactics (TFT), you will lead high-impact initiatives and deliver world-class campaigns that strengthen TFT’s brand identity. You will shape global perception by defining how the game shows up to players, crafting integrated publishing strategies and guiding creative expression across sets, features, and player moments. This role builds a cohesive, enduring brand, ensuring consistency in tone, voice, and visual identity while partnering closely with cross-functional teams to bring the brand to life.

Reporting to the Senior Manager, Brand Marketing, you will own go-to-market strategy and execution for global player experiences, balancing long-term brand building with moment-based impact. Operating at the intersection of product, publishing, and creative, you will lead campaign development, align partners, manage budgets, and uphold a high bar for craft to deliver culturally resonant, distinctly TFT work.

Responsibilities:

Brand & Campaign Leadership

• Lead the creation of high-quality global campaigns in partnership with creative, production, and community teams
• Partner with game development leadership to shape campaign strategy across sets, features, and key moments
• Develop integrated, cross-platform campaign plans that express TFT’s gameplay, creativity, and evolving set fantasies
• Ensure campaigns reinforce a cohesive brand identity, tone, and player promise

Cross-Functional Collaboration & Global Publishing

• Partner with product, communications, social, and community teams to align on campaign narratives, publishing priorities, and evergreen programs
• Collaborate with insights to inform strategy and global publishing decisions
• Lead and support Regional Brand Leads through campaign cycles, ensuring global alignment and effective local execution

Creative & Operational Excellence

• Provide strategic direction to guide creative development with a consistent tone, voice, and narrative
• Translate insights into clear creative briefs and campaign strategies
• Manage brand marketing budgets and execution, ensuring delivery on time and on budget
• Stay connected to players, culture, and the competitive landscape to inform brand direction

Required Qualifications:

• 6+ years of experience in brand strategy, product marketing, publishing, or equivalent roles
• Experience leading integrated go-to-market campaigns from strategy through execution and measurement
• Strong understanding of growth and performance marketing, with the ability to connect brand strategy to business outcomes
• Proven ability to lead cross-functional teams and influence stakeholders across disciplines and regions
• Strong strategic thinking, with experience translating insights into plans, briefs, and campaign direction
• Experience working with gaming audiences, ideally within live-service or strategy-driven genres
• Excellent communication skills, with experience aligning diverse stakeholders
• Strong organizational and project management skills, managing complex timelines and dependencies

Desired Qualifications:

• Familiarity with TFT, Riot IP, and the strategy or live-service game landscape
• Experience working with game development teams and understanding development cycles
• Experience with media planning, user acquisition, or channel strategy within full-funnel campaigns
• Experience managing campaigns across PC, mobile, and console
• Strong awareness of digital culture and player communities
• Passion for games across PC, mobile, and/or console

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about players' experiences, this could be your role!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

Riot Ecosystem Product unlocks opportunities and drives collaboration across Riot’s technical services, games, community, and esports teams. We prototype new capabilities and lead cross-functional strategies that support player-facing products across client, web, and mobile platforms from early concept through execution. By balancing game-specific needs with a Riot-wide perspective, we build scalable solutions that enable all games and experiences to thrive.

As the Operations Lead for Riot Ecosystem Product, you will report to the Business Operations Director of Riot Ecosystem Publishing and partner closely with the Publishing Products leadership. In this role, you will serve as the operational backbone of Riot Ecosystem Product, transforming strategic ambition into disciplined execution. By designing scalable systems, aligning cross-functional stakeholders, and driving visibility into performance and risk, you will enable the organization to deliver high-quality outcomes at scale.

You will drive impact through influence and cross-functional partnership, building scalable processes and collaborating with operations producers, and product leaders across Riot to design, align, and implement solutions at scale.

Responsibilities:

• Partner with senior leaders to shape and evolve Riot Ecosystem Product’s operational strategy.
• Translate strategic vision into clear operational frameworks, measurable success metrics, and actionable implementation plans.
• Drive cross-functional alignment by ensuring collaborating teams operate against shared priorities, governance, and operating models.
• Lead high-impact, multi-team operational programs, including scoping, sequencing, governance, and stakeholder alignment.
• Establish and manage intake, prioritization, and capacity planning processes, ensuring clear visibility into workload, progress, risks, and tradeoffs.
• Own dashboards, KPI frameworks, and operational reporting to inform executive decision-making.
• Support annual and quarterly planning cycles, including resource forecasting and budget alignment.
• Develop and execute staffing plans, support hiring, and manage temporary workforce needs.
• Evaluate, implement, and manage tools that enhance operational effectiveness.
• Drive proactive risk management by identifying issues early and recommending mitigation strategies.
• Lead stakeholder communications to ensure clarity, transparency, and alignment.
• Operationalize learnings and continuously improve team processes, systems, and standards.
• Support onboarding and training for new processes, tools, and operational practices.

Required Qualifications: 

• 6-8+ years of experience in an operations leadership role.
• 4+ years of direct experience partnering with development teams in an operational capacity.
• Hands-on experience with Jira or equivalent project management tools is a must.

Desired Qualifications:

• Experience working within Publishing organizations is a plus.
• Experience leading through influence or managing matrixed teams.
• Comfort navigating ambiguity and operating with autonomy to drive towards solutions.

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about players' experiences, this could be your role!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

Riot’s mission is to put players at the center of everything we do. We do this by continuing to evolve and deliver new experiences to players with games like Teamfight Tactics, Legends of Runeterra, VALORANT, and League of Legends: Wild Rift. Riot is also expanding into the world of music/multimedia with the release of our animated series Arcane and music from KDA and True Damage. In short - it’s an exciting time to be a Rioter.

Who We Are: The Product Management, Global Publishing discipline partners closely with product and publishing leaders to bring forward analyses, recommendations, solutions, products and strategies that address complex player experience and business issues to achieve the best outcomes for players that align to company goals. We are united by our desire to build player-focused strategies that maximize business so that we’re able to serve players for the long run. We support our recommendations with a myriad of sources and perspectives to ensure we’re informed by a deep understanding of who our players are. We work every day to make it better to be a player and are looking for a Sr. Manager, Publishing Product Management - Wild Rift to join the Wild Rift publishing leadership team. 

Role: As Sr. Manager, Publishing Product Management – Wild Rift, you will report directly to the Director of Publishing Product Management for Wild Rift. You will lead a team of publishing product managers focused on growth, channel strategy, and lifecycle marketing. You will act as a bridge between global publishing leadership, regional publishing product leads, and cross-disciplinary teams across Riot and partners such as Tencent.

You will play a critical global role as the International Publishing Product Manager, partnering with regional teams to shape market strategies and drive operational excellence across our international publishing efforts. In addition, you will lead the strategy and execution of global brand and IP partnerships, creating collaborations that meaningfully enhance the player experience. You will also be a core contributor to the game’s moment strategy and product roadmap, helping to shape and deliver high-impact login events and engagement beats that resonate with players around the world.

Key Responsibilities:

Team Building & Leadership

• Build and manage a high-performing team to drive player growth by developing core publishing capabilities in performance marketing, channel strategy, lifecycle product features.
• Lead, mentor, and support the career growth of your team while ensuring their work meets expected quality bars and discipline standards.
• Champion cross-discipline collaboration with Game Dev, Publishing, and Shared Services partners to deliver integrated, high-value outcomes for players.

International Publishing PM

• Partner with Regional Publishing Product Leads (RPPLs) to shape market strategies, business reviews, and cross-regional initiatives.
• Act as the connective tissue between regions and global publishing, ensuring alignment, scaling best practices, and driving operational excellence.
• Hold teams accountable to clear win conditions and ensure regional plans complement global campaigns while unlocking authentic local player engagement.

IP / Brand Partnerships

• Drive the strategy and execution of global brand and IP partnerships that elevate the Wild Rift player experience.
• Serve as the primary deal owner for external collaborations, from sourcing through execution.
• Work cross-functionally with Partnerships, Development, Brand, Creative, and regional teams (including Tencent) to align opportunities, ensure seamless execution, and maximize impact.

Collaborate with Game Teams

• Serve as a key publishing voice in game strategy discussions, ensuring that publishing insights are integrated into the broader game roadmap
• Be a core contributor to Wild Rift’s key moments strategy, defining and delivering high-impact login moments and engagement beats for players worldwide.
• Partner with Insights & Research teams to define publishing insights needs, with a focus on performance marketing and audience understanding to strengthen growth and lifecycle management.

Required Qualifications:

• 8+ years of experience in game publishing, product management, product marketing, or related fields in gaming or entertainment.
• Demonstrated success leading publishing strategy and execution in international or regional markets.
• Experience managing and mentoring teams, with a track record of fostering collaboration and delivering high-quality outcomes.
• Proven ability to develop and execute external brand/IP partnerships, from strategy through execution, in gaming or entertainment.
• Strong understanding of the global and mobile games landscape, including regional publishing dynamics, competition, and evolving player expectations.
• Hands-on experience working with first-party platforms and channels (e.g., Google Play, Apple App Store) and understanding their requirements and opportunities.
• Excellent communication and relationship management skills, with the ability to collaborate across disciplines (Development, Brand, Creative, Insights) and with regional publishing partners (e.g., Tencent).
• Business fluency in both English and Mandarin.
  

Desired Qualifications:

• Experience as a Product Manager or in a similar product ownership role.
• Experience working directly with Tencent or other key publishing partners in Asia.
• Strong analytical skills and the ability to connect player insights and research with actionable publishing strategies.
• Passion for MOBA games and deep familiarity with the Wild Rift/League of Legends ecosystem.
  
  

The Insights discipline helps empower Rioters' decision-making to be more data-informed. We're an interdisciplinary group of scientists, consultants, and strategists from all sorts of backgrounds who join together to represent and advocate for gamers around the world. We believe that illuminating the globally diverse experiences, behaviors, and needs of gamers is critical to Riot living up to our player-focused mission. We're a group united by our love of games, science, and helping others succeed.

Pubsports Insights is forming a team to embed into League of Legends to enhance our understanding of players out-of-game. We’re seeking a Principal Researcher to help build a deep understanding of how players connect to our Publishing and Esports content. We also want to understand how ecosystem elements keep players attached to the League brand even when they aren’t actively playing and what it would take to bring new players into the ecosystem. This role will conduct research using custom and survey methods to help inform data-driven strategies for improving player experiences. You'll collaborate with researchers on League game insights as well as within pubsports and central teams, reporting to a League Pubsports Insights lead. This hybrid position blends onsite work in Santa Monica, CA with remote flexibility.

Responsibilities:

• Design and execute end-to-end studies using a wide range of qualitative and quantitative methods to uncover player motivations, pain points, and emerging opportunity areas.
• Generate strategic insights that inform high impact publishing, esports, and additional out-of-game decisions for League ranging from positioning, to regional investment strategies and GTM planning. 
• Work closely with League product teams to build cohesive insights about how out of game experiences impact players and what can be improved to enhance them.
• Communicate research findings through compelling narratives that align stakeholders and drive executive decision-making.
• Champion the player perspective by delivering evidence-based guidance on player needs, motivations, and behaviors, both current players and prospective League players.
• Collaborate closely with game teams, additional researchers, and Insights partners to develop and socialize research-driven frameworks that shape League’s product strategy and help to level up research capabilities at Riot.
• Advance strategic thinking and research framework development to support long-term innovation and player-focused development.

Required Qualifications: 

• 9+ years of relevant research experience (advanced degrees may substitute for up to 2 years).
• Demonstrated ability to conduct research that informs game product and portfolio strategy.
• Experienced in both qualitative and quantitative research methods - including in-depth-interviews, focus groups, playtests, diary studies, and surveys - with deep specialization in at least one.
• Skilled at synthesizing research findings into clear, actionable insights for product leadership.
• Excellent communication and collaboration skills; able to influence across all levels of an organization.
• Experience joining research findings with analytics approaches to join out-of-game player understanding with behavioral patterns.
• Proven ability to independently lead complex, multi-stakeholder projects and cross-functional workstreams in collaboration with diverse partners.
• Experience managing external vendors in driving research/insights projects. 

Desired Qualifications:

• Experience working in gaming, entertainment, or live-service product marketing.
• Familiarity with League of Legends and in the PC PvP gaming space.
• Familiarity with distributed data processing frameworks (e.g., Spark).
• Exposure to global and regional marketing campaign planning and execution.

For this role, you'll find success through craft expertise and a collaborative spirit that prioritizes the delight of players. We will look at your past studies and experience, but for this role, we also look for dedicated people with a personal relationship with games. If you embody player empathy and care about players' experiences, this is the role for you!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

As the Marketing Creative Director for VALORANT, you will report to the Director of Marketing Creative Direction for VALORANT. Partnering closely with internal teams and external production partners to deliver on the high demand for compelling creative content across gameplay trailers, cinematics, illustrations, UA assets and more–all crafted with authenticity and a deep connection to both the product and the player. Working with the VALORANT publishing team, you’ll help execute creative strategy, manage and guide vendor partnerships, and ensure each campaign meets its strategic goals and maintains the highest quality standards.

Responsibilities:

• Demonstrate and support craft excellence on gameplay and cinematic content across strategy, creative, art, writing, video and audio.
• Guide workstreams and help uphold the bar for creative craft excellence within Riot and in vendor partnerships. 
• Strong eye for creative quality with experience in guiding asset reviews, offering actionable feedback, and elevating work to meet evolving creative and platform best practices. 
• Partner across multi-disciplinary, international development, publishing, and central teams — including external partners — to align and elevate creative execution.
• Collaborate with writers, art directors, producers, editors, directors, artists, and more to deliver creative that surprises and delights our players.
• Effectively balance the needs of multiple stakeholders, with a focus on aligning with teams to achieve creative excellence — even as expectations and standards vary.
• You will work with our VALORANT leadership team to ensure timely resolution of needs and advocate for opportunities. 
• Hold us accountable to be true partners to the other studio pillars, external vendors, regional hubs and regional vendors. 
• Innovate in the space of creative marketing and storytelling. 
• Be an active participant in the creative director discipline to ensure global creative quality bar is met and developed.

Required Qualifications:

• Bachelor's Degree or demonstrated equivalent
• 6+ years of leading successful creative teams in games marketing or creative agency with focus on gaming projects
• Impressive portfolio that demonstrates a proven track record of developing 360 campaigns from strategic creation to final delivery while building the foundation of a brand identity with a unique creative platform
• Experience collaborating across multiple marketing craft disciplines from Brand, Creative, Comms and Channels
• Experience leading creatives with various levels of seniority 
• Level-headed approach to change management, conflict resolution and patience through the fluctuating creative development process

Desired Qualifications: 

• PC, Console marketing experience 
• Understand what gaming competitors are doing to promote fandom, engagement, and acquisition
• Experience managing 360 creative marketing campaigns
• Prior experience in VALORANT or esports marketing is an advantage
• Expertise with Project Management tools (ie. Airtable, Favro, Smartsheets) and DAMs (ie. Iconik, Brandfolder) for database management, tracking, and archiving

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about the experiences of players, this could be the role for you!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security. 

The Insights discipline helps empower Rioters' decision-making to be more data-informed. We're an interdisciplinary group of scientists, consultants, and strategists from all sorts of backgrounds who join together to represent and advocate for gamers around the world. We believe that illuminating the globally diverse experiences, behaviors, and needs of gamers is critical to Riot living up to our player-focused mission. We're a group united by our love of games, science, and helping others succeed.

Riot's Publishing team is building a new function for email and campaign analytics to enhance player engagement and retention. We're seeking a Growth Marketing Analytics Lead to establish and scale our measurement, optimization, and forecasting for email, push, and multi-channel campaigns. This role will provide analytical rigor to marketing efforts, informing data-driven strategies for player growth. As the first in this function, you'll lay the groundwork for capturing, analyzing, and applying insights to boost Riot's global reach. You'll collaborate with Growth Marketing Leads, global publishing, and game product managers, reporting to a senior Publishing/Esports Insights lead. This hybrid position blends onsite work in Santa Monica, CA, with remote flexibility.

Responsibilities:

• Campaign Analytics & Optimization: 
  • Measure and analyze the performance of email, push notification, and multi-channel marketing campaigns, including open/click rates, conversion, retention, and revenue impact. Establish core KPIs and tracking metrics. 
  • Develop A/B testing and experimentation frameworks to optimize creative, messaging, targeting, and timing.
  • Partner with campaign managers to proactively identify opportunities to improve ROI and player engagement.
• Audience Segmentation & Targeting:
  • Build segmentation models to identify high-value audiences and tailor campaign strategies to different player cohorts.
  • Collaborate with CRM and data teams to refine targeting and personalization strategies.
• Lifecycle Marketing Insights:
  • Establish KPIs for lifecycle and email marketing programs, creating dashboards and reports for leadership visibility.
  • Analyze player funnel behavior to surface opportunities for reactivation, upsell, and retention.
• Strategic Partnership & Influence:
  • Work closely with publishing, creative, and product teams to ensure campaigns are data-informed from the outset.
  • Present insights and recommendations to senior stakeholders in clear, actionable narratives.
• Foundational Build-Out:
  • Define analytics best practices, tools, and reporting standards for this new function.
  • Establish tracking, tagging, and data hygiene processes to ensure accuracy and consistency.

Required Qualifications: 

• 7+ years in marketing analytics, growth marketing, or lifecycle marketing roles, with direct experience in email/push and campaign performance measurement.
• Proven track record in using data to optimize marketing strategies and drive measurable impact.
• Expertise in A/B testing, segmentation, and performance marketing analytics & attribution including modeling postback event flows, ad platform signal ingestion/return, and attribution models (probabilistic vs. deterministic) with implications to reporting
• Strong understanding of CRM systems, email marketing platforms, and analytics tools (e.g., Google Analytics, Tableau, Looker, Braze, or equivalent). 
• Strong understanding of MMPs (mobile measurement) technology and mobile attribution.
• Familiarity with measurement and optimization approaches for full funnel, multi-channel campaigns. 
• Proficiency in SQL and a statistical programming language (e.g., Python, R)
• Excellent communication skills, with the ability to translate data into actionable recommendations for creative and strategic partners.
• Comfortable operating in a new, evolving function with a mix of strategic vision and hands-on execution.

Desired Qualifications:

• Experience working in gaming, entertainment, or live-service product marketing.
• Familiarity with at least one of Riot’s mobile titles (Teamfight Tactics, Wild Rift, Legends of Runeterra) 
• Familiarity with distributed data processing frameworks (e.g., Spark).
• Exposure to global and regional marketing campaign planning and execution.

For this role, you'll find success through craft expertise, a collaborative spirit, and decision-making that prioritizes the delight of players. We will be looking at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about players' experiences, this could be your role!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

• Safeguarding confidential and sensitive Company data
• Communication with others, including Rioters and third parties such as vendors, and/or players, including minors
• Accessing Company assets, secure digital systems, and networks
• Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security.